The course starts by exploring entrepreneurial ecosystems and systems thinking. The Technology Adoption Life Cycle is introduced to help explain market dynamics and support developing business strategy. Market research concepts and tools are presented that learners will apply to their course projects. Founder, key manager, and board member considerations are examined, and the qualities of effective leadership are reviewed. The operational structures and processes of a tech startup are identified, and the Balanced Scorecard is presented as a tool for tracking critical performance metrics. Learners will create a first draft of Product, Market, and Management & Operations Plans for their new product or service ideas.
Creating a Technology Startup Company
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Creating a Technology Startup Company
This course is part of Technology Entrepreneurship Specialization
Instructor: John E. Thomas
2,790 already enrolled
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Gain insight into a topic and learn the fundamentals.
Beginner level
Recommended experience
4 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
Build toward a degree
What you'll learn
By successfully completing this course, you will be able to describe the meaning of entrepreneurial systems thinking.
You will be able to identify the roles and responsibilities of founders, key management, and the board of directors.
You will also be able to summarize the components of operations in a technology startup and the value of tools for tracking metrics.
Lastly, you will be able to create Product, Market, and Management & Operations business plans.
Skills you'll gain
- Engineering
- Persona Development
- Business Modeling
- Leadership and Management
- Operational Performance Management
- Target Audience
- Entrepreneurship
- Market Analysis
- Product Planning
- Target Market
- New Product Development
- Operational Analysis
- Customer Analysis
- Business Planning
- Systems Thinking
- Governance
- Product Lifecycle Management
- Engineering Management
- Market Opportunities
- People Management
Details to know
Shareable certificate
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Assessments
6 assignments
Taught in English
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This course is part of the Technology Entrepreneurship Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
There are 5 modules in this course
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Build toward a degree
This course is part of the following degree program(s) offered by University of Colorado Boulder. If you are admitted and enroll, your completed coursework may count toward your degree learning and your progress can transfer with you.¹
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