• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing

Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • C

    Coursera

    AI Keyword Research & Intent

    Skills you'll gain: Keyword Research, Research, Search Engine Optimization, Search Engine Marketing, Content Strategy, Content Optimization, Web Analytics and SEO

    Beginner · Course · 1 - 4 Weeks

  • U

    Universitat Politècnica de València

    IT Fundamentals for Business Profiles: Cybersecurity

    Skills you'll gain: Social Media Management, Security Software, Information Privacy, Cyber Attacks, Cybersecurity, Information Technology, Malware Protection, Content Creation, Digital Advertising, Online Advertising, Social Media Content, Social Media, Digital Marketing, Personally Identifiable Information, Security Awareness, Digital Content, Email Security, Social Media Marketing, E-Commerce, Web Presence

    Beginner · Course · 1 - 4 Weeks

  • R

    Real Madrid Graduate School Universidad Europea

    Estrategias y enfoques en los medios deportivos

    Skills you'll gain: Storytelling, Social Media, Social Media Marketing, Social Media Strategy, Media Relations, Content Strategy, Content Creation, Paid media, Advertising, Brand Management, Strategic Partnership, Strategic Communication, Video Production, Target Audience, Revenue Management, Negotiation, Target Market, Community Development, Crisis Management, Planning

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    كيفية إنشاء لوحة تحليلات التسويق باستخدام منصة هاب سبوت

    Skills you'll gain: HubSpot CRM, Dashboard, Customer Relationship Management, Customer Relationship Management (CRM) Software, Marketing Analytics, Data-Driven Marketing, Digital Marketing Tools, Marketing, Customer Data Management, Marketing Management, Business, Business Strategy

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Visualize BI Data

    Skills you'll gain: Business Intelligence, Looker (Software), Data Visualization, Data Presentation, Interactive Data Visualization, Business Reporting, Data Visualization Software, Dashboard, Data Storytelling, Power BI, Dashboard Creation, Business Analytics, Data Analysis, Business Marketing, Trend Analysis

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Crafting AI Identities: Strategies & Ethical Considerations

    Skills you'll gain: Responsible AI, AI Personalization, Data Ethics, Personally Identifiable Information, Information Privacy, Persona (User Experience), User Research, Multimodal Prompts, AI literacy, Persona Development, User Experience Design, Artificial Intelligence, Human Centered Design, Ethical Standards And Conduct, User Centered Design

    Intermediate · Course · 1 - 4 Weeks

  • T

    Tecnológico de Monterrey

    Gestão estratégica de marcas

    Skills you'll gain: Brand Management, Brand Strategy, Branding, Brand Marketing, Brand Awareness, Brand Loyalty, Marketing Communications, Organizational Strategy, Performance Measurement, Strategic Communication, Customer Retention, Marketing Strategies, Marketing, Key Performance Indicators (KPIs), Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    التسويق العضوي: استفد من مجموعات الفيسبوك للشركات الصغيرة

    Skills you'll gain: Facebook, Persona Development, Customer Analysis, Target Audience, Social Media, Social Media Marketing, Target Market, Business Marketing, Social Media Content, Social Media Management, Marketing Strategies, Web Presence, Content Creation, Earned Media, Drive Engagement, Business Planning

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    TikTok Planning: Manage Content Like a Pro

    Skills you'll gain: TikTok, Content Scheduling, Social Media Content, Content Strategy, Content Development and Management, Calendar Management, Workflow Management, Content Creation, Content Management, Social Media Management, Scheduling, Market Opportunities

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Automate Emails Fast

    Skills you'll gain: Email Automation, Email Marketing, Target Audience, Copywriting, Marketing Automation, Journey Mapping, Campaign Management, Automation, HubSpot CRM, Campaign Planning, Proofreading, Workflow Management, Marketing Communications, Content Creation, Writing, Editing, Stakeholder Communications

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Optimize Posts and Ads

    Skills you'll gain: Social Media Content, Copywriting, Social Media Strategy, Social Media, Content Scheduling, Social Media Marketing, Paid media, Content Strategy, Brand Strategy, Digital Advertising

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Mural para principiantes

    Skills you'll gain: Collaborative Software, Data Sharing, Organizational Skills, Collaboration, User Accounts, Telecommuting, Teamwork, Graphic Design, Team Collaboration, Productivity, Content Marketing, Business Communication, Marketing Communications

    Beginner · Guided Project · Less Than 2 Hours

1…233234235…253

In summary, here are 10 of our most popular marketing courses

  • AI Keyword Research & Intent: Coursera
  • IT Fundamentals for Business Profiles: Cybersecurity: Universitat Politècnica de València
  • Estrategias y enfoques en los medios deportivos: Real Madrid Graduate School Universidad Europea
  • كيفية إنشاء لوحة تحليلات التسويق باستخدام منصة هاب سبوت: Coursera
  • Visualize BI Data: Coursera
  • Crafting AI Identities: Strategies & Ethical Considerations: Coursera
  • Gestão estratégica de marcas: Tecnológico de Monterrey
  • التسويق العضوي: استفد من مجموعات الفيسبوك للشركات الصغيرة: Coursera
  • TikTok Planning: Manage Content Like a Pro: Coursera
  • Automate Emails Fast: Coursera

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok