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  • Brand Strategy

Brand Strategy Courses

Brand strategy courses can help you learn market positioning, audience segmentation, brand messaging, and competitive analysis. You can build skills in creating brand identities, developing unique value propositions, and crafting effective marketing campaigns. Many courses introduce tools like SWOT analysis, brand equity measurement frameworks, and digital marketing platforms, that support implementing your strategies and measuring their impact in practical work.


Popular Brand Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Product Managers

    Skills you'll gain: Prompt Engineering, AI Product Strategy, Prompt Patterns, Generative AI, Commercialization, Product Management, ChatGPT, Google Gemini, Product Lifecycle Management, Stakeholder Communications, LLM Application, Artificial Intelligence, Customer experience improvement, Team Building, Return On Investment, Product Development, Data Ethics, Artificial Intelligence and Machine Learning (AI/ML), Creativity, Responsible AI

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Business Foundations

    Skills you'll gain: Financial Statements, Return On Investment, Financial Statement Analysis, Process Improvement, Operational Efficiency, Process Management, Accrual Accounting, Finance, Process Analysis, Human Capital, Process Mapping, Financial Accounting, Operations Management, Branding, People Management, Capital Budgeting, Marketing, Peer Review, Project Design, Corporate Finance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    26K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Mobile App Developers

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Large Language Modeling, LLM Application, Responsible AI, Vibe coding, Generative AI, AI Personalization, ChatGPT, Mobile Development, Agentic systems, Anthropic Claude, Data Ethics, Apple iOS, AI Product Strategy, Software Development, Machine Learning Methods, DevSecOps, Natural Language Processing, Artificial Intelligence and Machine Learning (AI/ML)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11K reviews

    Advanced · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Strategic Leadership and Management

    Skills you'll gain: Team Leadership, Business Strategy, Team Motivation, Organizational Change, Organizational Strategy, Corporate Strategy, Team Management, Team Building, Decision Making, Strategic Leadership, Governance, Organizational Structure, Leadership, Trustworthiness, Organizational Leadership, Business Management, Strategic Thinking, Leadership Development, Stakeholder Analysis, Negotiation

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    Indian School of Business

    Trading Strategies in Emerging Markets

    Skills you'll gain: Financial Statements, Peer Review, Financial Statement Analysis, Financial Trading, Balance Sheet, Portfolio Management, Income Statement, Data Collection, Market Liquidity, Investment Management, Financial Analysis, Performance Analysis, Project Design, Market Analysis, Financial Market, Accruals, Business Planning, Securities Trading, Market Dynamics, Performance Measurement

    4.2
    Rating, 4.2 out of 5 stars
    ·
    2.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Career Success

    Skills you'll gain: Business Writing, Goal Setting, Negotiation, Time Management, Business Planning, Project Controls, Feasibility Studies, Editing, Entrepreneurship, Team Leadership, Business Correspondence, Financial Statement Analysis, Project Planning, Team Performance Management, Proofreading, Team Management, Peer Review, Teamwork, Project Management, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    45K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Project Management & Other Tools for Career Development

    Skills you'll gain: Business Writing, Negotiation, Work Breakdown Structure, Editing, Project Performance, Business Correspondence, Project Planning, Communication Planning, Proofreading, Change Control, Concision, Teamwork, Project Management, Planning, Strategic Leadership, Risk Management, Emotional Intelligence, Business Leadership, Relationship Building, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    38K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    B

    Berklee

    The DIY Musician

    Skills you'll gain: Musical Composition, Music, Fundraising and Crowdsourcing, Music Theory, Peer Review, Performing Arts, Project Planning, Social Media, Music Performance, Professional Networking, Media Production, Team Leadership, Sustainable Business, Leadership, Organizational Leadership, Business Planning, Brand Management, Initiative and Leadership, Branding, Digital Signal Processing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.6K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    UI / UX Design

    Skills you'll gain: User Research, User Interface and User Experience (UI/UX) Design, Wireframing, UI/UX Strategy, Information Architecture, Mockups, User Experience Design, Responsive Web Design, Web Design, Adobe XD, User Interface (UI) Design, User Experience, Design Research, User Centered Design, Graphic and Visual Design, User Interface (UI), Prototyping, User Flows, Interaction Design, Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    8.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Craft Omni-Channel Marketing Plans

    Skills you'll gain: Marketing Planning, Performance Measurement, Customer Retention, Analysis, Customer Insights, Brand Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Business Analytics

    Skills you'll gain: People Analytics, Descriptive Analytics, Data-Driven Decision-Making, Marketing Analytics, Financial Statement Analysis, Business Analytics, Customer Analysis, Data Collection, Human Capital, Predictive Modeling, Human Resource Strategy, Operations Research, Financial Analysis, Predictive Analytics, Analytics, Operational Efficiency, Financial Data, Operational Analysis, Peer Review, Human Resources

    4.6
    Rating, 4.6 out of 5 stars
    ·
    18K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Agentic AI and AI Agents for Leaders

    Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI Agents, Agentic Workflows, Prompt Patterns, Generative AI, AI Orchestration, Workflow Management, AI Enablement, Agentic systems, LLM Application, Productivity, OpenAI, AI Personalization, Business Process Automation, AI Product Strategy, Large Language Modeling, Automation, Artificial Intelligence, Expense Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9.1K reviews

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular brand strategy courses

  • Generative AI for Product Managers: IBM
  • Business Foundations: University of Pennsylvania
  • Generative AI for Mobile App Developers: IBM
  • Strategic Leadership and Management: University of Illinois Urbana-Champaign
  • Trading Strategies in Emerging Markets: Indian School of Business
  • Career Success: University of California, Irvine
  • Project Management & Other Tools for Career Development: University of California, Irvine
  • The DIY Musician: Berklee
  • UI / UX Design: California Institute of the Arts
  • Craft Omni-Channel Marketing Plans: Coursera

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