EDUCBA

Content Marketing: Strategy, SEO & Conversion

EDUCBA

Content Marketing: Strategy, SEO & Conversion

EDUCBA

Instructor: EDUCBA

Included with Coursera Plus

Gain insight into a topic and learn the fundamentals.
5 hours to complete
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
5 hours to complete
Flexible schedule
Learn at your own pace

What you'll learn

  • Create engaging marketing content and persuasive copy.

  • Apply SEO techniques to improve content visibility.

  • Design content strategies to drive traffic and conversions.

Details to know

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Recently updated!

May 2026

Assessments

8 assignments

Taught in English

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There are 2 modules in this course

This module introduces the core concepts of content marketing and explains how businesses use valuable digital content to attract audiences and build brand authority. Learners explore the fundamentals of content marketing, different types of marketing content, and techniques for writing persuasive content with compelling headlines that capture audience attention and support business growth.

What's included

6 videos4 assignments

This module focuses on practical content marketing implementation by exploring website content strategy, blogging, copywriting, and search engine optimization (SEO). Learners discover how to create engaging online content that attracts customers, communicates value, and improves website visibility through effective digital marketing techniques.

What's included

6 videos4 assignments

Instructor

EDUCBA
EDUCBA
1,226 Courses286,818 learners

Offered by

EDUCBA

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