Customer segmentation courses can help you learn demographic analysis, psychographic profiling, and behavioral segmentation strategies. You can build skills in data interpretation, targeted marketing, and customer journey mapping. Many courses introduce tools like Google Analytics and customer relationship management (CRM) software, that support analyzing customer data and implementing effective segmentation strategies.

Coursera
Skills you'll gain: Process Optimization, Process Improvement, Kaizen Methodology, Root Cause Analysis, Waste Minimization, Customer experience improvement, Business Process Improvement, Continuous Improvement Process, Performance Analysis, Employee Engagement, Performance Measurement, Job Safety Analysis
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Agile Project Management, Agile Methodology, Project Estimation, Sprint Planning, Scaled Agile Framework, Sprint Retrospectives, Cross-Functional Team Leadership, Backlogs, Kanban Principles, Team Leadership, User Story
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Relational Databases, Power BI, Microsoft Azure, NoSQL, Dashboard, Databases, Database Architecture and Administration, Data Integration, Data Visualization Software, SQL, Database Management Systems, Data Storage, Data Modeling, Data Warehousing, Cloud Storage, Infrastructure As A Service (IaaS), Platform As A Service (PaaS), Firewall
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Global Marketing, Consumer Behaviour, Marketing Management, Marketing, Target Market, Cultural Sensitivity, Brand Management, Marketing Strategies, Innovation, Cultural Diversity, Demography
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Apache Hadoop, Real Time Data, Apache Spark, Apache Kafka, Data Integration, Apache Hive, Data Pipelines, Big Data, Applied Machine Learning, System Design and Implementation, Distributed Computing, Query Languages, Data Processing, NoSQL, MongoDB, SQL, Scalability
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Microsoft Excel, Spreadsheet Software, Data Integration, Excel Formulas, Data Import/Export
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Collaborative Software, Process Mapping, User Experience, Customer experience improvement, User Centered Design, Project Design, Data Mapping
Beginner · Guided Project · Less Than 2 Hours
Skills you'll gain: User Experience Design, Data Storytelling, Design Strategies, User Centered Design, Usability Testing, Product Improvement, Customer experience strategy (CX), User Research, Design Research, Figma (Design Software), User Feedback, Wireframing, Storytelling, Prioritization
Intermediate · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: Entrepreneurship, Growth Strategies, Entrepreneurial Finance, Price Negotiation, Business Planning, Financial Modeling, Cost Accounting, Product Strategy, Product Development, New Product Development, Business Strategies, Business Development, Fundraising and Crowdsourcing, Finance, Value Propositions, Presentations, Business Metrics, Customer Acquisition Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Pinterest, Content Creation, Social Media Content, Drive Engagement, Content Marketing, Social Media Marketing, User Accounts, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Target Audience, Blogs, Copywriting, User Feedback, Writing, Business Research, Prompt Engineering, Content Creation, Product Knowledge, Generative AI, Editing
Intermediate · Guided Project · Less Than 2 Hours
Kennesaw State University
Skills you'll gain: Marketing, MarTech, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Content Marketing, Consumer Behaviour, Digital Marketing, Branding, Digital Media Strategy, Digital Advertising
Beginner · Course · 1 - 4 Weeks