Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Board Infinity
Compétences que vous acquerrez: Procedure Development, Professionalism
Débutant · Cours · 1 à 3 mois

University of Minnesota
Compétences que vous acquerrez: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Persona Development, Value Propositions, Strategic Partnership, New Business Development, Product Management, Business Strategy, Business Modeling, Product Lifecycle Management, Product Requirements
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Sales Presentation, Sales Strategy, B2B Sales, Sales Process, Sales, Selling Techniques, Overcoming Objections, Storytelling, Closing (Sales), Consultative Selling, Stakeholder Communications, Negotiation, Behavioral Economics, AI Personalization, Non-Verbal Communication, Customer Analysis, Customer Engagement, Decision Making, Empathy, Analysis
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Content Performance Analysis, Content Strategy, Content Creation, Social Media Strategy, Key Performance Indicators (KPIs), Performance Metric, Growth Strategies, Performance Analysis, Promotional Strategies, Drive Engagement
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Canva (Software), Storyboarding, Storytelling, Graphic and Visual Design, Team Oriented, Content Creation, Organizational Skills, Writing, Presentations
Intermédiaire · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Social Media, Social Media Management, Account Management, Business Planning, Customer Engagement, Target Audience
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Salesforce Development, Salesforce, Artificial Intelligence, Responsible AI, AI Personalization, Data Quality, Predictive Modeling, Data Management, ChatGPT, Customer Relationship Management, Generative AI, Data Cleansing, Customer Engagement
Intermédiaire · Cours · 1 à 3 mois

Compétences que vous acquerrez: Selling Techniques, Sales Strategy, Overcoming Objections, Closing (Sales), Sales Process, Customer Engagement, Sales Presentation, Solution Selling, Data-Driven Decision-Making, Customer Relationship Building, Value Propositions, Competitive Analysis, Price Negotiation, Rapport Building, Active Listening
Intermédiaire · Cours · 1 à 4 semaines

Alfaisal University | KLD
Compétences que vous acquerrez: Game Theory, Strategic Decision-Making, Business Strategy, Target Market, Organizational Strategy, Business Modeling, Competitive Analysis, Management Consulting, Market Analysis, Portfolio Management, Growth Strategies
Débutant · Cours · 1 à 4 semaines

Alfaisal University | KLD
Compétences que vous acquerrez: Supply And Demand, Market Dynamics, Economics, Market Analysis, Market Data, Public Policies, Consumer Behaviour, Cost Benefit Analysis, Policty Analysis, Research, and Development, Price Negotiation, Decision Making
Débutant · Cours · 1 à 4 semaines

Johns Hopkins University
Compétences que vous acquerrez: Precision Medicine, Clinical Trials, Data Analysis, Data-Driven Decision-Making, Analytics, Data Science, Strategic Decision-Making, Root Cause Analysis, Random Forest Algorithm, Treatment Planning, Personalized Service, A/B Testing, Machine Learning, Online Advertising
Intermédiaire · Cours · 1 à 3 mois

Board Infinity
Compétences que vous acquerrez: Product Management, Cross-Functional Collaboration, Product Roadmaps, Product Strategy, Product Lifecycle Management, Product Development, Stakeholder Management, Data-Driven Decision-Making, Decision Making, Innovation, Market Analysis, Agile Methodology, Key Performance Indicators (KPIs)
Débutant · Cours · 1 à 4 semaines