Brand Management Courses
Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.
Popular Brand Management Courses and Certifications
Status: Free TrialIE Business School
Skills you'll gain: Brand Strategy, Branding, Brand Awareness, Logo Design, Brand Management, Target Audience, Target Market, Consumer Behaviour, Value Propositions, Marketing, Customer Insights, Marketing Psychology, Marketing Strategies, Advertising, Competitive Analysis, Typography, Storytelling, Color Theory
Status: Free TrialSkills you'll gain: Email Marketing, Search Engine Optimization, Web Analytics and SEO, Social Media Marketing, Brand Marketing, Brand Awareness, Branding, Digital Marketing, Marketing Design, Marketing, Content Creation, Web Design and Development
Status: Free TrialUniversity of Pennsylvania
Skills you'll gain: Branding, Marketing, Strategic Marketing, Go To Market Strategy, Brand Strategy, Marketing Strategy and Techniques, Customer Insights, Target Market, Customer experience strategy (CX), Marketing Communications, Marketing Analytics, Consumer Behaviour
Status: Free TrialStatus: AI skillsSkills you'll gain: Paid media, Social Media Marketing, Social Media Management, Social Media, Target Audience, Social Media Campaigns, Smart Goals, Social Media Strategy, Marketing Effectiveness, Marketing Analytics, Instagram, Advertising Campaigns, Content Creation, Advertising, Online Advertising, Marketing, Digital Advertising, Key Performance Indicators (KPIs), Digital Marketing, Brand Management
Status: PreviewUniversità Bocconi
Skills you'll gain: Food and Beverage, Hospitality Management, Restaurant Management, Product Quality (QA/QC), Global Marketing, Market Dynamics, Business Strategy, Consumer Behaviour, Value Propositions, Competitive Analysis, Brand Management, Growth Strategies, Marketing
Status: Free TrialSkills you'll gain: Data Storytelling, Performance Measurement, Search Engine Marketing, Content Performance Analysis, Data-Driven Decision-Making, Search Engine Optimization, Branding, Business Metrics, Marketing Strategy and Techniques, Digital Marketing, Customer Engagement, Customer experience strategy (CX), Marketing, E-Commerce, Email Marketing, Brand Awareness, Marketing Analytics, Target Audience, Social Media Marketing, Goal Setting
What brings you to Coursera today?
Status: Free TrialUniversity of Illinois Urbana-Champaign
Skills you'll gain: Marketing, Marketing Planning, Branding, Marketing Strategy and Techniques, Consumer Behaviour, Brand Management, Product Planning, Go To Market Strategy, Marketing Analytics, Target Market, Promotional Strategies, Value Propositions, Market Analysis, Customer Insights
Status: Free TrialSkills you'll gain: Canva (Software), Logo Design, Brand Marketing, Style Guides, Marketing Design, Brand Awareness, Branding, Marketing Materials, Marketing Collateral, Brand Management, Organizational Skills, Marketing, Graphic Design, Design, Business, Digital Marketing
Coursera
Skills you'll gain: HubSpot CRM, Customer Relationship Management, Customer Data Management, Email Marketing, Marketing Materials, Business Software, Sales Development, Customer Communications Management, Sales Pipelines, Dashboard, Data Management, Customer Service, Marketing, Sales Operations, Team Oriented
Coursera
Skills you'll gain: Google Ads, Keyword Research, Target Audience, Pay Per Click Advertising, Search Engine Marketing, Advertising Campaigns, Campaign Management, Online Advertising, Digital Advertising, Marketing, Digital Marketing, Return On Investment
Status: PreviewUniversità Bocconi
Skills you'll gain: Leadership and Management, Business Management, Team Management, Brand Management, Leadership Studies, Brand Strategy, Innovation, Art History, Fundraising, Data-Driven Decision-Making, Customer Relationship Management, Marketing, Customer experience improvement
Status: Free TrialNorthwestern University
Skills you'll gain: Marketing Budgets, Blogs, Social Media Marketing, Integrated Marketing Communications, Social Media, Peer Review, Key Performance Indicators (KPIs), Social Media Strategy, Real Time Data, Marketing Effectiveness, Content Marketing, Strategic Marketing, Marketing Strategies, Social Media Content, Marketing, Target Audience, Digital Transformation, Analytics, Digital Marketing, ChatGPT
Searches related to brand management
In summary, here are 10 of our most popular brand management courses
- Brand Identity and Strategy:Â IE Business School
- Brand Marketing and SEO Tools using Wix:Â Coursera
- Introduction to Marketing:Â University of Pennsylvania
- Meta Social Media Marketing:Â Meta
- Food & Beverage Management: Università Bocconi
- Foundations of Digital Marketing and E-commerce:Â Google
- Developing a Winning Marketing Strategy:Â University of Illinois Urbana-Champaign
- Create a Business Marketing Brand Kit Using Canva:Â Coursera
- Introduction to CRM with HubSpot:Â Coursera
- Google Ads for Beginners:Â Coursera
