Customer journey courses can help you learn customer segmentation, touchpoint analysis, and experience mapping. You can build skills in crafting personalized marketing strategies, analyzing customer feedback, and optimizing conversion rates. Many courses introduce tools like customer relationship management (CRM) software, journey mapping tools, and analytics platforms that help you track customer interactions and measure the effectiveness of your strategies.

Skills you'll gain: Business Analysis, Business Process Modeling, Stakeholder Analysis, Process Optimization, Requirements Management, Business Requirements, Stakeholder Management, Process Analysis, Data Modeling, Agile Methodology, Stakeholder Engagement, Requirements Analysis, Process Improvement, User Story, Project Management, Data Flow Diagrams (DFDs), Risk Management, Plan Execution, Project Planning, Needs Assessment
Intermediate · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Data Preprocessing, Correlation Analysis, Seaborn, Data Cleansing, Data Visualization, Statistical Analysis, Data Manipulation, Data Analysis, Exploratory Data Analysis, Pandas (Python Package), Data Integration, Statistics, Python Programming
Intermediate · Guided Project · Less Than 2 Hours
University of Virginia
Skills you'll gain: Price Negotiation, Market Dynamics, Product Strategy, Strategic Marketing, Presentations, Consumer Behaviour, Cost Accounting, Competitive Analysis, Market Research, Business Strategy, Market Analysis, Microsoft PowerPoint, Value Propositions, Case Studies, Market Share, B2B Sales
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Google Docs, Collaborative Software, Document Management, Google Workspace, Data Sharing, Data Integration
Beginner · Guided Project · Less Than 2 Hours

Intel
Skills you'll gain: Artificial Intelligence, AI Enablement, Discussion Facilitation, Company, Product, and Service Knowledge, Responsible AI, Machine Learning, Data Analysis, Business Research, B2B Sales
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Blogs, Google Analytics, Web Analytics, Promotional Strategies, Customer Engagement, Social Media, Content Marketing, Content Creation, Content Management Systems, Business Writing, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Immunology, Molecular Biology, Physiology, Cell Biology, Biology, Biochemistry
Intermediate · Course · 1 - 3 Months

University of Geneva
Skills you'll gain: Ethical Standards And Conduct, Liberal Arts, Case Studies, Social Justice, Environmental Issue, Research, Social Impact, Economics, Policy, and Social Studies, Policy Analysis, Political Sciences, Personal Development
Mixed · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Persona Development, Target Audience, Social Media Strategy, Customer experience strategy (CX), Digital Marketing, Customer Acquisition Management, Marketing Strategy and Techniques, Customer Engagement, Social Media, Marketing, Value Propositions, Brand Management, E-Commerce, Mobile Banking, Branding, Experience Design
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Negotiation, Active Listening, Rapport Building, Conflict Management, Interpersonal Communications, Goal Setting, Communication, Business Planning, Influencing, Expectation Management, Emotional Intelligence
Mixed · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Customer Analysis, Business Planning, Sales Strategy, Sales Pipelines, Customer Insights, Sales Management, Entrepreneurship, Sales Process, Market Analysis, Innovation, Marketing Planning, Marketing, Market Research, Product Management, Product Development, Commercialization, New Business Development, Process Validation, Business Strategies, Finance
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Social Media Campaigns, Digital Advertising, Marketing Strategies, Brand Awareness, Digital Media Strategy, MarTech, Customer Engagement, Strategic Marketing, Social Media Marketing, Digital Marketing, Consumer Behaviour, Content Creation, Market Trend, Strategic Planning, Trend Analysis
Beginner · Course · 1 - 4 Weeks