Programme Overview

The curriculum of the online MBA in Business Analytics features two parallel tracks - Business Management and Analytics. The curriculum includes thirteen courses on business management, eight courses on statistics and analytics techniques, five electives, and one capstone project.

Each course (other than the capstone project) will require approximately 30 hours of learner effort, across a span of 6 weeks. At most, two courses will run in parallel at a time, allowing you to appreciate different subject matters while maintaining a work/life balance. The capstone will require around 50 hours of student effort over 10 weeks.

Each course will include some pre-recorded instructor videos, reading material, and practice questions. This will be accompanied with weekly assessments, hands-on assignments, and project work (often in groups) to ensure you will achieve all course-learning objectives. You will have the opportunity to interact with faculty in at least three live sessions per course, where you may seek feedback and clarification.

Curriculum

The curriculum of the online MBA in Business Analytics is organized along two verticals—business management and analytics—and an engaging mix of both core and elective courses.

Business Management Vertical

Financial Management You will acquire the capability to analyze financial statements for business decision making. You’ll be introduced to the various aspects of asset valuation and capital budgeting. You will also be exposed to financial applications of analytics, such as risk and fraud predictions, through specialized hands-on courses.

Managing Operations & Supply Chain Get familiarized with the concepts, techniques and tools to design, analyse, and improve operational and supply chain capabilities of an organization. You will acquire the skills and understanding to manage projects and services. In addition, you will be able to apply analytics to solve operations, supply chain, and logistics problems.

Marketing Management You will gain a deep appreciation for the science and practice of marketing, both from the perspective of the organization and the customer. You will get acquainted with the various concepts related online and digital marketing, and will also learn to apply analytics to specific marketing, sales, and service situations.

Managing Organizations & People You will develop a better understanding of human behavior, at individual and collective levels, and the impact of organizational practices on this behavior. You will also be introduced to the principles of managing human resources (HR) in organizations, and apply analytics to make better HR decisions.

Strategic Management & Entrepreneurship You will be able to evaluate, understand, and devise organizational strategies for superior performance. You will also be able to identify and explore new markets and business opportunities, and run entrepreneurial ventures successfully.

Managing Business Environments It’s time to learn the fundamental aspects of business management. You will be able to apply micro- and macro-economic principles and methodologies to business decision problems. You will also be introduced to relevant aspects of business law and regulations, and learn to appreciate ethical and responsible business practices.

Analytics Vertical

Statistics for Business You will get familiarized with the principles, techniques, and tools for statistical analysis and useful for making business decisions.

Analytics Tools and Techniques You will acquire the skill to use spreadsheet software and programming tools for modeling business decision problems.

Fundamental and Advanced Business Analytics You will be introduced to the fundamental and advanced concepts and techniques for applying analytics to business situations. You will learn how to explore data to arrive at a description and diagnosis of business problems. You will also acquire the skill to apply techniques of predictive analytics in diverse business situations.

Analyzing Data and Communicating Insights You will be able to graphically analyze business data and develop the skill to effectively communicate data-driven stories. You will get acquainted with the tools and techniques to utilize textual data to gain business insights. You will also be able to harness time series data for business forecasting and trend analysis.

Emerging Technologies and Trends You will get familiarized with emerging technologies and trends, such as IoT, Big Data, Artificial Intelligence, and be able to devise your business applications.

Elective Courses

You will have the opportunity to dive deep into the application of analytics to specific domains or to gain exposure to specialized analytics tools and techniques through a variety of electives.

Programme Length

The programme can be completed in 24 - 36 months.

Coursera on Mobile

Access all course materials anywhere with the mobile app, used by over 80 percent of degree students on Coursera. Available on iOS and Android.

Using the mobile app, learners can:

  • Save a week’s worth of content for offline access with one click
  • Save and submit quizzes offline
  • View text transcripts of lecture videos
  • Take notes directly in the app
  • Set reminder alerts to help you make progress

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We encourage you to investigate whether this degree meets your academic and/or professional needs before applying.