• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Strategy

Brand Strategy Courses

Brand strategy courses can help you learn market positioning, audience segmentation, brand messaging, and competitive analysis. You can build skills in creating brand identities, developing unique value propositions, and crafting effective marketing campaigns. Many courses introduce tools like SWOT analysis, brand equity measurement frameworks, and digital marketing platforms, that support implementing your strategies and measuring their impact in practical work.

Popular Brand Strategy Courses and Certifications


  • C

    Coursera

    Improve Business Performance with Microsoft Forms

    Skills you'll gain: Employee Surveys, Employee Engagement, User Feedback, Performance Measurement, Microsoft 365, Performance Analysis, Business Research, Customer experience improvement, Customer Insights, Analysis, Customer Analysis, Market Research, User Research, Business Strategy

    4.4 stars, 25 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.4 (25) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Design Thinking for Innovators

    Skills you'll gain: Design Thinking, Business Transformation, Business Process, Human Centered Design, Service Design, Process Management, Business Solutions, Innovation, Creative Problem-Solving, Ideation, Creativity, Overcoming Obstacles, User Research, Organizational Change, User Feedback, Empathy

    4.5 stars, 64 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.5 (64) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    Alfaisal University | KLD

    فن التفاوض | The Art of Negotiation

    Skills you'll gain: Negotiation, Communication, Planning, Persuasive Communication

    4.7 stars, 97 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (97) · Beginner · Course · 1 - 4 Weeks

  • S

    STARWEAVER

    Accounting and Financial Modelling Bootcamp

    Skills you'll gain: Financial Statements, Financial Modeling, Business Valuation, Financial Analysis, Financial Statement Analysis, Income Statement, Gross Profit, Microsoft Excel, Accounting, Bookkeeping, Balance Sheet, Investment Management, General Accounting, Business Metrics, Finance, Cash Flows, Strategic Decision-Making, Portfolio Risk, Excel Formulas, Revenue Forecasting

    4.4 stars, 7 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.4 (7) · Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • A

    AI Business School

    AI agents and creator tools for sales professionals

    Skills you'll gain: Agentic Workflows, Agentic systems, Productivity, No-Code Development, AI Workflows, AI Enablement, Business Process Automation, Automation, Artificial Intelligence, Business Technologies, Digital Transformation, Application Development, Operational Efficiency, Ideation, Process Optimization

    4.7 stars, 7 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.7 (7) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Sales Analysis with Claude: Data Driven Sales Analytics

    Skills you'll gain: Anthropic Claude, Business Intelligence, Data Presentation, Data Visualization, Data Storytelling, Trend Analysis, Sales Presentations, Sales, Business Analytics, Sales Strategy, Data-Driven Decision-Making, Data Analysis, Business Strategies, Business Strategy, Business Analysis, LLM Application

    Intermediate · Guided Project · Less Than 2 Hours

  • L

    LearnQuest

    Insight Selling

    Skills you'll gain: Consultative Approaches, Sales Training, Inside Sales, Market Opportunities, Selling Techniques, Closing (Sales), Regional Sales, General Sales Practices, Sales Enablement, Sales Management, Sales Operations, Business Development, Sales Prospecting, Personalized Campaigns, Active Listening, Drive Engagement, Negotiation, Proposal Development, Data Storytelling, Emotional Intelligence

    4.4 stars, 55 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.4 (55) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Agile Projects: Creating User Stories with Value in Taiga

    Skills you'll gain: User Story, Agile Product Development, Agile Methodology, Agile Project Management, Product Requirements, Customer experience strategy (CX), Journey Mapping, Presentations, Project Management Software, Customer Analysis, Product Development, Stakeholder Communications, Innovation

    4.8 stars, 17 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.8 (17) · Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Maryland, College Park

    Artificial Intelligence In Government Procurement

    Skills you'll gain: Innovation, AI Enablement, Scalability, Procurement, AI Product Strategy, Artificial Intelligence, Automation, Initiative and Leadership, AI literacy, AI Integrations, Natural Language Processing, Organizational Change, Digital Transformation, Organizational Effectiveness, Performance Improvement, Emerging Technologies, Product Improvement, Operational Efficiency, Goal Setting, Product Requirements

    4.3 stars, 19 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.3 (19) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • A

    Adobe

    Adobe Express Crash Course

    Skills you'll gain: Adobe Express, Adobe Firefly, AI powered creativity, Visual Design, Workflow Management, Design Elements And Principles, Graphic Design, Layout Design, Graphic and Visual Design, Collaborative Software, Graphic and Visual Design Software, Photo Editing, Creative Design, Editing, Typography, Content Creation, Branding, Generative AI, AI Personalization, Social Media Strategy

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Instagram Analytics: Optimize Performance

    Skills you'll gain: Instagram, Social Media Analytics, Content Performance Analysis, Social Media Content, Social Media, Content Strategy, Digital Marketing Tools, Strategic Decision-Making, Key Performance Indicators (KPIs), Brand Awareness, Content Optimization, Competitive Analysis

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • M

    Macquarie University

    Cyber Security: Applied Cryptography

    Skills you'll gain: Cryptography, Encryption, Network Security, Cybersecurity, Security Engineering, Network Protocols, Federated Learning, Security Management

    4.8 stars, 13 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (13) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
1…200201202…433

In summary, here are 10 of our most popular brand strategy courses

  • Improve Business Performance with Microsoft Forms: Coursera
  • Design Thinking for Innovators: Coursera
  • فن التفاوض | The Art of Negotiation: Alfaisal University | KLD
  • Accounting and Financial Modelling Bootcamp: STARWEAVER
  • AI agents and creator tools for sales professionals: AI Business School
  • Sales Analysis with Claude: Data Driven Sales Analytics: Coursera
  • Insight Selling: LearnQuest
  • Agile Projects: Creating User Stories with Value in Taiga: Coursera
  • Artificial Intelligence In Government Procurement: University of Maryland, College Park
  • Adobe Express Crash Course: Adobe

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok