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Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • D

    Digital Marketing Institute

    Data and Digital Strategy Execution

    Skills you'll gain: Data-Driven Decision-Making, Marketing Strategies, Data-Driven Marketing, Data Ethics, Data Strategy, Customer Analysis, Digital Analysis, Marketing Effectiveness, Marketing Planning, Strategic Decision-Making, Digital Marketing, Business Analytics, Marketing Analytics, Customer Insights, Performance Measurement, Marketing Strategy and Techniques, Customer experience strategy (CX), MarTech, Pay Per Click Advertising, Data Management

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnKartS

    Linkedin Ads Course : Master B2B Lead Generation

    Skills you'll gain: Promotions and Campaigns, Campaign Planning, Online Advertising, Pay Per Click Advertising, Performance marketing, Conversion Funnel Analysis, Social Media Marketing, Billing Systems, Event Marketing, Social Media Strategy, Customer Engagement, Customer Insights

    Beginner · Course · 1 - 4 Weeks

  • I

    IE Business School

    Brand and Product Management

    Skills you'll gain: Product Lifecycle Management, Brand Strategy, Customer experience strategy (CX), Brand Management, Branding, Competitive Analysis, Product Management, Product Planning, Product Strategy, New Product Development, Journey Mapping, Customer Engagement, Design and Product, Demand Planning, Internal Communications, Employee Engagement, Estimation, Consumer Behaviour, Portfolio Management, Conversion Funnel Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.7K reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Build a free website with WordPress

    Skills you'll gain: WordPress, Content Management Systems, Content Management, Web Content, Web Design and Development, Web Presence, Content Creation, Control Panels, Creativity

    4.5
    Rating, 4.5 out of 5 stars
    ·
    2.4K reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    How to Create an Instagram Business Account

    Skills you'll gain: Instagram, Facebook, Social Media Management, Social Media, Account Management, Social Media Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    39 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    How to Set Up a Facebook Ads Campaign

    Skills you'll gain: Meta Ads Manager, Target Audience, Facebook, Campaign Planning, Advertising Campaigns, Social Media Campaigns, Campaign Management, Social Media, Social Media Management, Paid media, Online Advertising, Social Media Marketing, Advertising, Digital Advertising, Marketing, Digital Marketing, Budgeting, Cost Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    437 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • H

    Hult International Business School

    Mastering Sales: From Fundamentals to Career Success

    Skills you'll gain: Active Listening, Rapport Building, Sales Strategy, Sales Process, Selling Techniques, Communication, Prospecting and Qualification, Influencing, Relationship Building, Professional Development, Relationship Management, Negotiation, Interviewing Skills, Branding, Time Management

    5
    Rating, 5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Increase Engagement to your Instagram Business Profile

    Skills you'll gain: Instagram, Content Scheduling, Social Media Content, Social Media, Social Media Management, Social Media Marketing, Social Media Strategy, Content Creation, Storytelling, Photo Editing

    4
    Rating, 4 out of 5 stars
    ·
    375 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Google Ads for Beginners

    Skills you'll gain: Google Ads, Keyword Research, Target Audience, Pay Per Click Advertising, Search Engine Marketing, Advertising Campaigns, Campaign Management, Advertising, Online Advertising, Digital Advertising, Paid media, Marketing, Digital Marketing, Return On Investment

    4.4
    Rating, 4.4 out of 5 stars
    ·
    6K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    How to Sell: An Overview of Fundamental Selling Techniques

    Skills you'll gain: Cold Calling, Selling Techniques, Closing (Sales), Overcoming Objections, General Sales Practices, Sales, Sales Process, Sales Presentations, Phone Sales, Sales Strategy, Outbound Calls, Lead Generation, Customer Relationship Building, Rapport Building, Active Listening, Communication Strategies, Customer Engagement, Customer Insights

    4.7
    Rating, 4.7 out of 5 stars
    ·
    269 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Use Canva to Create Social Media Visuals for Business

    Skills you'll gain: Social Media Content, Social Media, Facebook, Content Creation, Marketing Materials, Social Media Marketing, Instagram, Dashboard, Graphic Design, Brand Management, Digital Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.4K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Search Engine Optimization (SEO) with Squarespace

    Skills you'll gain: Blogs, Content Management Systems, Search Engine Optimization, Content Optimization, Digital Marketing Tools

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.2K reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing courses

  • Data and Digital Strategy Execution: Digital Marketing Institute
  • Linkedin Ads Course : Master B2B Lead Generation: LearnKartS
  • Brand and Product Management: IE Business School
  • Build a free website with WordPress: Coursera
  • How to Create an Instagram Business Account: Coursera
  • How to Set Up a Facebook Ads Campaign: Coursera
  • Mastering Sales: From Fundamentals to Career Success: Hult International Business School
  • Increase Engagement to your Instagram Business Profile : Coursera
  • Google Ads for Beginners: Coursera
  • How to Sell: An Overview of Fundamental Selling Techniques: Coursera

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