Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Google Cloud
Skills you'll gain: Gemini, Google Gemini, Generative AI, Predictive Modeling, Google Cloud Platform, Big Data, Artificial Intelligence and Machine Learning (AI/ML), SQL, Query Languages, Python Programming, Customer Relationship Management (CRM) Software, Customer Relationship Management, Data Processing
Intermediate · Course · 1 - 4 Weeks

Alfaisal University | KLD
Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Market Analysis, Public Policies, Consumer Behaviour, Demand Planning, Cost Benefit Analysis, Policty Analysis, Research, and Development, Decision Making
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Sales Prospecting, Selling Techniques, Sales Development, Prospecting and Qualification, Microsoft Copilot, Sales Strategy, Sales Presentation, Sales, Sales Presentations, Personalized Campaigns, Lead Generation, General Sales Practices, AI Personalization, Customer Analysis, Microsoft PowerPoint, Customer Relationship Management (CRM) Software, AI Integrations, Data Validation, Business Research, Quality Control
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Slack (Software), Collaborative Software, Internal Communications, Organizational Skills, Communication, Business
Beginner · Guided Project · Less Than 2 Hours

Creo Incubator
Skills you'll gain: Go To Market Strategy, Growth Strategies, Experience Design, Market Analysis, Data-Driven Marketing, Strategic Marketing, Customer Analysis, Entrepreneurship, Business Metrics, Target Market, Entrepreneurial Finance, Market Intelligence, Financial Acumen, Product Marketing, Target Audience, Ideation, Lean Methodologies, Adaptability, Fundraising, Critical Thinking and Problem Solving
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Target Audience, Facebook, Target Market, Meta Ads Manager, Online Advertising, Social Media Campaigns, Market Opportunities, Customer Analysis, Customer Insights, Social Media Analytics, Social Media Marketing, Data-Driven Marketing, Social Media, Marketing, Data Validation
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Social Media Marketing, Social Media Campaigns, Social Media Management, Advertising, User Accounts, Social Media Content, Content Performance Analysis, Advertising Campaigns, Account Management, Paid media, Customer Communications Management, Customer Analysis, Target Audience, Content Strategy, Customer Engagement, Content Creation
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Diagram Design, Graphic Design, Graphic and Visual Design, Graphic and Visual Design Software, Multimedia, Collaborative Software, Graphical Tools, Graphics Software, Data Sharing, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Diagram Design, Brainstorming, Account Management, Strategic Thinking, Team Building
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Hootsuite, Social Media Management, Content Scheduling, Workflow Management, Social Media Content, Social Media, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Policy Development, AI Enablement, Responsible AI, Human Resource Policies, AI literacy, Labor Relations, Workforce Management, AI Integrations, Generative AI, Automation, Employee Relations, Client Services, Accountability Frameworks, Job Analysis, Policy Analysis, Customer Relationship Management, Ethical Standards And Conduct
Beginner · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Web Analytics, Google Analytics, Frontend Performance, Content Performance Analysis, Performance Metric, Usability, Content Optimization, Digital Marketing Tools, User Experience, Debugging, Verification And Validation
Mixed · Course · 1 - 3 Months