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  1. Categories
  2. Search Engine Marketing

Search Engine Marketing Courses

Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Popular Search Engine Marketing Courses and Certifications


  • E

    EDUCBA

    Digital Marketing, SEO & Copywriting

    Skills you'll gain: Content Performance Analysis, Copywriting, Content Marketing, Blogs, Presentations, Content Creation, Target Audience, Driving engagement, Digital Content, Content Development and Management, Content Strategy, Search Engine Optimization, Marketing Strategies, Web Content, Content Optimization, Digital Marketing Campaigns, Social Media Marketing, Digital Marketing, Web Analytics and SEO, Digital Marketing Tools

    5 stars, 35 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 5 (35) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
  • C

    Coursera

    AI SEO & GEO: Boost Your Brand's AI Visibility

    Skills you'll gain: Keyword Research, Content Performance Analysis, Search Engine Optimization, Dashboard, AI Personalization, Scheduling, Web Analytics, Project Planning, Generative Engine Optimization (GEO), Email Automation, Strategic Marketing, Customer Analysis, Campaign Management, Digital Marketing, Content Strategy, Generative AI Agents, Market Intelligence, Performance Analysis, Marketing Design, Strategic Partnership

    4 stars, 9 reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4 (9) · Beginner · Professional Certificate · 3 - 6 Months

  • G

    Google

    Think Outside the Inbox: Email Marketing

    Skills you'll gain: Email Marketing, Campaign Management, Copywriting, Marketing Strategy and Techniques, Email Automation, Personally Identifiable Information, Digital Marketing, Marketing Automation, Campaign Planning, Information Privacy, Marketing Analytics, Customer Retention, Goal Setting

    4.8 stars, 2.9K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (2.9K) · Beginner · Course · 1 - 3 Months

  • A

    Aptly

    Google Ads Search Certification Preparation

    Skills you'll gain: Google Ads, Advertising Campaigns, Search Engine Marketing, Campaign Management, Digital Advertising, Registration, Advertising

    4 stars, 8 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4 (8) · Beginner · Course · 1 - 4 Weeks

  • S

    SkillUp

    E-commerce Marketing and Email Campaigns

    Skills you'll gain: Email Marketing, Customer Retention, Customer Relationship Building, E-Commerce, Driving engagement, Strategic Marketing, Data-Driven Marketing, Online Advertising, Performance Metric, Personalized Campaigns, Sales, Decision Making, Automation

    4.5 stars, 21 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.5 (21) · Beginner · Course · 1 - 4 Weeks

  • S

    Simplilearn

    Strategic Digital Marketing Channels - SEO & SEM

    Skills you'll gain: Search Engine Marketing, Google Ads, Search Engine Optimization, Marketing Strategies, Data-Driven Marketing, Web Analytics and SEO, Digital Marketing Tools, Marketing, Email Marketing, Digital Marketing Campaigns, Digital Marketing, Marketing Planning, Driving engagement, Customer Relationship Management, Campaign Management, Advertising Campaigns, Google Analytics, Social Media Marketing, Digital Advertising, Content Optimization

    4.5 stars, 40 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.5 (40) · Beginner · Specialization · 1 - 3 Months

  • S

    Simplilearn

    Search Engine Optimization

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Digital Marketing Tools, Google Analytics, Digital Marketing, Content Optimization, User Experience

    4.1 stars, 11 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.1 (11) · Beginner · Course · 1 - 4 Weeks

  • U

    University of California, Davis

    Introduction to Google SEO

    Skills you'll gain: Search Engine Optimization, Content Optimization, Persona Development, Web Content, User Research, Target Audience, Digital Marketing, Branding, User Experience, Data Analysis, Business Reporting

    4.6 stars, 10K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (10K) · Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Digital Marketing Campaign Optimization

    Skills you'll gain: Digital Marketing, Email Marketing, Pay Per Click Advertising, Digital Marketing Campaigns, Blogs, Marketing Strategies, Advertising Campaigns, Campaign Management, Marketing Planning, Digital Marketing Tools, Search Engine Optimization, Marketing Analytics, Marketing Effectiveness, Contextual Advertising, Social Media, Strategic Marketing, Data-Driven Marketing, Social Media Marketing, Campaign Planning, Marketing Strategy and Techniques

    5 stars, 44 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 5 (44) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
  • A

    Aptly

    Google Search Advertising Foundations

    Skills you'll gain: Google Ads, Advertising Campaigns, Performance Metric, Search Engine Marketing, Campaign Management, Performance Measurement, Online Advertising, Digital Advertising, Advertising, Copywriting

    4.8 stars, 10 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (10) · Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Search Engine Optimization (SEO) with Squarespace

    Skills you'll gain: Blogs, Search Engine Optimization, Content Optimization

    4.5 stars, 1.3K reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.5 (1.3K) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Create a Google Ads Search Campaign

    Skills you'll gain: Google Ads, Campaign Planning, Online Advertising, Search Engine Marketing, Campaign Management, Marketing Budgets, Advertising Campaigns, Advertising, Marketing, Bidding, Digital Marketing, Budget Management

    4.5 stars, 731 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.5 (731) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
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