Marketing-Kurse können Ihnen helfen zu lernen, wie Zielgruppen erreicht, Marken aufgebaut und Inhalte gestaltet werden. Sie können Fähigkeiten in Analyse, Kampagnenplanung, Social Media und Content-Strategien aufbauen. Viele Kurse zeigen Tools und Beispiele, die moderne Marketingarbeit unterstützen.

Coursera
Kompetenzen, die Sie erwerben: Marketing Automation, Customer Analysis, Email Marketing, Data-Driven Marketing, Customer Insights, Cross-Channel Marketing, Promotional Strategies, Marketing Effectiveness, Campaign Management, Promotions and Campaigns, Email Automation, Marketing Strategies, Personalized Campaigns, Product Lifecycle Management, Performance Measurement, Customer Retention, A/B Testing, E-Commerce, Sales, B2B Sales
Anfänger · Kurs · 1–4 Wochen

Pontificia Universidad Católica de Chile
Kompetenzen, die Sie erwerben: Entrepreneurship, Management Accounting, People Management, Business Management, Human Resources Management and Planning, Marketing, People Development, Accounting, Staff Management, Marketing Strategies, Value Propositions, Financial Management, Customer experience improvement, Financial Analysis, Innovation, Finance, Business Strategy, Recruitment, Persona (User Experience)
Gemischt · Kurs · 1–3 Monate

Coursera
Kompetenzen, die Sie erwerben: Marketing Automation, Marketing Effectiveness, Marketing Operations, Marketing Analytics, Data-Driven Marketing, Marketing Strategies, Customer Retention, Growth Strategies, Customer Acquisition Management, HubSpot CRM, Customer experience strategy (CX), Customer Analysis, Email Marketing, Campaign Management, Campaign Planning, Performance Measurement, Business Metrics, Customer Engagement, Key Performance Indicators (KPIs), Customer Communications Management
Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Consumer Behaviour, Advertising, Marketing Psychology, Global Marketing, Persuasive Communication, Marketing Communications, Communication Strategies, Brand Loyalty, Culture, Social Sciences, Branding, Human Learning, Sociology, Strategic Communication, Learning Theory, Decision Making
Gemischt · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Global Marketing, Market Research, Data Collection, Competitive Analysis, Market Analysis, Business Research, Quantitative Research, Market Data, Marketing, Market Intelligence, Research Methodologies, Data-Driven Decision-Making, Business Marketing, Cultural Sensitivity, Cultural Diversity, Data Analysis
Gemischt · Kurs · 1–4 Wochen

Coursera
Kompetenzen, die Sie erwerben: Infographics, Storyboarding, Canva (Software), Prompt Engineering, Copywriting, Marketing Collateral, Generative AI, Visual Storytelling, Content Optimization, AI powered creativity, Content Creation, AI Personalization, Prompt Engineering Tools, Animations, ChatGPT, Graphic Design, Brand Awareness, Artificial Intelligence, Search Engine Optimization, Machine Learning
Mittel · Spezialisierung · 1–3 Monate

University of Pennsylvania
Kompetenzen, die Sie erwerben: Operations Management, Balance Sheet, Process Analysis, Operations, Business Operations, Operational Efficiency, Financial Statement Analysis, Process Improvement, Financial Statements, Customer Analysis, Financial Accounting, Capital Budgeting, Branding, Financial Modeling, Financial Analysis, Brand Strategy, Marketing, Analysis, Case Studies, Business Analysis
Anfänger · Spezialisierung · 3–6 Monate

Coursera
Kompetenzen, die Sie erwerben: Email Automation, A/B Testing, Email Marketing, Target Audience, Marketing Automation, Data-Driven Marketing, Marketing Analytics, Content Performance Analysis, Campaign Management, Marketing Effectiveness, Marketing Strategies, Conversion Funnel Analysis, Statistical Analysis, Content Marketing, HubSpot CRM, Content Optimization, Statistical Hypothesis Testing, Content Strategy, Journey Mapping, Newsletters
Anfänger · Kurs · 1–3 Monate

Coursera
Kompetenzen, die Sie erwerben: Product Strategy, Competitive Analysis, Go To Market Strategy, Product Marketing, Market Dynamics, Revenue Management, Revenue Forecasting, Market Analysis, Marketing Psychology, Consumer Behaviour, Demand Planning, Competitive Intelligence, Customer Demand Planning, Value Propositions, Analysis, Benchmarking, Financial Forecasting, Risk Modeling, Stakeholder Communications, Gap Analysis
Anfänger · Kurs · 1–4 Wochen

University of California, Davis
Kompetenzen, die Sie erwerben: Branding, Marketing-Effektivität, AI-Förderung, Marketing-Planung, Strategie für soziale Medien, Qualitätssicherung, Intelligente Ziele, Persona-Entwicklung, Kampagnenmanagement, Marketing, Marketing-Materialien, Zielpublikum, Inhaltliche Strategie, Zielsetzung, Personalisierte Kampagnen, Generative KI, Kampagnen für soziale Medien, Schnelles Engineering, Inhalt der sozialen Medien, Generative AI-Agenten
Mittel · Kurs · 1–4 Wochen

Coursera
Kompetenzen, die Sie erwerben: Content Performance Analysis, Marketing Analytics, Web Analytics and SEO, Conversion Funnel Analysis, Campaign Management, Marketing Effectiveness, Performance marketing, Digital Marketing, Marketing Automation, Data-Driven Marketing, Search Engine Optimization, Digital Analysis, Search Engine Marketing, Marketing Budgets, Performance Analysis, Cross-Channel Marketing, Digital Advertising, Customer Relationship Management (CRM) Software, Keyword Research, Media Planning
Anfänger · Kurs · 1–3 Monate

Coursera
Kompetenzen, die Sie erwerben: Customer Retention, HubSpot CRM, Email Marketing, Customer Analysis, Customer Relationship Management, Brand Loyalty, Customer Relationship Management (CRM) Software, Customer Insights, Marketing Automation, Customer Engagement, Customer Communications Management, Customer experience improvement, Marketing Analytics, Driving engagement, Personalized Campaigns, Email Automation, Customer Relationship Building, Prioritization, Trend Analysis, Promotional Strategies
Anfänger · Kurs · 1–4 Wochen