• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Fundamentals

Marketing Fundamentals Courses

Marketing fundamentals courses can help you learn key concepts like market segmentation, branding strategies, and consumer behavior analysis. You can build skills in crafting effective marketing messages, analyzing campaign performance, and utilizing digital channels for outreach. Many courses introduce tools such as Google Analytics for tracking website performance, social media platforms for engagement, and email marketing software for targeted communication, all of which enhance your ability to create impactful marketing strategies.

Popular Marketing Fundamentals Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Experiencia: Mejorando el Viaje del Aficionado

    Skills you'll gain: Disabilities, Customer experience improvement, Customer Relationship Management, Customer Relationship Management (CRM) Software, Driving engagement, Self Service Technologies, Customer Engagement, Personalized Service, Loyalty Programs, Merchandising, Brand Loyalty, Diversity and Inclusion, AI Personalization, Experience Design, Multimedia, Augmented Reality, Drive Engagement, Digital Transformation, Storytelling, Automation

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    Secure INFINET & SFMS Architecture

    Skills you'll gain: Security Architecture Review, IT Security Architecture, Public Key Infrastructure, Network Security, Hardening, Security Controls, Continuous Monitoring, Vulnerability Assessments, Disaster Recovery, Cryptographic Protocols, System Configuration, Banking Services, Banking, Authentications, Retail Banking, Commercial Banking, Network Analysis, Financial Analysis, Financial Accounting, Accounting and Finance Software

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Mutual Fund Reconciliation and Break Resolution

    Skills you'll gain: Reconciliation, Cash Management, Fund Accounting, Variance Analysis, Accounting Records, Financial Data, Cash Flows, Investments, Breakage Control, Financial Accounting, Accounting, International Finance, Investment Management, Financial Systems

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Debt Fund Investment and Mutual Fund Analysis

    Skills you'll gain: Investments, Investment Management, Securities (Finance), Return On Investment, Portfolio Management, Wealth Management, Financial Analysis, Financial Market, Portfolio Risk, Fund Accounting, Credit Risk, Asset Management, Market Liquidity, Risk Management

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Design and Build a Student Score Card System with SQL Server

    Skills you'll gain: Database Design, Relational Databases, Database Application, Database Development, Microsoft SQL Servers, Data Integrity, Database Systems, Databases, Database Management, SQL, Data Modeling, Visual Basic (Programming Language), Data Entry, Application Development

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    EDUCBA

    Master & Apply Entity Framework for Data Access

    Skills you'll gain: Database Design, Data Modeling, .NET Framework, Object-Relational Mapping, Database Development, Relational Databases, Database Management, Query Languages, Database Application, Data Access, Data Management, SQL

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Work with Gemini Models in BigQuery - Deutsch

    Skills you'll gain: Gemini, Google Gemini, Generative AI, Google Cloud Platform, Applied Machine Learning, SQL, AI Workflows, Query Languages, Predictive Modeling, AI Integrations, Customer Relationship Management

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze and Predict Card Purchases Using R

    Skills you'll gain: Predictive Modeling, Model Evaluation, Predictive Analytics, Classification And Regression Tree (CART), Statistical Modeling, Risk Modeling, Decision Tree Learning, Data Analysis, R Programming, Model Training, Logistic Regression, Feature Engineering, Model Deployment, Data Import/Export, Data Validation, Exploratory Data Analysis, Decision Intelligence, Data Persistence, Data Wrangling, Data Preprocessing

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Customize Dashboards Faster

    Skills you'll gain: Team Performance Management, Performance Analysis, Performance Measurement, Dashboard Creation, Dashboard, Return On Investment, Performance Improvement, Project Performance, Project Management Software

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Vectors and Intersections in Game Development

    Skills you'll gain: Game Design, Applied Mathematics

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Gemini for Data Scientists and Analysts - Deutsch

    Skills you'll gain: Google Gemini, Gemini, Google Cloud Platform, Marketing Analytics, Generative AI, Data-Driven Marketing, Analytics, Advanced Analytics, Data-Driven Decision-Making, Data Analysis, Personalized Campaigns, Predictive Modeling, LLM Application, Forecasting

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Geometry Nodes For Blender 4.4

    Skills you'll gain: Animations, 3D Assets, 3D Modeling, Computer Graphics, Computer Graphic Techniques, Performance Tuning, Video Game Development, Model Optimization

    Intermediate · Course · 1 - 4 Weeks

1…520521522…529

In summary, here are 10 of our most popular marketing fundamentals courses

  • Experiencia: Mejorando el Viaje del Aficionado: Real Madrid Graduate School Universidad Europea
  • Secure INFINET & SFMS Architecture: Coursera
  • Mutual Fund Reconciliation and Break Resolution: EDUCBA
  • Debt Fund Investment and Mutual Fund Analysis: EDUCBA
  • Design and Build a Student Score Card System with SQL Server: EDUCBA
  • Master & Apply Entity Framework for Data Access: EDUCBA
  • Work with Gemini Models in BigQuery - Deutsch: Google Cloud
  • Analyze and Predict Card Purchases Using R: EDUCBA
  • Customize Dashboards Faster: Coursera
  • Vectors and Intersections in Game Development: Packt

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok