Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

LearnQuest
Compétences que vous acquerrez: Consultative Approaches, Consultative Selling, Value Propositions, Sales Strategy, Market Opportunities, Selling Techniques, Executive Presence, Sales, Solution Selling, Regional Sales, General Sales Practices, Business Development, Stakeholder Communications, Strategic Partnership, Active Listening, Storytelling, Communication Strategies, Organizational Structure, Relationship Building
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Organizational Skills, Project Management Software, Project Coordination, Workflow Management, Collaborative Software, Project Management, Productivity Software, User Accounts
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Financial Market, Risk Mitigation, Cash Management, Financial Systems, Market Liquidity, Risk Management, Securities (Finance), Cash Flows, International Finance, Banking, Investment Banking, Financial Policy, Bidding, Market Analysis
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Market Research, Market Analysis, Business Research, Research Reports, Market Intelligence, Competitive Analysis, Analytical Skills, Case Studies, Report Writing, Analysis, Strategic Decision-Making, Company, Product, and Service Knowledge, Strategic Thinking, Data-Driven Decision-Making, Performance Measurement, Business Strategy, Goal Setting
Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Sales Pipelines, Closing (Sales), Sales Process, Prospecting and Qualification, Price Negotiation, Sales Management, Negotiation, Selling Techniques, Sales, Lead Generation, Sales Prospecting, Sales Training, Sales Strategy, Enterprise Sales, Customer Analysis, Sales Enablement, Marketing Analytics, Account Strategy, Customer Relationship Management (CRM) Software, Account Management
Débutant · Cours · 1 à 4 semaines

Creo Incubator
Compétences que vous acquerrez: Stakeholder Analysis, Stakeholder Management, Relationship Building, Stakeholder Engagement, Strategic Partnership, Stakeholder Communications, Influencing, Relationship Management, Internal Communications, Professional Networking, Conflict Management, Political Sciences, Collaboration, Organizational Effectiveness, Risk Analysis, Leadership Studies, Advocacy, Personal Integrity, Ethical Standards And Conduct
Débutant · Cours · 1 à 4 semaines
Compétences que vous acquerrez: Overcoming Objections, Closing (Sales), Sales, Selling Techniques, Marketing Psychology, Regional Sales, Sales Process, Consumer Behaviour, Sales Presentations, Upselling, Customer Relationship Management, Customer Relationship Management (CRM) Software, Negotiation, Price Negotiation, Contract Negotiation, Customer Insights, Customer Retention, Cross-Channel Marketing, Customer Success Management, Stakeholder Engagement
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Team Building, Team Performance Management, Teamwork, Team Management, Drive Engagement, Creativity, Brainstorming, Team Leadership, Innovation, Collaboration, Trustworthiness, Employee Engagement, Internal Communications, Adaptability, Workflow Management
Intermédiaire · Cours · 1 à 4 semaines

HubSpot Academy
Compétences que vous acquerrez: Lead Generation, HubSpot CRM, Sales Management, Customer Relationship Building, Prospecting and Qualification, Sales Development, Sales Process, Customer Relationship Management (CRM) Software, Dashboard, Project Design, Project Implementation, Campaign Management, Service Level Agreement, Management Reporting, Workflow Management, Prioritization, Performance Reporting, Email Marketing, Performance Metric, Key Performance Indicators (KPIs)
Débutant · Cours · 1 à 3 mois

Coursera
Compétences que vous acquerrez: Facebook, Payment Processing, Payment Systems, Order Fulfillment, Order Processing, Product Knowledge, Direct Selling, E-Commerce, Product Promotion, Selling Techniques, Social Media, Marketing, General Sales Practices, Sales, Shipping and Receiving, Advertising
Intermédiaire · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Target Market, Target Audience, Customer Analysis, Facebook, Data-Driven Marketing, Marketing Analytics, Customer Insights, Social Media Analytics, Social Media Marketing
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Facebook, Digital Advertising, Online Advertising, Content Performance Analysis, Advertising Campaigns, Target Audience, Social Media Marketing, Social Media Campaigns, Driving engagement, Social Media, Advertising, Drive Engagement, Customer Engagement
Débutant · Projet Guidé · Moins de 2 heures