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  • Performance Marketing

Performance Marketing Courses

Performance marketing courses can help you learn digital advertising strategies, conversion rate optimization, search engine marketing, and social media advertising. You can build skills in data analysis, audience targeting, and crafting compelling ad copy. Many courses introduce tools like Google Ads, Facebook Ads Manager, and analytics platforms to help you track campaign performance and optimize your marketing efforts.

Popular Performance Marketing Courses and Certifications


  • P

    Packt

    Emotional Intelligence

    Skills you'll gain: Empathy & Emotional Intelligence, Emotional Intelligence, Empathy, Self-Awareness, Personal Development, Social Skills, Leadership Development, Relationship Management, Team Performance Management, Empowerment, Professional Development, Motivational Skills, Relationship Building

    ★ 4.7 (49) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    GenAI for Inside Sales: Crafting Effective Outreach

    Skills you'll gain: Personalized Campaigns, Inside Sales, Prompt Engineering Tools, Sales Process, Sales Strategy, Email Automation, AI Personalization, Sales Management, HubSpot CRM, Sales, Sales Prospecting, ChatGPT, Driving engagement, Anthropic Claude, Customer Relationship Management (CRM) Software, Customer Communications Management, Customer Engagement, Data-Driven Decision-Making, Automation, Analytics

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Facebook Insights: Crack the Algorithm

    Skills you'll gain: Content Performance Analysis, Facebook, Social Media Content, Analysis, Social Media, Content Optimization, Social Media Marketing, Content Marketing, Social Media Analytics, Content Strategy, Content Creation, Driving engagement, Digital Content

    Beginner · Course · 1 - 4 Weeks

  • B

    Board Infinity

    Hootsuite for Beginners: Hands-On Social Media Management

    Skills you'll gain: Hootsuite, Content Scheduling, Social Media Analytics, Social Media Content, Brand Marketing, Brand Strategy, Content Performance Analysis, Branding, Brand Awareness, Social Media Strategy, Brand Management, Digital Marketing Tools, Digital Brand Strategy, Performance Analysis, Digital Media Strategy, Content Development and Management, Performance Measurement, Web Presence, Calendar Management, Account Management

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Track Key KPIs

    Skills you'll gain: Stakeholder Communications, Key Performance Indicators (KPIs), Management Reporting, Performance Reporting, Google Analytics, Marketing Analytics, Social Media Analytics, Brand Marketing, Data-Driven Marketing, Performance Measurement, Market Share, Business Metrics, Brand Strategy, Brand Management, Marketing Operations, Operational Performance Management, Dashboard, Data-Driven Decision-Making, Analytics, Data Collection

    Intermediate · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Riscos Financeiros (Crédito, Mercado e Liquidez)

    Skills you'll gain: Portfolio Risk, Portfolio Management, Risk Modeling, Investment Management, Credit Risk, Risk Management, Financial Market, Finance, Investments, Market Liquidity, Risk Analysis, Financial Analysis, Capital Markets, Performance Measurement, Market Dynamics, Probability & Statistics

    ★ 4.9 (10) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Income Features in ProfitBooks

    Skills you'll gain: Order Management, Order Entry, Sales Process, Order Processing, Accounting Software, Customer Relationship Management, Inventory Control, Small Business Accounting, Inventory Management System, Customer Relationship Management (CRM) Software, Financial Reporting, Accounts Receivable, Invoicing, Cloud Security, Sales, Amazon Web Services, Management Reporting, Business Reporting, Accounting, Finance

    ★ 4.6 (16) · Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Descubre diferentes formatos de anuncios en Facebook

    Skills you'll gain: Meta Ads Manager, Facebook, Target Audience, Social Media Campaigns, Target Market, Advertising Campaigns, Social Media, Social Media Marketing, Social Media Management, Advertising, Social Media Content, Online Advertising, Digital Advertising, Videography, Web Presence

    Beginner · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    Market Research Case Study: Apply & Analyze

    Skills you'll gain: Market Research, Market Analysis, Competitive Analysis, Business Research, Market Intelligence, Global Marketing, Customer Insights, Company, Product, and Service Knowledge, Business Strategy, Market Opportunities, Strategic Thinking, Target Market, Program Evaluation, Marketing Strategy and Techniques, Target Audience, Process Analysis, Brand Strategy, Performance Measurement, Business Metrics, Report Writing

    Mixed · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Machine Learning with TensorFlow on Google Cloud en Français

    Skills you'll gain: Feature Engineering, Model Optimization, Tensorflow, Google Cloud Platform, Exploratory Data Analysis, Keras (Neural Network Library), Business Metrics, Model Training, Data Preprocessing, Model Deployment, Data Pipelines, Model Evaluation, Data Quality, Logistic Regression, Applied Machine Learning, Machine Learning, Data Cleansing, Machine Learning Software, Performance Tuning, Dataflow

    ★ 4.2 (31) · Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Advanced Machine Learning Techniques

    Skills you'll gain: Model Optimization, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning Methods, Machine Learning Software, Model Training, Data Preprocessing, Data Processing, Hugging Face, Classification Algorithms

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Building Production-Ready Apps with Large Language Models

    Skills you'll gain: Prompt Engineering, LLM Application, Model Deployment, Responsible AI, Application Deployment, Application Development, Large Language Modeling, Hugging Face, Data Ethics, Generative AI, AI Security, Application Security, Continuous Monitoring

    ★ 4 (29) · Intermediate · Course · 1 - 4 Weeks

1…396397398…632

In summary, here are 10 of our most popular performance marketing courses

  • Emotional Intelligence: Packt
  • GenAI for Inside Sales: Crafting Effective Outreach: Coursera
  • Facebook Insights: Crack the Algorithm: Coursera
  • Hootsuite for Beginners: Hands-On Social Media Management: Board Infinity
  • Track Key KPIs: Coursera
  • Riscos Financeiros (Crédito, Mercado e Liquidez): Fundação Instituto de Administração
  • Income Features in ProfitBooks: Coursera
  • Descubre diferentes formatos de anuncios en Facebook: Coursera
  • Market Research Case Study: Apply & Analyze: EDUCBA
  • Machine Learning with TensorFlow on Google Cloud en Français: Google Cloud

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