• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Ppc Advertising

PPC Advertising Courses

PPC advertising courses can help you learn keyword research, ad copywriting, campaign optimization, and performance tracking. You can build skills in budget management, audience targeting, and A/B testing to refine your strategies. Many courses introduce tools like Google Ads and Bing Ads, along with analytics platforms, to help you implement effective campaigns and measure their success.

Popular PPC Advertising Courses and Certifications


  • G

    Goldman Sachs

    Fundamentos de Vendas e Marketing com o 10,000 Women da Goldman Sachs

    Skills you'll gain: Target Market, Marketing, Marketing Strategies, Marketing Effectiveness, Sales Strategy, Marketing Planning, Sales Process, Target Audience, Marketing Strategy and Techniques, Digital Marketing Tools, Brand Strategy, Sales, Marketing Analytics, Branding, Business Metrics, Brand Management, Business Strategies, Digital Marketing, Analytics

    ★ 4.9 (66) · Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Crear contenido de conciencia ambiental con Canva

    Skills you'll gain: Logo Design, Canva (Software), Video Production, Photo/Video Production and Technology, Graphic and Visual Design Software, Graphical Tools, Graphic Design, Graphic and Visual Design, Content Creation, Design, Creative Design, Social Media Marketing

    ★ 4.8 (20) · Beginner · Guided Project · Less Than 2 Hours

  • A

    Alex Genadinik

    #1 Local SEO Strategy: Google Map SEO & Google My Business

    Skills you'll gain: Search Engine Optimization, Online Advertising, Web Analytics and SEO, Search Engine Marketing, Web Presence

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Cómo crear gráficos para tus redes sociales en Canva

    Skills you'll gain: Canva (Software), Social Media, Social Media Marketing, Content Creation, Graphics Software, Graphical Tools, Graphic and Visual Design, Visual Design, Graphic Design, Design Elements And Principles, Creative Design, Design

    ★ 4.9 (8) · Beginner · Guided Project · Less Than 2 Hours

  • H

    Harvard Business Review

    Build Your Influence

    Skills you'll gain: Influencing, Professional Networking, Persuasive Communication, Overcoming Objections, Relationship Building, Stakeholder Engagement, Stakeholder Communications, Stakeholder Management, Rapport Building, Stakeholder Analysis, Professional Development, Organizational Effectiveness, Relationship Management, Target Audience, Interpersonal Communications, Trustworthiness, Communication Strategies, General Networking

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Erste Schritte in Instagram for Business

    Skills you'll gain: Instagram, Content Development and Management, Content Scheduling, Social Media Content, Content Strategy, Social Media, Social Media Management, Social Media Marketing, Facebook, Social Media Strategy, Advertising

    Beginner · Guided Project · Less Than 2 Hours

  • K

    Kennesaw State University

    The 4 A's of Marketing with Jagdish Sheth

    Skills you'll gain: Global Marketing, Marketing Effectiveness, Marketing, Regulatory Compliance, Strategic Marketing, Stakeholder Management, Innovation, Stakeholder Communications, Corporate Sustainability, Marketing Strategies, Stakeholder Engagement, Stakeholder Analysis, Internal Communications, MarTech, Marketing Planning, Product Marketing, Marketing Management, Social Media Marketing, Business Strategy, Business

    ★ 4.7 (13) · Beginner · Specialization · 3 - 6 Months

  • A

    Alex Genadinik

    How To Start An Ecommerce Business: Amazon, Ads & SEO

    Skills you'll gain: Advertising, Google Ads, Paid media, Advertising Campaigns, Pay Per Click Advertising, Performance marketing, Content Optimization, Product Promotion, Marketing, Selling Techniques, Conversion Funnel Analysis, Digital Marketing

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    YouTube Monetization: Collaborate with Brands

    Skills you'll gain: Content Development and Management, Content Strategy, Advertising, Social Media Content, Financial Planning, Strategic Partnership, Merchandising, Revenue Management, Sustainable Business, Driving engagement, Live Streaming

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Build social awareness content for Instagram with Canva

    Skills you'll gain: Canva (Software), Instagram, Content Creation, Graphic and Visual Design Software, Creative Design, Graphic Design, Digital Design, Graphic and Visual Design, Design, Social Media Marketing, Video Production, Social Justice

    ★ 4.6 (14) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Analytics: Uncover Key Report Insights

    Skills you'll gain: Google Analytics, Marketing Analytics, Data-Driven Marketing, Web Analytics, Campaign Management, Marketing Strategies, Digital Analysis, Analytics, Performance Measurement, Target Audience, Trend Analysis, Digital Marketing, Performance Reporting, Performance Analysis, Business Reporting, Time Series Analysis and Forecasting

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Digital Marketing Strategies: Analyze & Apply

    Skills you'll gain: Digital Marketing Campaigns, Marketing Strategies, Digital Marketing, Digital Analysis, Competitive Analysis, Digital Media Strategy, Campaign Management, Marketing Effectiveness, Marketing Planning, Campaign Planning, Performance Analysis, Case Studies, Business Strategies, Digital Advertising, Market Analysis, Advertising Campaigns, Consumer Behaviour, Advertising, Promotional Strategies, Market Opportunities

    ★ 4.6 (33) · Mixed · Course · 1 - 4 Weeks

1…626364…100

In summary, here are 10 of our most popular ppc advertising courses

  • Fundamentos de Vendas e Marketing com o 10,000 Women da Goldman Sachs: Goldman Sachs
  • Crear contenido de conciencia ambiental con Canva: Coursera
  • #1 Local SEO Strategy: Google Map SEO & Google My Business: Alex Genadinik
  • Cómo crear gráficos para tus redes sociales en Canva: Coursera
  • Build Your Influence: Harvard Business Review
  • Erste Schritte in Instagram for Business: Coursera
  • The 4 A's of Marketing with Jagdish Sheth: Kennesaw State University
  • How To Start An Ecommerce Business: Amazon, Ads & SEO: Alex Genadinik
  • YouTube Monetization: Collaborate with Brands: Coursera
  • Build social awareness content for Instagram with Canva: Coursera

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok