Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Coursera
Compétences que vous acquerrez: Target Audience, Facebook, Target Market, Meta Ads Manager, Online Advertising, Social Media Campaigns, Market Opportunities, Customer Analysis, Customer Insights, Social Media Analytics, Social Media Marketing, Data-Driven Marketing, Social Media, Marketing, Data Validation
Débutant · Projet Guidé · Moins de 2 heures

Sage Publications
Compétences que vous acquerrez: Sales Prospecting, Sales Process, Customer Acquisition Management, Sales, Prospecting and Qualification, Account Strategy, Sales Strategy, Customer Analysis, Lead Generation, Value Propositions, General Sales Practices, Selling Techniques, Sales Management, Customer Insights, Business Research, Customer Relationship Management, Strategic Marketing, Negotiation, Planning, Ethical Standards And Conduct
Débutant · Cours · 1 à 4 semaines

The Expert Academy
Compétences que vous acquerrez: Consumer Behaviour, Critical Thinking, Marketing Psychology, Critical Thinking and Problem Solving, General Sales Practices, Persuasive Communication, Overcoming Objections, Influencing, Trustworthiness, Conflict Management, Customer Analysis, Stakeholder Engagement, Decision Making, Behavioral Economics, Communication, Relationship Building, Psychology
Intermédiaire · Cours · 1 à 4 semaines

Board Infinity
Compétences que vous acquerrez: Overcoming Objections, Consultative Selling, Closing (Sales), B2B Sales, Consultative Approaches, Sales, Selling Techniques, Consumer Behaviour, Sales Process, Sales Strategy, Marketing Psychology, General Sales Practices, Inside Sales, Sales Management, Price Negotiation, Sales Pipelines, Prospecting and Qualification, Value Propositions, Product Demonstration, Target Audience
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Economics, Market Dynamics, Business Economics, Supply And Demand, Consumer Behaviour, Tax, Market Analysis, Economics, Policy, and Social Studies, Cost Benefit Analysis, Cost Accounting, Competitive Analysis, Revenue Management, Production Process, Production Management, Branding, Resource Allocation
★ 5 (13) · Mixte · Cours · 1 à 3 mois

Alex Genadinik
Compétences que vous acquerrez: LinkedIn, Web Presence, Search Engine Optimization, Brand Awareness, Professional Networking, Content Optimization, Social Media, Branding
Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Facebook, Target Audience, Content Scheduling, Target Market, Social Media, Social Media Marketing, Social Media Content, Advertising, Paid media, Social Media Analytics, Growth Strategies, Business
Débutant · Projet Guidé · Moins de 2 heures

Packt
Compétences que vous acquerrez: Interaction Design, User Experience, User Interface and User Experience (UI/UX) Design, User Experience Design, Usability, User Centered Design, User Interface (UI) Design, Persona (User Experience), Web Content Accessibility Guidelines, User Flows, Wireframing, Digital Design, Software Design Patterns, Apple iOS, Design Elements And Principles
Intermédiaire · Cours · 1 à 3 mois

Compétences que vous acquerrez: Facebook, Web Analytics, Social Media Marketing, Customer Insights, Social Media Analytics, Customer Analysis, User Accounts, Social Media, Marketing Analytics
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Email Automation, Email Marketing, Marketing Automation, Automation, Digital Marketing Tools, Registration, Marketing, E-Commerce, Social Media, Business
Débutant · Projet Guidé · Moins de 2 heures

University of Huddersfield
Compétences que vous acquerrez: Business Strategy, Business Strategies, Strategic Thinking, Organizational Strategy, Corporate Strategy, Strategic Decision-Making, Business Planning, Competitive Analysis, Business Management, Market Analysis, Critical Thinking and Problem Solving, Business Analysis, Risk Analysis, Business Process Improvement, Analysis, Case Studies
Débutant · Cours · 1 à 4 semaines

Knowledge Accelerators
Compétences que vous acquerrez: File Management, Collaborative Software, Microsoft Teams, Document Management, Microsoft Office, Organizational Skills, Productivity Software, Document Control, File Systems, Workflow Management, Intranet, Data Sharing, Identity and Access Management, Internal Communications, Role-Based Access Control (RBAC), Business, Business Communication
Débutant · Cours · Moins de 2 heures