Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: Model Evaluation, Supervised Learning, Machine Learning Methods, AI Personalization, Classification Algorithms, Machine Learning, Model Training, Logistic Regression, Model Optimization, Data Analysis, Driving engagement, Persona (User Experience)
Intermediate · Course · 1 - 4 Weeks

Creo Incubator
Skills you'll gain: Go To Market Strategy, Growth Strategies, Entrepreneurial Finance, Market Share, Ideation, Entrepreneurship, Market Analysis, User Experience, Strategic Marketing, Fundraising, Fundraising and Crowdsourcing, Forecasting, Lean Methodologies, Marketing Planning, Business Planning, User Centered Design, Product Marketing, Target Market, Project Design, Critical Thinking and Problem Solving
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Canva (Software), Style Guides, Video Production, Data Import/Export, Video Editing, Content Creation, Photo Editing, Logo Design, Design Software, Branding, Animations, Graphic and Visual Design, Design Elements And Principles, Typography, Marketing
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Data Storytelling, Dashboard, Data Presentation, Dashboard Creation, Tableau Software, Interactive Data Visualization, Data Visualization Software, Statistical Visualization, Analysis, Business Analytics, Marketing Analytics
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Sustainable Business, Hotel Operations, Hospitality, Hospitality Management, Sustainable Development, Sustainable Systems, Hospitality and Food Services, Hotel And Restaurant Management, Business Planning, Corporate Sustainability, Hotels and Accommodations, Sustainability Standards, Waste Minimization, Environmental Issue, Community Development, Market Opportunities, Environmental Resource Management, Community Outreach, Market Analysis, Strategic Decision-Making
★ 4.7 (15) · Beginner · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Thinking, Business Strategies, Stakeholder Analysis, Corporate Strategy, Strategic Decision-Making, Stakeholder Management, Organizational Strategy, Market Analysis, Case Studies, Growth Strategies, Risk Analysis, Innovation
★ 4.9 (50) · Beginner · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Customer Analysis, Business Strategy, Competitive Analysis, Strategic Thinking, Organizational Strategy, Strategic Decision-Making, Corporate Strategy, Healthcare Industry Knowledge, Market Analysis, Competitive Intelligence, Business, Consumer Behaviour, Market Dynamics, Critical Thinking
★ 4.7 (7) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Graphic Design, Graphical Tools, Design, Design Software, Creative Design, Design Elements And Principles, Content Marketing, Marketing
★ 4 (7) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Sales Process, Prompt Engineering, Sales, Sales Presentations, Microsoft Copilot, Product Knowledge, Sales Pipelines, Value Propositions, Personalized Campaigns, Selling Techniques, Microsoft PowerPoint, AI literacy, Presentations, Responsible AI, AI Personalization, Verbal Communication Skills, AI Workflows, Customer Relationship Management
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Point of Sale, Order Delivery, Shipping and Receiving, Logistics Management, Customer experience strategy (CX), Process Optimization
★ 4.9 (12) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Advertising Campaigns, Social Media Campaigns, Advertising, Driving engagement, Online Advertising, Social Media Management, Social Media Marketing, Social Media, Campaign Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Personalized Campaigns, Target Audience, Customer Communications Management, Social Media, Social Media Management, Social Media Marketing, Social Media Content, Needs Assessment, Drive Engagement, Web Presence, Brand Marketing
Beginner · Guided Project · Less Than 2 Hours