Performance marketing courses can help you learn digital advertising strategies, conversion rate optimization, search engine marketing, and social media advertising. You can build skills in data analysis, audience targeting, and crafting compelling ad copy. Many courses introduce tools like Google Ads, Facebook Ads Manager, and analytics platforms to help you track campaign performance and optimize your marketing efforts.

Packt
Skills you'll gain: Empathy & Emotional Intelligence, Emotional Intelligence, Empathy, Self-Awareness, Personal Development, Social Skills, Leadership Development, Relationship Management, Team Performance Management, Empowerment, Professional Development, Motivational Skills, Relationship Building
★ 4.7 (49) · Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Personalized Campaigns, Inside Sales, Prompt Engineering Tools, Sales Process, Sales Strategy, Email Automation, AI Personalization, Sales Management, HubSpot CRM, Sales, Sales Prospecting, ChatGPT, Driving engagement, Anthropic Claude, Customer Relationship Management (CRM) Software, Customer Communications Management, Customer Engagement, Data-Driven Decision-Making, Automation, Analytics
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Facebook, Social Media Content, Analysis, Social Media, Content Optimization, Social Media Marketing, Content Marketing, Social Media Analytics, Content Strategy, Content Creation, Driving engagement, Digital Content
Beginner · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Hootsuite, Content Scheduling, Social Media Analytics, Social Media Content, Brand Marketing, Brand Strategy, Content Performance Analysis, Branding, Brand Awareness, Social Media Strategy, Brand Management, Digital Marketing Tools, Digital Brand Strategy, Performance Analysis, Digital Media Strategy, Content Development and Management, Performance Measurement, Web Presence, Calendar Management, Account Management
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Stakeholder Communications, Key Performance Indicators (KPIs), Management Reporting, Performance Reporting, Google Analytics, Marketing Analytics, Social Media Analytics, Brand Marketing, Data-Driven Marketing, Performance Measurement, Market Share, Business Metrics, Brand Strategy, Brand Management, Marketing Operations, Operational Performance Management, Dashboard, Data-Driven Decision-Making, Analytics, Data Collection
Intermediate · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Portfolio Risk, Portfolio Management, Risk Modeling, Investment Management, Credit Risk, Risk Management, Financial Market, Finance, Investments, Market Liquidity, Risk Analysis, Financial Analysis, Capital Markets, Performance Measurement, Market Dynamics, Probability & Statistics
★ 4.9 (10) · Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Order Management, Order Entry, Sales Process, Order Processing, Accounting Software, Customer Relationship Management, Inventory Control, Small Business Accounting, Inventory Management System, Customer Relationship Management (CRM) Software, Financial Reporting, Accounts Receivable, Invoicing, Cloud Security, Sales, Amazon Web Services, Management Reporting, Business Reporting, Accounting, Finance
★ 4.6 (16) · Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Meta Ads Manager, Facebook, Target Audience, Social Media Campaigns, Target Market, Advertising Campaigns, Social Media, Social Media Marketing, Social Media Management, Advertising, Social Media Content, Online Advertising, Digital Advertising, Videography, Web Presence
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Market Research, Market Analysis, Competitive Analysis, Business Research, Market Intelligence, Global Marketing, Customer Insights, Company, Product, and Service Knowledge, Business Strategy, Market Opportunities, Strategic Thinking, Target Market, Program Evaluation, Marketing Strategy and Techniques, Target Audience, Process Analysis, Brand Strategy, Performance Measurement, Business Metrics, Report Writing
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Feature Engineering, Model Optimization, Tensorflow, Google Cloud Platform, Exploratory Data Analysis, Keras (Neural Network Library), Business Metrics, Model Training, Data Preprocessing, Model Deployment, Data Pipelines, Model Evaluation, Data Quality, Logistic Regression, Applied Machine Learning, Machine Learning, Data Cleansing, Machine Learning Software, Performance Tuning, Dataflow
★ 4.2 (31) · Intermediate · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Model Optimization, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning Methods, Machine Learning Software, Model Training, Data Preprocessing, Data Processing, Hugging Face, Classification Algorithms
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, LLM Application, Model Deployment, Responsible AI, Application Deployment, Application Development, Large Language Modeling, Hugging Face, Data Ethics, Generative AI, AI Security, Application Security, Continuous Monitoring
★ 4 (29) · Intermediate · Course · 1 - 4 Weeks