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Customer Journey Courses

Customer journey courses can help you learn customer segmentation, touchpoint analysis, and experience mapping. You can build skills in crafting personalized marketing strategies, analyzing customer feedback, and optimizing conversion rates. Many courses introduce tools like customer relationship management (CRM) software, journey mapping tools, and analytics platforms that help you track customer interactions and measure the effectiveness of your strategies.


Popular Customer Journey Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IE Business School

    El plan de marketing

    Skills you'll gain: Marketing Planning, Marketing Strategies, Marketing Effectiveness, Business Planning, Marketing Management, Customer Retention, Marketing Communications, Brand Strategy, Product Strategy, Business Strategies, Customer Acquisition Management, Marketing Budgets, Market Analysis, Customer Analysis, Competitive Analysis, Brand Awareness, Key Performance Indicators (KPIs), Smart Goals, Business Metrics, Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    158 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Technical University of Munich (TUM)

    Digitalisation in Space Research

    Skills you'll gain: Global Positioning Systems, Digital Transformation, Environmental Monitoring, Aerospace Basic Quality System Standards, Manufacturing Processes, Image Analysis, Industrial Engineering, Cybersecurity, Spatial Data Analysis, Artificial Intelligence, Threat Detection, Automation, Cyber Risk, Telecommunications, Technology Strategies, Cloud Computing, Data Storage, Data Integration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    104 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Sustainable Food Systems

    Skills you'll gain: Systems Thinking, Sustainable Systems, Sustainable Development, Food and Beverage, Nutrition and Diet, Economics, Environmental Science, Energy and Utilities, Production Process, Water Resources, Land Management, Environment and Resource Management, Culture, Consumer Behaviour

    4.4
    Rating, 4.4 out of 5 stars
    ·
    37 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Market Equilibrium, Government Policy & Elasticity

    Skills you'll gain: Economics, Behavioral Economics, Supply And Demand, Policy Analysis, Market Dynamics, Business Economics, Public Policies, Socioeconomics, Consumer Behaviour, Political Sciences, Decision Making

    4.9
    Rating, 4.9 out of 5 stars
    ·
    35 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    D

    Deep Teaching Solutions

    Speak Freely, Think Critically: The Free Speech Balance Act

    Skills you'll gain: Conflict Management, Interpersonal Communications, Emotional Intelligence, Cultural Diversity, Responsible AI, Media and Communications, Critical Thinking, Innovation, digital literacy, Social Justice, Psychology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create surveys with Qualtrics

    Skills you'll gain: Survey Creation, Customer Retention, Customer Insights, Business Research, Customer Data Management, User Feedback, Customer experience improvement

    4.2
    Rating, 4.2 out of 5 stars
    ·
    14 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    N

    National Taiwan University

    實驗經濟學 (Experimental Economics: Behavioral Game Theory)

    Skills you'll gain: Game Theory, Behavioral Economics, Experimentation, Negotiation, Economics, Research, Research Design, Decision Making, Consumer Behaviour, Strategic Decision-Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    81 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Fundamentals of Azure Databricks

    Skills you'll gain: Databricks, Apache Spark, Microsoft Azure, Data Integration, PySpark, Data Lakes, Jupyter, File Systems, Data Processing, Big Data, Cloud Storage, Cloud Computing Architecture

    4.2
    Rating, 4.2 out of 5 stars
    ·
    29 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Fire and Life Safety Systems

    Skills you'll gain: Fire And Life Safety, Building Codes, Pump Stations, Blueprint Reading, Electrical Systems, Process Flow Diagrams, Construction, Safety Training, Hydraulics, Construction Inspection, Safety Assurance, Chemical Engineering, Building Services Engineering, Building Design, Facility Management and Maintenance, Hazard Analysis, Engineering Drawings, Safety Standards, System Requirements, Safety and Security

    4.6
    Rating, 4.6 out of 5 stars
    ·
    106 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    P

    Politecnico di Milano

    Platform Thinking: Innovation in digital business models era

    Skills you'll gain: Data Strategy, Business Modeling, Data Ethics, Design Thinking, Innovation, Customer Data Management, Augmented and Virtual Reality (AR/VR), Market Opportunities, Data Governance, Technology Strategies, Data Management, Data-Driven Decision-Making, Platform As A Service (PaaS), Product Development, Big Data, Customer Insights, Strategic Thinking, Systems Thinking, Digital Transformation, Business Transformation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    106 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Copenhagen Business School

    The Neuromarketing Toolbox

    Skills you'll gain: Consumer Behaviour, Market Research, Magnetic Resonance Imaging, Marketing, Neurology, Science and Research, Experimentation, Research Methodologies, Research Design, Data Collection, Psychology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    200 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    G

    Goldman Sachs

    Fundamentals of Leadership, with Goldman Sachs 10,000 Women

    Skills you'll gain: Professional Development, Leadership, Business Planning, Organizational Effectiveness, Strategic Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    687 reviews

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular customer journey courses

  • El plan de marketing: IE Business School
  • Digitalisation in Space Research: Technical University of Munich (TUM)
  • Sustainable Food Systems: University of Illinois Urbana-Champaign
  • Market Equilibrium, Government Policy & Elasticity: University of Illinois Urbana-Champaign
  • Speak Freely, Think Critically: The Free Speech Balance Act: Deep Teaching Solutions
  • Create surveys with Qualtrics: Coursera
  • 實驗經濟學 (Experimental Economics: Behavioral Game Theory): National Taiwan University
  • Fundamentals of Azure Databricks: Packt
  • Fire and Life Safety Systems: L&T EduTech
  • Platform Thinking: Innovation in digital business models era: Politecnico di Milano

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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