Google Ads courses can help you learn keyword research, ad creation, campaign management, and performance analysis. You can build skills in budget allocation, audience targeting, and A/B testing to optimize your advertising efforts. Many courses introduce tools like Google Ads Editor and Google Analytics, that support tracking campaign success and understanding user behavior.

University of Maryland, College Park
Skills you'll gain: Data-Driven Marketing, Pay Per Click Advertising, Marketing Analytics, Search Engine Optimization, Analytics, Big Data, Digital Marketing, Digital Marketing Tools, Search Engine Marketing, Paid media, Digital Marketing Campaigns, Web Analytics, Online Advertising, Advanced Analytics, A/B Testing, Apache Hadoop, Applied Machine Learning, Machine Learning Methods, Machine Learning Algorithms, Artificial Intelligence and Machine Learning (AI/ML)
Intermediate · Course · 1 - 4 Weeks

Starweaver
Skills you'll gain: Responsible AI, Organizational Change, AI Enablement, Operational Efficiency, Stakeholder Engagement, Technology Roadmaps, Decision Intelligence, Innovation, Digital Transformation, Google Gemini, Anthropic Claude, Business Leadership, Change Management, Business Strategy, Leadership, Generative AI, Initiative and Leadership, Organizational Skills, Communication Strategies, Communication
Beginner · Specialization · 1 - 4 Weeks

Skills you'll gain: MLOps (Machine Learning Operations), Model Deployment, Data Modeling, Google Cloud Platform, Feature Engineering, Model Training, Data Store, Data Preprocessing, Data Processing, Data Management, Data Storage Technologies
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Pipelines, Extract, Transform, Load, Dataflow, Data Processing, Scripting, Google Cloud Platform, Big Data, Scripting Languages, Cloud Storage
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Cloud Management, Distributed Denial-Of-Service (DDoS) Attacks, Digital Transformation, Serverless Computing, Containerization, Business Transformation, Cloud Security, Cloud Infrastructure, Google Cloud Platform, Cloud Solutions, Artificial Intelligence and Machine Learning (AI/ML), Data Warehousing, Dataflow, AI Enablement, Cloud Services, Data Governance, Cloud Computing, Looker (Software), Cost Management, Data Security
Beginner · Specialization · 3 - 6 Months

University of Maryland, College Park
Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Keyword Research, Online Advertising, Return On Investment, Media Planning, Consumer Behaviour, Cross-Channel Marketing, Marketing, Digital Media Strategy, Digital Advertising, Digital Marketing Tools, Digital Marketing Campaigns, Digital Brand Strategy, Marketing Channel, Social Media Marketing, Marketing Budgets, Business Analysis
Beginner · Course · 1 - 3 Months

Duke University
Skills you'll gain: Data Visualization Software, Data Visualization, Data Storytelling, Interactive Data Visualization, Plot (Graphics), Plotly, Matplotlib, Data Presentation, Dashboard, Dashboard Creation, Seaborn, Tableau Software, Scatter Plots, Histogram, Google Sheets, Microsoft Excel, Data Analysis, Python Programming, Cloud Applications, Business Communication
Intermediate · Course · 1 - 4 Weeks

DeepLearning.AI
Skills you'll gain: Multimodal Prompts, Gemini, Prompt Engineering, Google Gemini, Prompt Patterns, LLM Application, Tool Calling, Large Language Modeling, Token Optimization, Application Programming Interface (API), Image Analysis
Beginner · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Image Analysis, Generative Model Architectures, Model Training, Deep Learning, Model Evaluation
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Backlogs, User Story, Sprint Planning, Agile Software Development, Project Estimation, Agile Methodology, Product Requirements, Agile Product Development, Sprint Retrospectives, Agile Project Management, Estimation, Prioritization
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Workspace, Email Automation, Google Cloud Platform, Gmail
Intermediate · Project · Less Than 2 Hours

Universidad de Palermo
Skills you'll gain: Marketing Operations, Sales Management, Marketing Effectiveness, Sales Development, Marketing Budgets, Sales Enablement, Marketing Analytics, Business Metrics, Business Operations, Marketing, Sales, B2B Sales, Online Advertising, Sales Strategy, Performance Metric, Business, Performance Measurement, Sales Pipelines, Operations Management, Market Share
Beginner · Course · 1 - 4 Weeks