Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Coursera
Compétences que vous acquerrez: Surveys, Market Research, Survey Creation, Data Synthesis, Business Research, Data-Driven Decision-Making, Research Reports, Customer Insights, Research Methodologies, User Feedback, Consumer Behaviour, Data Literacy, Data Storytelling, Research Design, Data Presentation, Product Strategy, Product Improvement, Data Analysis, Data Collection, Data Visualization
Intermédiaire · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Data Storytelling, Data Presentation, Email Marketing, Performance Reporting, Storytelling, Strategic Communication, User Feedback, Presentations, Report Writing, Business Communication, Business Reporting, Performance Analysis, Key Performance Indicators (KPIs), Constructive Feedback, Stakeholder Engagement, Continuous Improvement Process
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Presentations, Sales Presentation, User Accounts, Account Management, Productivity Software, Data Visualization, Business Communication, Data Storytelling, Content Creation, Entrepreneurship, Marketing Communications
Débutant · Projet Guidé · Moins de 2 heures

Logical Operations
Compétences que vous acquerrez: Adobe Illustrator, Adobe Creative Cloud, Graphic Design, Graphic and Visual Design, Adobe Photoshop, Graphic and Visual Design Software, Graphics Software, User Interface (UI), Digital Design, Document Management, Typography, Web Content, Productivity Software
Mixte · Cours · 1 à 3 mois

Compétences que vous acquerrez: Analytical Skills, Data Literacy
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Search Engine Optimization, Web Analytics and SEO, Content Optimization, Audit Working Papers, Digital Marketing Tools, Document Management, Auditing, Report Writing, Analysis
Débutant · Cours · 1 à 4 semaines

Board Infinity
Compétences que vous acquerrez: Dashboard, Brand Management, Brand Strategy, Brand Marketing, Branding, Analytics, Governance, Strategic Marketing, Brand Awareness, Performance Measurement, Brand Loyalty, Digital Brand Strategy, Agile Methodology, Marketing Strategies, Data-Driven Marketing, Intercultural Competence, Sustainable Business, Experience Design, Customer experience improvement, Corporate Sustainability
Avancées · Cours · 1 à 4 semaines

Compétences que vous acquerrez: 3D Assets, Entrepreneurship, Growth Strategies, Strategic Marketing, Customer Acquisition Management, Marketing Strategies, Business Planning, Promotional Strategies, Commercialization, Target Audience, Animations, Digital Assets, Driving engagement, Sustainable Business, Brand Strategy, Branding
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Brand Awareness, Marketing Analytics, Data Analysis, Brand Management, Data-Driven Marketing, Statistical Reporting, Market Share, Social Media Analytics, Research Reports, Google Analytics, Business Metrics, Performance Reporting, Key Performance Indicators (KPIs), Campaign Management, Market Opportunities, Continuous Monitoring, Digital Marketing, Digital Marketing Tools
Débutant · Cours · 1 à 4 semaines

Kennesaw State University
Compétences que vous acquerrez: Innovation, New Product Development, Product Development, Root Cause Analysis, Market Analysis, Consumer Behaviour, Case Studies, Value Propositions, Risk Analysis, Risk Mitigation, Overcoming Objections, Marketing Psychology
Mixte · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Presentations, Business Writing, Marketing Collateral, Marketing Materials, Business Planning, Sales Presentations, Marketing Design, Business Strategy, Product Promotion, Entrepreneurship
Débutant · Projet Guidé · Moins de 2 heures

Intermédiaire · Cours · 1 à 4 semaines