Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Compétences que vous acquerrez: Program Implementation, Performance Metric, Operational Analysis, Business Planning, Performance Improvement, Data Strategy, Decision Making, Organizational Effectiveness, Business Strategies, Strategic Decision-Making, Organizational Development, Ethical Standards And Conduct, Environmental Social And Corporate Governance (ESG)
Débutant · Cours · 1 à 4 semaines

Intermédiaire · Cours · 1 à 4 semaines

PracticalGrowth
Compétences que vous acquerrez: Lean Manufacturing, Workflow Management, Business Workflow Analysis, Kanban Principles, Process Management, Process Mapping, Lean Methodologies, Standard Operating Procedure, Process Analysis, Continuous Improvement Process, Process Improvement, Service Level Agreement, Business Process Improvement, Operational Efficiency, Service Level, Quality Improvement, Procedure Development, Capacity Management, Expectation Management, Performance Metric
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Strategic Communication, Strategic Leadership, Communication Planning, Drive Engagement, Strategic Planning, Business Planning, Internal Communications, Performance Measurement, Communication Strategies, Employee Engagement, Organizational Strategy, Key Performance Indicators (KPIs), Plan Execution, Meeting Facilitation, Performance Metric, Dashboard, Business Strategy, Leadership Development, Team Building, Teamwork
Intermédiaire · Cours · 1 à 3 mois

Compétences que vous acquerrez: Persona Development, Customer Analysis, Customer Insights, Pivot Tables And Charts, Data-Driven Marketing, Target Audience, Target Market, Marketing Analytics, Data-Driven Decision-Making, Market Research, Data Literacy, Data Analysis, Persona (User Experience), Data Synthesis, Consumer Behaviour, Statistical Reporting, Descriptive Analytics, Data Presentation
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Google Workspace, Editing, Vocabulary, Persuasive Communication
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Dashboard, Dashboard Creation, Data-Driven Marketing, Data-Driven Decision-Making, Marketing Analytics, Marketing Effectiveness, Marketing Strategies, Marketing Planning, Campaign Management, Data Presentation, Strategic Marketing, Strategic Thinking, Performance Analysis, Business Strategies, Analysis
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Key Performance Indicators (KPIs), Dashboard, Performance Measurement, Data-Driven Marketing, Business Intelligence, Performance Metric, Business Metrics, Performance Analysis, Email Marketing, Performance Reporting, Stakeholder Communications, Marketing Analytics, Data-Driven Decision-Making, Data Visualization, Campaign Management, Presentations, Continuous Monitoring
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Stakeholder Engagement, Stakeholder Communications, Marketing Communications, Drive Engagement, Campaign Management, Strategic Communication, Business Writing, Business Correspondence, Communication Strategies, Communication, Concision, Writing
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Drupal, Content Management Systems, Enterprise Architecture, Scalability, Workflow Management, Salesforce, Information Architecture, Salesforce Development, Enterprise Application Management, Marketing Automation, Data Architecture, Content Development and Management, Content Management, User Provisioning, Data Modeling, Role-Based Access Control (RBAC), Data Integration, Authorization (Computing)
Intermédiaire · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Prioritization, Jira (Software), Organizational Skills, Decision Making, Backlogs, Keyword Research, Project Management Software, Timelines, Strategic Prioritization, Dashboard, Issue Tracking, Query Languages, Project Management, Resource Management
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Google Analytics, Email Marketing, Data-Driven Marketing, Marketing Analytics, Web Analytics, Conversion Funnel Analysis, Marketing Effectiveness, Campaign Management, Performance Reporting, Return On Investment
Débutant · Cours · 1 à 4 semaines