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  • Marketing Fundamentals

Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: Preview
    Preview
    U

    University of London

    How to Finance and Grow Your Startup – Without VC

    Skills you'll gain: Product Management, Business Modeling, Entrepreneurship, Product Development, Growth Strategies, Customer Insights, Financial Modeling, Customer Acquisition Management, Business Strategies, New Business Development, Cash Management, Case Studies, Market Analysis, Revenue Management, E-Commerce, Finance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    472 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Industrial IoT Markets and Security

    Skills you'll gain: Internet Of Things, Real-Time Operating Systems, General Networking, Wireless Networks, Information Systems Security, Application Security, Petroleum Industry, Automation, Network Protocols, Emerging Technologies, Cloud Platforms, Embedded Systems, Market Analysis, Interviewing Skills, Software-Defined Networking, Workforce Development, Platform As A Service (PaaS)

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    617 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    Advertising in the Age of Generative AI

    Skills you'll gain: Branding, Brand Awareness, Brand Strategy, Marketing Design, Advertising, Brand Management, Brand Loyalty, Generative AI Agents, Digital Advertising

    4.6
    Rating, 4.6 out of 5 stars
    ·
    31 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Santa Cruz

    C for Everyone, Part 2: Structured Programming

    Skills you'll gain: C (Programming Language), C++ (Programming Language), Debugging, Computer Programming, Data Structures, Object Oriented Programming (OOP), Command-Line Interface, File Systems

    4.6
    Rating, 4.6 out of 5 stars
    ·
    785 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Generative AI for Business - A Leaders' Handbook

    Skills you'll gain: Generative AI, Generative Model Architectures, AI Product Strategy, Business Leadership, Responsible AI, Strategic Leadership, Key Performance Indicators (KPIs), Business Marketing, Business Strategy, Customer experience improvement, Corporate Strategy, Data Ethics, Customer Engagement, Governance

    4.3
    Rating, 4.3 out of 5 stars
    ·
    34 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Advertise and grow your business on Facebook with Canva

    Skills you'll gain: Facebook, Marketing Design, Marketing Materials, Promotional Materials, Social Media Content, Social Media, Content Creation, Advertising, Branding, Social Media Marketing, Photo Editing, Marketing, Graphic Design, Digital Advertising

    4.8
    Rating, 4.8 out of 5 stars
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    20 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Digital Media and Strategic Planning in Technology Markets

    Skills you'll gain: Value Propositions, Social Media Marketing, Strategic Planning, Social Media Strategy, Search Engine Optimization, Competitive Analysis, Digital Media Strategy, Web Analytics and SEO, Business Modeling, Marketing Strategy and Techniques, Business Strategy, Market Analysis, Content Marketing, Paid media, Digital Marketing, Email Marketing, Google Ads, Video Production

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
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    6 reviews

    Beginner · Course · 1 - 3 Months

  • Y

    Yale University

    Visualizing the Living Body: Diagnostic Imaging

    Skills you'll gain: Diagnostic Radiology, Medical Imaging, Radiography, X-Ray Computed Tomography, Medical Ultrasonography, Magnetic Resonance Imaging, Diagnostic Tests, Neurology, Image Analysis, Anatomy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    376 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Use Canva to Create Desktop and Mobile-friendly Web Pages.

    Skills you'll gain: Canva (Software), Web Design and Development, Web Applications, Web Content, Digital Publishing, Graphic and Visual Design Software, Visual Design, Social Media, Graphic Design, User Accounts, Business

    4.5
    Rating, 4.5 out of 5 stars
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    1.5K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Michigan

    Using Public Policy for Social Change

    Skills you'll gain: Policy Analysis, Policy Development, Social Justice, Advocacy, Public Policies, Political Sciences, Health Policy, Economics, Policy, and Social Studies, Social Determinants Of Health, Program Evaluation, Community and Social Work, Public Administration, Case Studies, Diversity Equity and Inclusion Initiatives, Research, Problem Solving

    4.9
    Rating, 4.9 out of 5 stars
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    166 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Crea y diseña productos digitales en Canva

    Skills you'll gain: Canva (Software), Design, Digital Design, Design Elements And Principles, Product Design, Graphic and Visual Design Software, Digital Assets, Intellectual Property, Web Analytics, Graphic Design, Journals, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    433 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Search and Display Advertising

    Skills you'll gain: Google Ads, Online Advertising, Pay Per Click Advertising, Digital Advertising, Contextual Advertising, Search Engine Marketing, Keyword Research, Search Engine Optimization, Advertising Campaigns, Advertising, Paid media, Web Analytics and SEO, Marketing Automation, Bidding, Automation, A/B Testing, Consumer Behaviour, Key Performance Indicators (KPIs), Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    98 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing fundamentals courses

  • How to Finance and Grow Your Startup – Without VC: University of London
  • Industrial IoT Markets and Security: University of Colorado Boulder
  • Advertising in the Age of Generative AI : University of Virginia Darden School Foundation
  • C for Everyone, Part 2: Structured Programming: University of California, Santa Cruz
  • Generative AI for Business - A Leaders' Handbook: Fractal Analytics
  • Advertise and grow your business on Facebook with Canva: Coursera
  • Digital Media and Strategic Planning in Technology Markets: University of Colorado Boulder
  • Visualizing the Living Body: Diagnostic Imaging: Yale University
  • Use Canva to Create Desktop and Mobile-friendly Web Pages.: Coursera
  • Using Public Policy for Social Change: University of Michigan

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