Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Coursera
Compétences que vous acquerrez: Meta Ads Manager, Facebook, Target Audience, Advertising Campaigns, Marketing Budgets, Online Advertising, Advertising, Budgeting, Social Media Management, Budget Management, Social Media Marketing, Social Media Campaigns, Social Media Analytics
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Meta Ads Manager, Facebook, Advertising Campaigns, Social Media Campaigns, Online Advertising, Account Management, Social Media Management, Digital Advertising, User Accounts, Social Media, Web Presence, Social Media Marketing
Débutant · Projet Guidé · Moins de 2 heures

Alfaisal University | KLD
Compétences que vous acquerrez: Overcoming Objections, Selling Techniques, Negotiation, Closing (Sales), General Sales Practices, Sales, Sales Process, Direct Selling, Product Knowledge, Communication, Oral Expression, Verbal Communication Skills, Rapport Building, Personalized Service, Customer Analysis, Greeting Customers, Customer Insights, Customer Service, Customer Engagement, Product Promotion
Débutant · Cours · 1 à 4 semaines

Microsoft
Compétences que vous acquerrez: Stakeholder Communications, Stakeholder Management, Stakeholder Analysis, Communication Planning, Stakeholder Engagement, Public Relations, Marketing and Public Relations, Public Affairs, Performance Reporting, Report Writing, Strategic Communication, Business Reporting, Marketing Effectiveness, Promotions and Campaigns, Community Outreach, Performance Metric, Data Storytelling, Relationship Building, Data Visualization
Débutant · Cours · 1 à 4 semaines

Automatic Data Processing, Inc. (ADP)
Compétences que vous acquerrez: Recruitment, Talent Recruitment, Professional Networking, Diversity Equity and Inclusion Initiatives, Diversity Training, Applicant Tracking Systems, Workplace inclusivity, Diversity and Inclusion, Recruitment Strategies, Relationship Building, Talent Acquisition, Diversity Awareness, Diversity Programs, Cultural Diversity, Talent Pipelining, Full Cycle Recruitment, Drive Engagement, Talent Sourcing, Branding, Communication
Débutant · Spécialisation · 1 à 3 mois

Tecnológico de Monterrey
Compétences que vous acquerrez: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Marketing Communications, Strategic Communication, Marketing, Performance Measurement, Communication Strategies
Débutant · Cours · 1 à 4 semaines

Airbus Beyond
Compétences que vous acquerrez: Supply Chain, Supply Chain Planning, Supply Chain Management, Logistics Management, Risk Management, Strategic Planning, Leadership, Stakeholder Engagement, Transportation Operations, Operations, Regulatory Requirements, Inventory Control
Débutant · Cours · 1 à 3 mois

Alfaisal University | KLD
Compétences que vous acquerrez: Customer Service, Customer Relationship Building, Customer Inquiries, Customer and Client Support, Client Services, Customer Complaint Resolution, Customer Support, Customer Relationship Management, Customer Retention, Customer Engagement, Customer experience strategy (CX), Business Planning, Communication Strategies, Communication
Débutant · Cours · 1 à 4 semaines

Pontificia Universidad Católica del Perú
Compétences que vous acquerrez: Business Modeling, Customer Analysis, Value Propositions, Business Strategy, Entrepreneurship, Target Market, Strategic Partnership, Customer Relationship Building, Business Continuity, Business Development, Case Studies, Market Analysis, Operating Cost, Customer Engagement, Resource Management, Revenue Management
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Canva (Software), Social Media Marketing, Social Media Content, Marketing Design, Social Media, Social Media Strategy, Graphic and Visual Design Software, Graphic Design, Content Creation, Style Guides, Color Theory, Graphic and Visual Design, Branding, User Accounts
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Pinterest, Canva (Software), Visual Storytelling, Content Creation, Social Media Content, Storytelling, Graphic Design, Digital Publishing, Driving engagement, Marketing
Débutant · Projet Guidé · Moins de 2 heures

The Chinese University of Hong Kong
Compétences que vous acquerrez: Planification des activités, Propositions de valeur, Élaboration de la proposition, Analyse du marché, Conseil aux entreprises, Planification des produits, Développement de produits, Stratégie commerciale, Examen par les pairs, Présentations, Développement de nouvelles activités, Analyse concurrentielle, Conseil, Marketing stratégique, Communication marketing, Planification du marketing, Production vidéo, Stratégies de marketing
Débutant · Cours · 1 à 3 mois