Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Compétences que vous acquerrez: Customer Service, Customer Relationship Management (CRM) Software, Customer experience improvement, Customer Relationship Management, Customer Engagement, Customer Communications Management, Customer Data Management, Customer Analysis, Customer Insights, Driving engagement, Digital Analysis, Customer Support, Digital Marketing, Document Management, User Feedback, Trend Analysis, Drive Engagement, Data Analysis, Analytical Skills
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Sales Management, Growth Strategies, Strategic Leadership, Customer Relationship Management (CRM) Software, Sales Strategy, Business Leadership, Customer Relationship Management, Drive Engagement, Leadership Development, Sales Process, Team Motivation, Business Strategy, Leadership, Plan Execution, Team Performance Management, Organizational Effectiveness, Strategic Decision-Making, Customer experience strategy (CX), Team Management, Growth Mindedness
Avancées · Cours · 1 à 3 mois

Compétences que vous acquerrez: IA responsable, Agents génératifs d'IA, Prévisions, Vente, Prise de décision stratégique, Éthique des affaires, Gestion des ventes, Pratiques générales de vente, Processus de vente, L'IA responsable, Éthique des données, Gestion des relations avec la clientèle
Intermédiaire · Cours · 1 à 4 semaines

Alex Genadinik
Compétences que vous acquerrez: Closing (Sales), Negotiation, Strategic Partnership, Price Negotiation, Contract Negotiation, Selling Techniques, Brand Awareness, Brand Strategy, Proposal Writing, Sales Presentation, Brand Marketing, Proposal Development, Business Development, Branding, Brand Management, Relationship Building, Promotional Strategies, Relationship Management, Drive Engagement, Professional Networking
Mixte · Cours · 1 à 4 semaines

Alex Genadinik
Compétences que vous acquerrez: Content Scheduling, Social Media Content, Social Media Strategy, Digital Publishing, Content Strategy, Content Creation, Content Marketing, Social Media, Production Schedule, Marketing Strategies, Branding, Driving engagement, Commercialization, Growth Strategies, Guest Relations
Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Market Research, Business Research, Marketing Strategies, Market Analysis, Marketing Planning, Business Planning, Market Opportunities, Business Analysis, Research Methodologies, Competitive Analysis, Business Strategy, Strategic Planning, Smart Goals, Growth Strategies, Project Scoping, Goal Setting, Interviewing Skills, Key Performance Indicators (KPIs), Report Writing
Débutant · Cours · 1 à 4 semaines
Compétences que vous acquerrez: Blockchain, Business Transformation, Business Leadership, Governance, FinTech, Organizational Structure, Strategic Leadership, Emerging Technologies, Business Modeling, New Business Development, Social Impact, Innovation, Cost Reduction, Intellectual Property
Mixte · Cours · 1 à 3 mois

Coursera
Compétences que vous acquerrez: Brand Marketing, Digital Brand Strategy, Branding, Marketing Design, Digital Marketing Campaigns, Style Guides, Digital Marketing, Operational Excellence, Marketing Materials, Graphic Design
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Slack (Software), Collaborative Software, Marketing Materials, Marketing Design, Content Creation, Facebook, Social Media Content, Shared Media, Graphic Design, User Accounts, Multimedia, Business Communication, Marketing Communications
Débutant · Projet Guidé · Moins de 2 heures
Kennesaw State University
Compétences que vous acquerrez: Global Marketing, Regulatory Compliance, Innovation, Corporate Sustainability, Compliance Management, Strategic Marketing, Marketing Strategies, Marketing, Market Dynamics, Branding, Market Analysis, Brand Management, Market Opportunities, Economic Development
Débutant · Cours · 1 à 4 semaines

University of Colorado Boulder
Compétences que vous acquerrez: Copywriting, Advertising, Intellectual Property, Writing and Editing, Writing, Graphic and Visual Design, Visual Design, Layout Design, Typography, Creative Design, Design Elements And Principles
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Canva (Software), Design, Graphic Design, Graphic and Visual Design Software, Photo Editing, Content Creation, Multimedia, Data Import/Export, Content Marketing, Continuous Integration
Débutant · Projet Guidé · Moins de 2 heures