Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

University of California, Irvine
Skills you'll gain: Cultural Diversity, Anthropology, Social Studies, Ethical Standards And Conduct, Research, Sociology, Environmental Issue, Science and Research
Intermediate · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Marketing Strategies, Marketing, Customer Analysis, Data-Driven Decision-Making, Analytics, Performance Measurement, Strategic Marketing, Brand Management, Regression Analysis, Consumer Behaviour, Return On Investment, A/B Testing, Statistical Analysis
Beginner · Course · 1 - 3 Months

Michigan State University
Skills you'll gain: Game Design, Unity Engine, Prototyping, Video Game Development, 3D Modeling, Computer Graphics, Multimedia, Animations, Scripting
Intermediate · Course · 1 - 4 Weeks

Rice University
Skills you'll gain: World History, Liberal Arts, International Relations, Intercultural Competence, Cultural Diversity, Social Studies, Political Sciences, Economics, Sociology
Beginner · Course · 1 - 3 Months

Skills you'll gain: Customer Insights, Facebook, Marketing Analytics, Target Audience, Marketing Strategies, Marketing, Social Media, Social Media Marketing, Business Intelligence, Business
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Analysis Expressions (DAX), Dashboard, Power BI, Data Visualization, Data Transformation, Data Manipulation, Data Modeling, Data Import/Export, Data Visualization Software, Extract, Transform, Load, Data Analysis, Analytics, Data Cleansing, Performance Analysis, Data Security, Data Management
Intermediate · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Entrepreneurship, Innovation, Market Opportunities, Corporate Strategy, New Business Development, Value Propositions, Business Strategy, Competitive Analysis, Strategic Decision-Making, Market Analysis
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Global Marketing, Export Control, International Finance, Mergers & Acquisitions, Risk Management, Business Development, Market Analysis, Franchising, Target Market, Cultural Sensitivity, Business Strategy, Intellectual Property
Beginner · Course · 1 - 3 Months

Pontificia Universidad Católica de Chile
Skills you'll gain: Health Equity, Health Disparities, Public Health, Health Promotion, Preventative Care, Community Health, Social Determinants Of Health, Health Systems, Epidemiology, Demography, Health Policy, Social Sciences, Infectious Diseases, Systems Thinking
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Koç University
Skills you'll gain: Verbal Communication Skills, Public Speaking, Storytelling, Communication, Cognitive flexibility, Persuasive Communication, Liberal Arts, Critical Thinking, Creative Thinking
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Management, Email Marketing, Advertising Campaigns, Campaign Management, Social Media, Customer Insights, Professional Networking, Professional Development
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Interpersonal Communications, Verbal Communication Skills, Active Listening, Constructive Feedback, Communication, Technical Management, Trustworthiness, Rapport Building, Business Communication, Non-Verbal Communication, Management Training And Development, Professional Development, Supervision, Leadership, Emotional Intelligence, Leadership Development, Coaching
Beginner · Course · 1 - 4 Weeks