Customer segmentation courses can help you learn demographic analysis, psychographic profiling, and behavioral segmentation strategies. You can build skills in data interpretation, targeted marketing, and customer journey mapping. Many courses introduce tools like Google Analytics and customer relationship management (CRM) software, that support analyzing customer data and implementing effective segmentation strategies.

Michigan State University
Skills you'll gain: Marketing Planning, Business Planning, Business Modeling, Entrepreneurship, Customer Engagement, Resource Management, Go To Market Strategy, Sales Strategy, Marketing Strategies, Business Strategy, Operations, Innovation, Budgeting
Mixed · Course · 1 - 3 Months
Emory University
Skills you'll gain: Marketing Channel, Strategic Marketing, Business Marketing, Customer experience strategy (CX), Go To Market Strategy, Target Market, Customer Analysis, Market Research, Value Propositions, Market Opportunities, Case Studies, B2B Sales, Consumer Behaviour, Strategic Thinking, Innovation
Intermediate · Course · 1 - 4 Weeks

Universidad de Palermo
Skills you'll gain: Business Process Management, Business Process, IT Management, Business Process Improvement, Technical Management, Operations Management, Continuous Improvement Process, Information Technology, Information Systems, Business Operations, Enterprise Resource Planning, Quality Management, Customer Relationship Management, IT Infrastructure, Leadership and Management, Business Intelligence, Business Strategy
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Competitive Analysis, Customer Analysis, Customer Insights, Value Propositions, Company, Product, and Service Knowledge, Business Modeling, Presentations, Business Priorities, Data Visualization, Marketing, Collaborative Software
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Google Analytics, Web Analytics, Benchmarking, Content Performance Analysis, Customer Engagement, Customer Analysis, Performance Analysis, Management Reporting, Customer Retention, User Research, Real Time Data, Marketing
Intermediate · Guided Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: Commercialization, Product Planning, Innovation, New Product Development, Product Development, Team Building, Product Strategy, Entrepreneurship, Design Thinking, Product Testing, Customer Insights, Business Strategies, Team Motivation, Market Opportunities, User Research, Market Research, Team Management, Business Modeling, Technology Strategies, Value Propositions
Mixed · Course · 1 - 3 Months

Kennesaw State University
Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Sales Process, Overcoming Objections, Selling Techniques, Verbal Communication Skills, Sales, Cold Calling, Sales Presentation, B2B Sales, Sales Strategy, Customer Relationship Building, Needs Assessment, Sales Pipelines, Solution Selling, Communication, Consumer Behaviour, Lead Generation, Rapport Building, Relationship Management
Beginner · Specialization · 3 - 6 Months
Skills you'll gain: Operating Systems, C (Programming Language), Performance Tuning, Virtual Machines, System Programming, Virtualization, Linux
Advanced · Course · 1 - 3 Months

American Council on Exercise
Skills you'll gain: Selling Techniques, Sales Strategy, Exercise Science, Sales, Goal Setting, Health And Wellness Coaching, Customer Retention, Sales Prospecting, Smart Goals, Nutrition and Diet, Customer Acquisition Management, Patient Education And Counseling, Workplace inclusivity, Motivational Interviewing, Patient Communication, Safety Training, Kinesiology, Active Listening, Health Education, Injury Prevention
Beginner · Specialization · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Sales Strategy, Sales, Sales Management, Market Intelligence, Competitive Intelligence, Case Studies, Business Strategy, Customer Analysis, Analysis, Competitive Analysis, Strategic Decision-Making, Market Analysis, Business Research
Intermediate · Course · 1 - 4 Weeks

Yonsei University
Skills you'll gain: Global Marketing, Strategic Marketing, Consumer Behaviour, Target Market, Business-To-Consumer, Marketing Strategies, Innovation, Promotional Strategies, Marketing Channel, Go To Market Strategy, Product Marketing, Market Analysis, Branding, Social Media Marketing
Mixed · Course · 1 - 4 Weeks

Illinois Tech
Skills you'll gain: Responsible AI, Culture Transformation, Product Lifecycle Management, Design Thinking, Business Transformation, Business Communication, Stakeholder Engagement, Strategic Leadership, Organizational Change, Business Writing, Global Marketing, Business Leadership, Entrepreneurship, Artificial Intelligence, Business Modeling, Generative AI, Strategic Planning, Machine Learning, Innovation, Market Opportunities
Build toward a degree
Intermediate · Specialization · 3 - 6 Months