Marketing-Kurse können Ihnen helfen zu lernen, wie Zielgruppen erreicht, Marken aufgebaut und Inhalte gestaltet werden. Sie können Fähigkeiten in Analyse, Kampagnenplanung, Social Media und Content-Strategien aufbauen. Viele Kurse zeigen Tools und Beispiele, die moderne Marketingarbeit unterstützen.

Coursera
Kompetenzen, die Sie erwerben: Content Performance Analysis, Video Production, Content Scheduling, Meta Ads Manager, Writing, Social Media Analytics, Canva (Software), Facebook, Content Creation, Storytelling, Data-Driven Marketing, Copywriting, Online Advertising, Videography, Persona Development, Photography, Marketing Analytics, Social Media, Content Strategy, ChatGPT
Anfänger · Spezialisierung · 3–6 Monate

Kompetenzen, die Sie erwerben: Prompt Engineering, Surveys, Google Analytics, Search Engine Optimization, Competitive Intelligence, Keyword Research, Survey Creation, Product Marketing, Marketing Analytics, Data-Driven Marketing, Web Analytics and SEO, Prompt Engineering Tools, Competitive Analysis, Target Audience, Market Intelligence, Web Analytics, Product Strategy, Go To Market Strategy, Market Research, Content Strategy
Mittel · Spezialisierung · 3–6 Monate

Arizona State University
Kompetenzen, die Sie erwerben: Englische Sprache, Kampagnenplanung, Geschäftskorrespondenz, Ideenfindung, Aktives Zuhören, Unternehmensplanung, Werbung, Business Schreiben, Produktplanung, Marketing, Verkaufspräsentationen, Geschäftsplanung, Einkaufen, Brainstorming, Erleichterung von Sitzungen, Management-Berichterstattung, Business-Kommunikation, Verhandlung, Verkaufstechniken, Marketing-Planung, Geschäftliches Schreiben, Marketing-Kommunikation
Mittel · Spezialisierung · 3–6 Monate

Microsoft
Kompetenzen, die Sie erwerben: Campaign Management, Personalized Campaigns, Cross-Channel Marketing, Campaign Planning, Email Marketing, Digital Marketing Campaigns, Content Performance Analysis, AI Personalization, Journey Mapping, Social Media Campaigns, Data-Driven Marketing, Advertising Mail, Customer Engagement, Communication Planning, Performance Analysis, Customer Insights, Driving engagement, Marketing Budgets, Marketing Analytics, Power BI
Anfänger · Kurs · 1–3 Monate

John Wiley & Sons
Kompetenzen, die Sie erwerben: Fundraising, Fundraising and Crowdsourcing, Philanthropy, Budget Management, Advocacy, Grant Writing, Budgeting, Prospecting and Qualification, Strategic Marketing, Brand Marketing, Campaign Planning, Grant Applications, Campaign Management, Promotions and Campaigns, Digital Marketing, Social Impact, Marketing Strategies, Proposal Development, Strategic Partnership, Crisis Management
Mittel · Spezialisierung · 3–6 Monate

Kompetenzen, die Sie erwerben: Global Marketing, Market Research, Data Collection, Competitive Analysis, Market Analysis, Business Research, Quantitative Research, Market Data, Marketing, Market Intelligence, Research Methodologies, Data-Driven Decision-Making, Business Marketing, Cultural Sensitivity, Cultural Diversity, Data Analysis
Gemischt · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Product Marketing, Market Research, Competitive Intelligence, Market Intelligence, Customer Insights, Go To Market Strategy, Customer Analysis, Strategic Marketing, Market Analysis, Market Dynamics, Pivot Tables And Charts, Internal Communications, Target Market, Competitive Analysis, Market Opportunities, Customer Retention, Demand Planning, Report Writing, Microsoft Excel, Target Audience
Anfänger · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Media Planning, Digital Advertising, Media Strategy, Advertising Campaigns, Digital Media Strategy, Online Advertising, Paid media, Target Audience, Advertising, Media and Communications, Campaign Planning, Digital Marketing, Marketing Channel, Cross-Channel Marketing, Performance marketing, Digital Marketing Campaigns, Marketing Effectiveness, Marketing, Planning, Decision Making
Gemischt · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Social Media Campaigns, Social Media Marketing, Target Audience, Digital Brand Strategy, Digital Media Strategy, Social Media, Target Market, Social Media Management, Digital Content, Social Media Strategy, Social Media Content, Marketing, Blogs, E-Commerce, Content Marketing, Digital Marketing, Business Marketing, Sustainable Business, Business, Student Services
Gemischt · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Marketing Analytics, A/B Testing, Data-Driven Marketing, Google Analytics, Conversion Funnel Analysis, Web Analytics, Marketing Effectiveness, Financial Forecasting, Forecasting, Campaign Management, Marketing Strategies, Demand Planning, Marketing Budgets, Analytics, Campaign Planning, Stakeholder Communications, Statistical Reporting, Budgeting, Statistical Analysis, Data Quality
Anfänger · Kurs · 1–3 Monate

University of Pennsylvania
Kompetenzen, die Sie erwerben: Operations Management, Balance Sheet, Process Analysis, Operations, Business Operations, Operational Efficiency, Financial Statement Analysis, Process Improvement, Financial Statements, Customer Analysis, Financial Accounting, Capital Budgeting, Branding, Financial Modeling, Financial Analysis, Brand Strategy, Marketing, Analysis, Case Studies, Business Analysis
Anfänger · Spezialisierung · 3–6 Monate

Coursera
Kompetenzen, die Sie erwerben: Marketing Automation, Marketing Effectiveness, Marketing Operations, Marketing Analytics, Data-Driven Marketing, Marketing Strategies, Customer Retention, Growth Strategies, Customer Acquisition Management, HubSpot CRM, Customer experience strategy (CX), Customer Analysis, Email Marketing, Campaign Management, Campaign Planning, Performance Measurement, Business Metrics, Customer Engagement, Key Performance Indicators (KPIs), Customer Communications Management
Anfänger · Kurs · 1–4 Wochen