
IE Business School
Beginner · Specialization

Sage Publications
Skills you'll gain: Marketing Planning, Marketing Budgets, Market Analysis, Strategic Marketing, Marketing Strategies, Market Research, Marketing Effectiveness, Budget Management, Marketing Strategy and Techniques, Performance Measurement, Budgeting, Business Strategy, Competitive Analysis, Consumer Behaviour, Marketing Communications, Analysis, Decision Making
Intermediate · Course · 3 - 6 Months

Stanford Online
Skills you'll gain: Product Marketing, Demand Generation, Campaign Management, Target Market, Marketing Operations, Campaign Planning, Marketing Effectiveness, Strategic Marketing, Market Opportunities, Marketing, Target Audience, Marketing Strategies, Growth Strategies, Branding, Go To Market Strategy, MarTech, Marketing Communications, Content Marketing, Product Strategy, Brand Strategy
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Google Analytics, Dashboard Creation, Data Storytelling, Content Performance Analysis, Data Validation, Stakeholder Engagement, Statistical Modeling, Search Engine Optimization, Marketing Analytics, Web Analytics, Marketing Automation, Data Visualization, Customer Insights, Data-Driven Decision-Making, Campaign Management, Key Performance Indicators (KPIs), Predictive Analytics, Performance Measurement, Return On Investment, Artificial Intelligence
Intermediate · Specialization · 3 - 6 Months

IE Business School
Skills you'll gain: Market Analysis, Integrated Marketing Communications, Customer Acquisition Management, Performance Measurement, Customer Retention, Performance Metric, Growth Strategies, Marketing Channel, Planning
★ 4.6 (498) · Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Campaign Management, Project Schedules, Scheduling, Milestones (Project Management), Workflow Management, Capacity Planning, Dependency Analysis, Project Management Life Cycle, Project Management, Capacity Management, Continuous Monitoring, Project Documentation, Record Keeping
Beginner · Course · 1 - 3 Months

Skills you'll gain: Event Marketing, Event Management, Competitive Analysis, Event Planning, Coordinating, Brand Marketing, Risk Analysis, Team Leadership, Promotional Strategies, Promotions and Campaigns, Team Management, Market Analysis, Plan Execution, Risk Management, Branding, Target Audience, Market Opportunities, Performance Measurement, Strategic Marketing, Driving engagement
★ 4.7 (38) · Beginner · Specialization · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Strategic Marketing, Marketing Strategies, Marketing Communications, Consumer Behaviour, Brand Strategy, Marketing Channel, Digital Marketing, Marketing Analytics, Brand Management, Market Analysis, Market Opportunities, Target Market, Promotional Strategies, Target Audience, Writing
★ 4.7 (19K) · Intermediate · Specialization · 1 - 3 Months

University of Virginia Darden School Foundation
Skills you'll gain: Customer Insights, Online Advertising, Digital Advertising, Marketing Planning, Branding, Marketing Strategies, Design Thinking, Keyword Research, Brand Marketing, LLM Application, Strategic Marketing, Brand Awareness, Brand Strategy, Digital Marketing, Generative AI, Personalized Service, AI Personalization, Customer Communications Management, Customer Engagement, Machine Learning
★ 4.3 (162) · Beginner · Specialization · 1 - 3 Months

Alex Genadinik
Skills you'll gain: Instagram, Event Marketing, Facebook, Prompt Engineering, Events and Conferences, LinkedIn, TikTok, Event Management, Meta Ads Manager, Copywriting, Search Engine Optimization, Event Planning, Social Media Strategy, Professional Networking, Video Production, Promotional Strategies, Earned Media, Social Media Content, Social Media Marketing, Paid media
★ 4.6 (7) · Beginner · Specialization · 3 - 6 Months

Tecnológico de Monterrey
Skills you'll gain: Search Engine Marketing, Customer Engagement, Brand Management, Digital Analysis, Search Engine Optimization, Target Market, Digital Marketing, Digital Brand Strategy, Digital Marketing Tools, Digital Advertising, Digital Media Strategy, Social Media Analytics, Social Media Strategy, Digital Transformation, Customer Retention, Customer Relationship Building, Content Strategy, Social Media Marketing, Marketing Analytics, Marketing Strategies
★ 4.8 (280) · Intermediate · Specialization · 1 - 3 Months
Top-rated Marketing Planning courses offered by IE Business School on Coursera.
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Top-rated beginner-friendly Marketing Planning courses with no prerequisites.