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Generative AI for Business

Ce cours n'est pas disponible en Français (France)

Nous sommes actuellement en train de le traduire dans plus de langues.

Generative AI for Business

Instructeur : Anton Voroniuk

Enseignant de premier plan

Inclus avec

7 modules

Obtenez un aperçu d'un sujet et apprenez les principes fondamentaux.

niveau Débutant

Expérience recommandée

5 heures à compléter

Planning flexible

Apprenez à votre propre rythme

7 modules

Obtenez un aperçu d'un sujet et apprenez les principes fondamentaux.

niveau Débutant

Expérience recommandée

5 heures à compléter

Planning flexible

Apprenez à votre propre rythme

Ce que vous apprendrez

Evaluate, select, and master the most effective Generative AI tools and foundation models for your specific business needs
Design powerful prompts and automate workflows to streamline operations, from email management to content creation and customer support
Leverage AI-driven insights for strategic decision-making, marketing innovation, and competitive advantage across your organization

Compétences que vous acquerrez

Catégorie : Responsible AI
Catégorie : Personalized Campaigns
Catégorie : Prompt Engineering Tools
Catégorie : Email Automation
Catégorie : Generative AI Agents
Catégorie : Microsoft Copilot
Catégorie : AI Enablement
Catégorie : Business Marketing
Catégorie : Business Strategy
Catégorie : AI Personalization
Catégorie : Business Logic
Catégorie : Data-Driven Decision-Making
Catégorie : Business
Catégorie : Business Process Improvement
Catégorie : Customer experience strategy (CX)
Catégorie : AI Product Strategy

Outils que vous découvrirez

Catégorie : Generative AI
Catégorie : Business Software
Catégorie : Prompt Engineering
Catégorie : AI Workflows

Détails à connaître

Certificat partageable

Ajouter à votre profil LinkedIn

Récemment mis à jour !

avril 2026

Évaluations

6 devoirs

Enseigné en Anglais

91% of learners achieved a positive career outcome

Découvrez comment les employés des entreprises prestigieuses maîtrisent des compétences recherchées

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Il y a 7 modules dans ce cours

This course gives you practical access to the transformative power of Generative AI through real-world business applications. You'll learn how to evaluate and select the right AI tools, master prompt engineering to extract high-quality insights, and automate routine workflows like email management and data structuring. We'll also cover AI-driven content creation, personalized marketing strategies, customer experience transformation with Copilot, and data-driven decision-making for competitive advantage.

Using these approaches, no matter what your current skill level with AI, you can transform how your business operates and scales. If you're already familiar with AI basics, this course will give you practical frameworks and advanced techniques to implement AI across marketing, sales, and strategy—accelerating your organization's digital transformation. If you're new to AI, you'll discover a structured roadmap that walks you through the entire AI ecosystem, from foundational concepts to hands-on tool deployment. If you've ever wanted to harness AI to drive business growth and efficiency, this course will serve as your comprehensive guide to becoming an AI-empowered business leader.

Détails du module

Cut through the industry hype and grasp the core mechanics of foundation models to unlock their transformative potential for strategic decision-making across diverse business landscapes

Inclus

4 vidéos1 lecture1 devoir

Navigate the rapidly expanding AI ecosystem by comparing top text, image, video, and agent-based platforms to pinpoint the perfect tools for your specific operational needs

Inclus

2 vidéos1 lecture1 devoir

Master the architecture of effective prompts and apply advanced iteration techniques to consistently extract high-quality, actionable insights from powerful AI models

Inclus

3 vidéos1 lecture1 devoir

Reclaim your time by leveraging smart workflows and tools like Mail Manus to automate email management, structure messy notes, and extract key insights from complex texts

Inclus

4 vidéos1 lecture

Elevate your brand's digital presence by training custom styles in OpenArt, generating stunning creatives with Leonardo AI, and building AI avatars to scale marketing and sales efforts

Inclus

9 vidéos1 lecture1 devoir

9 vidéosTotal 46 minutes

Building Your Brandbook with AI6 minutes
Training Your Brand Style in OpenArt6 minutes
Using AI Avatars in Marketing, Training, and Sales8 minutes
MyGPT for Marketing Strategy6 minutes
Generating Social Media Creatives using Leonardo AI4 minutes
Using Leonardo for Brand and Product Design4 minutes
AI-Powered SEO and Keyword Optimization6 minutes
Automated Social Media Content Generation2 minutes
Copywriting with AI: Best Practices3 minutes

1 lectureTotal 15 minutes

AI-Driven Content Strategy: The Future of Marketing Innovation15 minutes

1 devoirTotal 15 minutes

Test Your Knowledge15 minutes

Transform customer interactions and internal operations by deploying Microsoft Copilot to craft personalized multichannel marketing strategies, predict trends, and streamline employee onboarding

Inclus

5 vidéos1 lecture1 devoir

5 vidéosTotal 19 minutes

AI for Customer Support Systems5 minutes
AI for Corporate Training & Employee Onboarding7 minutes
Creating Personalized Marketing Strategies Based on AI Insights3 minutes
Multichannel Marketing Strategies with Copilot2 minutes
Predictive Analytics and Trend Analysis2 minutes

1 lectureTotal 15 minutes

5 Use Cases for Generative AI in Sales15 minutes

1 devoirTotal 15 minutes

Test Your Knowledge15 minutes

Drive competitive advantage by integrating AI into your strategic toolkit for deep market research, robust scenario planning, and automated financial forecasting