• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Digital Analytics

Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

Popular Digital Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Unlock GA4 Insights

    Skills you'll gain: Google Analytics, Marketing Analytics, Marketing Budgets, Marketing Effectiveness, Web Analytics, Data-Driven Marketing, Data-Driven Decision-Making, Return On Investment, Analytics, Campaign Management, Financial Analysis, Event Monitoring, Data Analysis, Performance Analysis, Budget Management, Budgeting, Decision Making, Report Writing, Data Validation

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    How to edit photos for Social media with Canva

    Skills you'll gain: Canva (Software), Photo Editing, Instagram, Social Media Content, Social Media, Content Creation, Social Media Marketing, Photography, User Accounts, Dashboard, Graphic Design

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Semantic HTML & Accessibility

    Skills you'll gain: Web Components, Frontend Performance, Web Content Accessibility Guidelines, HTML and CSS, Hypertext Markup Language (HTML), Web Analytics and SEO, Web Design and Development, Semantic Web, Web Applications, UI Components, Web Content, Responsive Web Design, Code Reusability, Cross Platform Development

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Master Social Media Ads: TikTok, X, Pinterest & More

    Skills you'll gain: Online Advertising, Social Media Campaigns, Pinterest, Advertising Campaigns, Digital Advertising, Social Media, Advertising, Lead Generation, Paid media, TikTok, Social Media Marketing, Social Media Strategy, Social Media Management, Campaign Management, Marketing Materials, Campaign Planning, Personalized Campaigns, Target Audience, Digital Marketing Tools, Brand Awareness

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    T

    Technics Publications

    Data Modeling Fundamentals

    Skills you'll gain: Data Modeling, Database Design, Network Model, Data Architecture, Database Development, Data Strategy, Database Software, Database Theory, Databases, Database Application, Database Administration, Relational Databases, Database Systems, Database Management Systems, Data Governance, Database Architecture and Administration, Database Management, Business Analysis, Graph Theory, Business Analytics

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    Universitat Politècnica de València

    Excel para los negocios nivel intermedio

    Skills you'll gain: Microsoft Excel, Data Presentation, Pivot Tables And Charts, Dashboard, Spreadsheet Software, Dashboard Creation, Data Visualization, Excel Formulas, Data Import/Export, Business Intelligence, Graphing, Data Analysis, Microsoft Office, Data Entry, Data Validation, Data Analysis Software, Productivity Software, Consolidation, Data Store, Business Reporting

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
    Free
    U

    Universitat Autònoma de Barcelona

    Gender empowerment strategies

    Skills you'll gain: Empowerment, Responsible AI, Data Ethics, Community Organizing, Community Development, Advocacy, Social Justice, Social Work, Creativity, Public Policies, Qualitative Research, Diversity Equity and Inclusion Initiatives, Innovation, Education and Training, Collaboration, Student Engagement, Adult Education, Case Studies, Training Programs, Student Support and Services

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    How to Use The IFE-EFE Matrix for Strategic Analysis

    Skills you'll gain: Strategic Planning, Competitive Analysis, Strategic Thinking, Business Strategy, Strategic Prioritization, Strategic Decision-Making, Organizational Strategy, Performance Measurement, Performance Analysis, Analysis, Internal Auditing, Market Analysis, External Auditing, Market Opportunities, Entrepreneurship, Leadership

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Freelance Editor Marketing: Attract Your Ideal Clients

    Skills you'll gain: Social Media Content, Social Media Strategy, Social Media Management, Social Media Marketing, Instagram, Web Presence, Video Editing, Editing, Digital Brand Strategy, Professional Development, Customer Engagement, Branding, Portfolio Management, Promotional Strategies

    Mixed · Course · 1 - 4 Weeks

  • P

    Packt

    AI Product Management: The Complete Handbook

    Skills you'll gain: AI Product Strategy, Product Management, Commercialization, Model Training, Technical Product Management, Product Lifecycle Management, Design and Product, Model Deployment, MLOps (Machine Learning Operations), Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Product Strategy, Product Design, Infrastructure Architecture, Responsible AI, AI literacy, Digital Transformation, Team Performance Management, Data-Driven Decision-Making, Deep Learning

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pittsburgh

    Data Visualization Fundamentals in Python

    Skills you'll gain: Data Storytelling, Data Presentation, Plot (Graphics), Data Visualization, Matplotlib, Interactive Data Visualization, Data Visualization Software, Seaborn, Statistical Visualization, Graphing, Data Analysis, Graphic and Visual Design, Python Programming

    Build toward a degree

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Agile Principles and Scrum Roles

    Skills you'll gain: Scrum (Software Development), Team Building, Team Oriented, Team Management, Backlogs, Agile Project Management, Agile Software Development, Agile Product Development, Agile Methodology, Team Performance Management, Sprint Retrospectives, Team Leadership, Sprint Planning, Cross-Functional Collaboration, Case Studies, Project Management, Prioritization, Resilience

    Beginner · Course · 1 - 4 Weeks

1…466467468…676

In summary, here are 10 of our most popular digital analytics courses

  • Unlock GA4 Insights: Coursera
  • How to edit photos for Social media with Canva: Coursera
  • Semantic HTML & Accessibility: Board Infinity
  • Master Social Media Ads: TikTok, X, Pinterest & More: LearnKartS
  • Data Modeling Fundamentals: Technics Publications
  • Excel para los negocios nivel intermedio: Universitat Politècnica de València
  • Gender empowerment strategies: Universitat Autònoma de Barcelona
  • How to Use The IFE-EFE Matrix for Strategic Analysis: Coursera
  • Freelance Editor Marketing: Attract Your Ideal Clients: Skillshare
  • AI Product Management: The Complete Handbook: Packt

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
Modeling (29)
Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok