Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Data Visualization, Statistical Visualization, Microsoft Excel, Data Visualization Software, Spreadsheet Software, Pivot Tables And Charts, Exploratory Data Analysis, Data Analysis Software, Data Analysis, Plot (Graphics)
★ 4.7 (264) · Intermediate · Guided Project · Less Than 2 Hours

Imperial College London
Skills you'll gain: Epidemiology, Public Health and Disease Prevention, Public Health, Infectious Diseases, Community Health, Infection Control, Economics, Policy, and Social Studies, Health Systems, Socioeconomics, Health Policy, Clinical Practices, Emergency Response, Immunology, Diagnostic Tests, General Medicine, Microbiology, Media and Communications, Molecular Biology, Estimation
★ 4.2 (223) · Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Statistical Inference, Business Analytics, Descriptive Statistics, Sampling (Statistics), Statistics, Data-Driven Decision-Making, Data Analysis, Statistical Reporting, Data Presentation, Quantitative Research, Analytical Skills, Statistical Analysis, Statistical Methods, Descriptive Analytics, Microsoft Excel, Exploratory Data Analysis, Probability & Statistics, Estimation, Statistical Visualization, Decision Making
★ 4.8 (1K) · Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Customer Insights, Design Thinking, New Product Development, Journey Mapping, Customer experience improvement, Product Development, Customer Analysis, Consumer Behaviour, Business Research, User Research, Customer Engagement, Market Research, Case Studies, Product Strategy, Innovation, Needs Assessment
★ 4.4 (113) · Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Storyboarding, Canva (Software), Storytelling, Visual Storytelling, Marketing Design, Marketing Collateral, Content Creation, Presentations, Animations, Motion Graphics, Dashboard, Graphic Design, Marketing, User Accounts, Business
★ 4.7 (25) · Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Dashboard, Data Storytelling, Tableau Software, Dashboard Creation, Peer Review, Data Presentation, Presentations, Data Visualization, Interactive Data Visualization, Plot (Graphics), Data Cleansing, Business Intelligence, Real Time Data, Data Manipulation, Business Intelligence Software, Data Quality, Data Transformation, Data Integration, Data Analysis, Data Visualization Software
★ 4.7 (79) · Advanced · Specialization · 1 - 3 Months

IESE Business School
Skills you'll gain: Case Studies, Financial Analysis, Strategic Marketing, People Management, Strategic Decision-Making, Marketing Management, Corporate Strategy, Decision Making, Financial Statement Analysis, Business Analysis, Staff Management, Partnership Accounting, Strategic Thinking, Consumer Behaviour, Complex Problem Solving, Brand Management, Branding, Working Capital
★ 4.7 (160) · Beginner · Course · 1 - 3 Months

The State University of New York
Skills you'll gain: Bioinformatics, Big Data, Analytics, Health Informatics, R (Software), Advanced Analytics, Medical Science and Research, Predictive Analytics, R Programming, Predictive Modeling, Statistical Analysis, Data Cleansing, Molecular Biology, Feature Engineering, Data Preprocessing, Model Evaluation, Unsupervised Learning, Classification Algorithms
★ 4.2 (287) · Advanced · Course · 1 - 3 Months
University of Colorado Boulder
Skills you'll gain: Google Ads, Online Advertising, Digital Advertising, Contextual Advertising, Paid media, Advertising, Advertising Campaigns, Media Buying, Media Planning, Digital Media Strategy, Earned Media, Target Audience, Content Strategy, Data-Driven Marketing, Data Ethics, Business Ethics
★ 4.6 (71) · Beginner · Course · 1 - 3 Months

California Institute of the Arts
Skills you'll gain: Competitive Analysis, Business Planning, Business Strategy, Business Strategies, Market Analysis, Market Opportunities, Value Propositions, Peer Review, Market Research, Entrepreneurship, Service Design, Constructive Feedback, Goal Setting, Needs Assessment
★ 4.7 (307) · Beginner · Course · 1 - 3 Months

DeepLearning.AI
Skills you'll gain: Deep Learning, Statistical Analysis, Clinical Trials, Feature Engineering, Statistical Methods, Treatment Planning, Data Analysis, Precision Medicine, Model Evaluation, Applied Machine Learning, Patient Treatment, Clinical Documentation, Statistical Machine Learning, Machine Learning Methods, AI Personalization, Machine Learning, Medical Science and Research, Text Mining, Health Informatics, Large Language Modeling
★ 4.7 (541) · Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Social Media Content, Content Creation, Social Media, Social Media Management, Driving engagement, Account Strategy, Web Presence, Growth Strategies, Brand Awareness, Account Management, Digital Design
★ 4.2 (341) · Beginner · Guided Project · Less Than 2 Hours