Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Compétences que vous acquerrez: Search Engine Optimization, Target Audience, Market Opportunities, Business Strategy, Strategic Thinking, Competitive Analysis, Growth Strategies, Digital Marketing, Marketing, Analysis, Business Analysis, Planning, Auditing, Business, Environment
Mixte · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Team Oriented, Team Performance Management, Team Building, Agile Software Development, Agile Product Development, Business Marketing, Meeting Facilitation
Débutant · Cours · 1 à 4 semaines

Microsoft
Compétences que vous acquerrez: Service Level, Service Level Agreement, Operations, Operational Efficiency, Service Management, Operations Management, Operational Analysis, Customer experience improvement, Process Optimization, Data Entry, Performance Analysis, Performance Measurement, Data Validation, Business Metrics, Customer Relationship Management, Data Quality, Workflow Management, Data Processing, Data Management, Data Analysis
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Target Market, Target Audience, Customer Analysis, Facebook, Data-Driven Marketing, Marketing Analytics, Customer Insights, Social Media Analytics, Social Media Marketing
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Content Scheduling, Adobe Express, Social Media Management, AI powered creativity, Social Media Marketing, AI Personalization, Content Optimization, Generative AI
Débutant · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Mergers & Acquisitions, Financial Modeling, Investment Banking, Cash Flows, Business Valuation, Financial Statement Analysis, Financial Analysis, Cash Flow Forecasting, Business Modeling, Company, Product, and Service Knowledge, Financial Forecasting, Consolidation, Balance Sheet, Financial Accounting, Corporate Finance, Competitive Analysis, Market Analysis, Feasibility Studies, Accounting, Risk Analysis
Mixte · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Content Optimization, Blogs, Content Development and Management, Content Creation, Content Performance Analysis, Content Strategy, Web Analytics, Digital Content, Content Marketing, Search Engine Optimization, Web Analytics and SEO, Keyword Research, Google Analytics, Content Management, Marketing Analytics, Data-Driven Marketing, Brand Strategy, Data Analysis, Audit Planning, Safety Audits
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: Facebook, Customer Insights, Brand Awareness, Social Media, Social Media Marketing, Target Audience, Social Media Analytics, Customer Analysis, Customer Data Management, Marketing Analytics, Digital Marketing Tools
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Survey Creation, Surveys, User Feedback, Data Storytelling, Statistical Reporting, Quantitative Research, Data Analysis, Market Research, Statistical Analysis, Statistical Hypothesis Testing, Driving engagement, User Centered Design, Correlation Analysis, Data-Driven Decision-Making, Statistical Methods, Data Collection
Débutant · Cours · 1 à 4 semaines

Coursera
Compétences que vous acquerrez: Competitive Analysis, Product Strategy, Competitive Intelligence, Market Analysis, Data-Driven Decision-Making, Product Management, Business Strategy, Strategic Thinking, Market Intelligence, Market Research, Strategic Decision-Making, Business Analysis, Gap Analysis, Market Dynamics
Débutant · Cours · 1 à 4 semaines
Compétences que vous acquerrez: Overcoming Objections, Closing (Sales), Sales, Selling Techniques, Marketing Psychology, Regional Sales, Sales Process, Consumer Behaviour, Sales Presentations, Upselling, Customer Relationship Management, Customer Relationship Management (CRM) Software, Negotiation, Price Negotiation, Contract Negotiation, Customer Insights, Customer Retention, Cross-Channel Marketing, Customer Success Management, Stakeholder Engagement
Débutant · Cours · 1 à 4 semaines

Real Madrid Graduate School Universidad Europea
Compétences que vous acquerrez: Customer experience improvement, Self Service Technologies, Driving engagement, Customer Relationship Management (CRM) Software, Personalized Service, Customer Relationship Management, Customer Insights, Augmented Reality, Data-Driven Marketing, Loyalty Programs, AI Personalization, MarTech, Augmented and Virtual Reality (AR/VR), Hospitality, Storytelling
Débutant · Cours · 1 à 4 semaines