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  • Marketing Fundamentals

Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.


Popular Marketing Fundamentals Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    Building Generative AI Capabilities

    Skills you'll gain: Marketing Planning, Design Thinking, Marketing Operations, Customer experience strategy (CX), Marketing Management, Marketing Strategy and Techniques, Customer Relationship Management, Data Ethics, AI Enablement, Business Strategy, Change Management, Organizational Change, Competitive Intelligence, AI Personalization, Responsible AI, Information Privacy, Generative AI Agents, Business Ethics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    34 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Michigan

    High Stakes Leadership: Leading in Times of Crisis

    Skills you'll gain: Crisis Management, Leadership, Strategic Communication, Resilience, Organizational Leadership, Stakeholder Management, Business Continuity, Organizational Change, Dealing With Ambiguity, Proactivity, Communication Strategies, Business Risk Management, Adaptability, Change Management, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    444 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Análisis de situaciones de negocio

    Skills you'll gain: Case Studies, Financial Analysis, Market Share, People Management, Strategic Decision-Making, Marketing Management, Business Management, Corporate Strategy, Decision Making, Financial Statement Analysis, Business Analysis, Strategic Thinking, Consumer Behaviour, Complex Problem Solving, Brand Management, Leadership and Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    157 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Computer Hardware and Software

    Skills you'll gain: Network Security, Computer Hardware, Computer Systems, TCP/IP, Information Technology, General Networking, Computer Literacy, Network Protocols, Operating Systems, Computer Networking, Software Systems, File Systems

    4.6
    Rating, 4.6 out of 5 stars
    ·
    252 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Biases and Portfolio Selection

    Skills you'll gain: Behavioral Economics, Portfolio Management, Investments, Wealth Management, Portfolio Risk, Financial Market, Investment Management, Asset Management, Consumer Behaviour, Market Dynamics, Capital Markets, Decision Making, Finance, Market Analysis, Equities, Psychology, Performance Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    281 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    YouTube como un canal estrategico

    Skills you'll gain: Content Performance Analysis, Drive Engagement, Content Strategy, Web Analytics, Social Media Content, Customer Engagement, Content Creation, Strategic Communication, Branding, Marketing Analytics, Media Strategy, Social Media Strategy, Social Media, Marketing Channel, Video Production, Digital Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    82 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Michigan

    Introduction to 3D Modeling

    Skills you'll gain: 3D Modeling, 3D Assets, Design Elements And Principles, Visualization (Computer Graphics), Computer-Aided Design, Design, Architectural Design, Creativity

    4.3
    Rating, 4.3 out of 5 stars
    ·
    52 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    New York Institute of Finance

    Supply Chain Finance and Blockchain Technology

    Skills you'll gain: Working Capital, Supplier Management, Supply Chain Management, Blockchain, FinTech, Supply Chain Systems, Supply Chain, Cash Flows, Cash Management, Customer Analysis, Financial Market, Market Opportunities, Market Trend, Transaction Processing, Market Dynamics, Market Analysis, Stakeholder Analysis, Risk Modeling, Commercial Banking, Emerging Technologies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    377 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    É

    École Polytechnique Fédérale de Lausanne

    Digital Signal Processing 2: Filtering

    Skills you'll gain: Digital Signal Processing, Digital Communications, Communication Systems, Electrical and Computer Engineering, Telecommunications, Electronics, Engineering Analysis, Numerical Analysis, Systems Of Measurement, Mathematical Modeling, Jupyter, Data Mapping, Real Time Data

    4.7
    Rating, 4.7 out of 5 stars
    ·
    195 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    User Experience: Research & Prototyping

    Skills you'll gain: Design Research, User Experience Design, User Research, Prototyping, User Centered Design, Persona (User Experience), Interaction Design, Usability Testing, Research Methodologies, Innovation, Creativity, Storyboarding, Interviewing Skills

    4.6
    Rating, 4.6 out of 5 stars
    ·
    905 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Berklee

    The Art of Vocal Production

    Skills you'll gain: Music Performance, Music, Post-Production, Media Production, Editing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    373 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Introduction to Public Relations

    Skills you'll gain: Media Relations, Public Relations, Target Audience, Communication Planning, Marketing and Public Relations, Strategic Communication, Public Affairs, Generative AI Agents, Corporate Communications, Performance Metric, Program Evaluation, Generative AI, Content Creation, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    132 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing fundamentals courses

  • Building Generative AI Capabilities: University of Virginia Darden School Foundation
  • High Stakes Leadership: Leading in Times of Crisis: University of Michigan
  • Análisis de situaciones de negocio: IESE Business School
  • Computer Hardware and Software: University of California, Irvine
  • Biases and Portfolio Selection: Rice University
  • YouTube como un canal estrategico: Coursera
  • Introduction to 3D Modeling: University of Michigan
  • Supply Chain Finance and Blockchain Technology: New York Institute of Finance
  • Digital Signal Processing 2: Filtering: École Polytechnique Fédérale de Lausanne
  • User Experience: Research & Prototyping: University of California San Diego

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