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  • Integrated Marketing Communications

Integrated Marketing Communications Courses

Integrated Marketing Communications courses can help you learn campaign strategy, audience segmentation, brand messaging, and channel integration. You can build skills in crafting compelling narratives, analyzing consumer behavior, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, Hootsuite, and Adobe Creative Suite, that support executing and evaluating marketing strategies across various platforms.


Popular Integrated Marketing Communications Courses and Certifications


  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    Organizational Leadership

    Skills you'll gain: Influencing, Persuasive Communication, Design Thinking, Data-Driven Decision-Making, Leadership, Strategic Communication, Innovation, Collaboration, Crisis Management, Negotiation, Organizational Leadership, Ideation, Team Leadership, Resource Allocation, Human Centered Design, Teamwork, Motivational Skills, Corporate Communications, Marketing Strategies, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.4K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Business Analysts

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, Responsible AI, Business Analysis, ChatGPT, Data-Driven Decision-Making, Data Analysis, AI Security, Business Analytics, Artificial Intelligence, Business Process Automation, Stakeholder Communications, Business Requirements, AI Workflows, Requirements Elicitation, Artificial Intelligence and Machine Learning (AI/ML), Business Strategy, Machine Learning, Context Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Customer Analytics

    Skills you'll gain: Data-Driven Decision-Making, Marketing Analytics, Customer Analysis, Data Collection, Predictive Modeling, Descriptive Analytics, Business Analytics, Predictive Analytics, Analytics, Customer Insights, Regression Analysis, Customer Data Management, Market Research, Consumer Behaviour

    4.6
    Rating, 4.6 out of 5 stars
    ·
    12K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Mobile App Developers

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Large Language Modeling, LLM Application, Responsible AI, Vibe coding, Generative AI, AI Personalization, ChatGPT, Mobile Development, Agentic systems, Anthropic Claude, Data Ethics, Apple iOS, AI Product Strategy, Software Development, Machine Learning Methods, DevSecOps, Natural Language Processing, Artificial Intelligence and Machine Learning (AI/ML)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11K reviews

    Advanced · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Project Management & Other Tools for Career Development

    Skills you'll gain: Business Writing, Negotiation, Work Breakdown Structure, Editing, Project Performance, Business Correspondence, Project Planning, Communication Planning, Proofreading, Change Control, Concision, Teamwork, Project Management, Planning, Strategic Leadership, Risk Management, Emotional Intelligence, Business Leadership, Relationship Building, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    38K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Adobe

    Build and Market Your Creative Business Using Adobe Tools

    Skills you'll gain: Intellectual Property, Adobe Express, Adobe Firefly, Entrepreneurship, Business Planning, Marketing Communications, Adobe Creative Cloud, Marketing, Campaign Management, Adobe Acrobat, Creative Problem-Solving, Presentations, Creative Thinking, Creativity, Content Creation, Social Media, Branding, Digital Content, Client Services, A/B Testing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Introduction to Artificial Intelligence (AI)

    Skills you'll gain: Generative AI, Responsible AI, Natural Language Processing, Business Ethics, Social Impact

    4.7
    Rating, 4.7 out of 5 stars
    ·
    22K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Career Success

    Skills you'll gain: Business Writing, Goal Setting, Negotiation, Time Management, Business Planning, Project Controls, Feasibility Studies, Editing, Entrepreneurship, Team Leadership, Business Correspondence, Financial Statement Analysis, Project Planning, Team Performance Management, Proofreading, Team Management, Peer Review, Teamwork, Project Management, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    45K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Psychological First Aid

    Skills you'll gain: Triage, Crisis Intervention, Active Listening, Emergency Response, Trauma Care, Psychological Evaluations, Interpersonal Communications, Personal Care, Mental Health, Stress Management, Patient Referral

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Prepare Data for Exploration

    Skills you'll gain: Data Ethics, Data Analysis, Database Management, Data Collection, Analytical Skills, Data Management, Data Cleansing, Databases, Data Storage, Data Security, Data Quality, Unstructured Data, Spreadsheet Software, Metadata Management, Personally Identifiable Information, SQL

    4.8
    Rating, 4.8 out of 5 stars
    ·
    23K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Product Managers

    Skills you'll gain: Prompt Engineering, AI Product Strategy, Prompt Patterns, Generative AI, Commercialization, Product Management, ChatGPT, Google Gemini, Product Lifecycle Management, Stakeholder Communications, LLM Application, Artificial Intelligence, Customer experience improvement, Team Building, Return On Investment, Product Development, Data Ethics, Artificial Intelligence and Machine Learning (AI/ML), Creativity, Responsible AI

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Measure and Monitor Brand Presence Online

    Skills you'll gain: Marketing Automation, Lead Generation, Customer Relationship Management (CRM) Software, Brand Awareness, Sales Pipelines, Customer Acquisition Management, Marketing Operations, Marketing Effectiveness, Social Media, Branding, Performance Analysis, Social Media Management, Brand Management, Business Metrics, Data Capture, Data-Driven Decision-Making, Market Research

    Beginner · Course · 1 - 4 Weeks

Searches related to integrated marketing communications

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In summary, here are 10 of our most popular integrated marketing communications courses

  • Organizational Leadership: Northwestern University
  • Generative AI for Business Analysts: IBM
  • Customer Analytics: University of Pennsylvania
  • Generative AI for Mobile App Developers: IBM
  • Project Management & Other Tools for Career Development: University of California, Irvine
  • Build and Market Your Creative Business Using Adobe Tools: Adobe
  • Introduction to Artificial Intelligence (AI): IBM
  • Career Success: University of California, Irvine
  • Psychological First Aid: Johns Hopkins University
  • Prepare Data for Exploration: Google

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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