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Learner Reviews & Feedback for Foundations of Business Strategy by University of Virginia

2,217 ratings
484 reviews

About the Course

Develop your ability to think strategically, analyze the competitive environment, and recommend firm positioning and value creation. In this course, developed at the Darden School of Business at the University of Virginia, top-ranked faculty will help you explore the underlying theory and frameworks that provide the foundations of a successful business strategy and provide the tools you need to understand that strategy: SWOT, Competitor, Environmental, Five Forces, and Capabilities Analyses, as well as Strategy Maps....

Top reviews

Jul 19, 2019

Great insight of the basic tools covering all important aspects, both professors have discussed fundamental needs of the topic around Business Strategy, keen to learn rest of the courses and excited.

May 1, 2018

This course is very helpful. It emanates from the strategist' mind. The way this course empowers a person is phenomenal. I personally learnt a lot with this course and hope to learn further as well.

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26 - 50 of 477 Reviews for Foundations of Business Strategy


May 24, 2020

I've learnt many several insight of the basic tools covering all important aspects. Both of the professors have discussed about fundamental needs of the topic around Business Strategy.

This course is very helpful. It emanates from the strategist' mind and hope to learn further as well. Thank you

By John K

Feb 25, 2018


Thank you for the opportunity to learn this important course am so glad have been able to learn;

1. Analyzing Industry Structure

2. Analyzing Firm Capabilities

3. Determining Competitive Position

Am glad this will help me manage run my own projects in a professional way.

Thank you so much

By Mostafa A M E

Dec 2, 2018

this help me so much that the language was perfect, teachers were great , materials and cases were so helpful to me , and quiz was the best part of theme all that help me to focus more and focus again to get the best and the most correct choice ...thank you coursera for this great course

By J S

Dec 15, 2015

Highly focused and objective stuff.Course content is exhaustive and highly Harris and Prof Lenox the main architects of this course are excellent with their delivery and modulation.the whole learning process was fun and enjoyable.Many thanks to other support staff as well.

By Elsa X 1

Jul 10, 2017

I learned basic and useful knowledge about business strategy. For example how to analyse a company and its competitive advantages and what tools can be used to know an industry. It provides me valuable content for my further study and career. I would like to recommend it to my friends.

By Ahmed B N B

Mar 18, 2016

this course is provide basic understanding for the market analysis in scope of how to position your self in the market in a competitive way and earn an economic rent , i strongly recommend this course to the professionals and the beginners, this course will sharpen your skills.


By Malik M

Oct 18, 2015

Outstanding course, great introduction to strategy. Teaches you some basic frameworks. I registered for the class in August but didnt finish. When I registered again in September, they completely revamped it. I was blown away by the progress. Im definitely satisfied with my experience

By Rahil W

Sep 29, 2019

Till what i have gone through, it has been an amazing journey. if you have a basic idea over micro and macro economics then i think that everyone should try with this course so that you get a basic idea about what factors you need to take care making a strategy for a business.

By C H

Jan 28, 2019

This is a concise course which had helped me consolidate my knowledge about business strategies and competitive positioning. Overall, the lectures and assignments are well designed for best understanding of the subject and application in the real world, for a beginner

By Olga B H

Oct 22, 2020

It is very gratifying for me to find courses or modules that allow us to enrich our knowledge, improve our performance and contribute this knowledge in our work aspect. Thanks to Coursera and the University of Virginia for allowing us to be part of these spaces

By Ali H

Oct 29, 2015

Great Course. The enthusiasm of the lecturers and the introduction of the tools really helps introduce the world of Business Strategy.

Definitely moving onto the Advanced Business Strategy Course. Many thanks to both of the Professors and their supporting staff.

By Sundeep S S

Oct 4, 2020

Amazing Course to start with on business strategy. The concepts covered give an excellent grounding and clearly articulate the application in the corporate life. The content, the teachers and the way they conduct the course is very relevant and useful.

By Ralph R F

May 20, 2019

Comprehensive yet never boring, Professors Lenox and Harris styles are in-sync and blends well in teaching the strategist's toolkit. Highly recommended to anyone who wants to gain a better grasp of business strategy and how to utilize it efficiently.

By Pedro d P R

Oct 9, 2015

Very clear ideia about strategy and it so well design (and taught) that you think you are dealing and learning a basic and simple thing but as soon as you start doing the exercises you see how challenging are the questions and reasoning behind it.

By Tolunay K

Sep 2, 2020

It is to the point, no long hours, full of informations, beautiful and understanble examples. I simply loved it, learnt a lot someone beginning to learn about the area and i will follow the other courses in this series of Virginia University

By Marcos P d A

Apr 15, 2020

Curso ministrado de forma didática. Professores com muita experiência e com grande conhecimento na área. Trouxe exemplos de situações reais que enriqueceram o aprendizado.

Consideração final: Faltou no módulo 2 legenda em idioma português.

By Michelle P

Oct 4, 2015

I really like this course so far. The lessons are organized, practical and clear. So far, I'm getting a great deal of valuable information from them, and can clearly see how to use certain techniques to make my business more competitive.

By Mohammed M

Dec 9, 2015

Hello! I Just started the course, and spell-bounded by the professor's presentations. There can be no better way of spelling out the tough word 'Strategy' in simplest English. Thanks to the providers and best of luck to the participants.

By Ravi V

May 11, 2020

All the information provided in this course is completely useful in everyday business. I believe I have an upper hand in strategic planning just after taking this course. I can not wait to continue on with the specialization.

By Kaushik C

Feb 5, 2020

This was an exciting course where I got to learn about the various business analysis to stay competitive in the market. I'm very thankful to Coursera and Darden School of Business for giving learners the opportunity to learn.

By wenjie c

Sep 21, 2020

the course is structured and easy to understanding, giving you background on economic concepts as well as foundations of business strategy. i am certainly looking forward to proceed on to advanced business strategy now!

By Jeff C

Oct 26, 2020

Very comprehensive and detailed course with excellent delivery from the faculty members. Examples, information and figures are used appropriately throughout to help course user understand concepts better. Recommended!

By Olesia A

Aug 27, 2016

The professor uses informative and well-structured approach to the subject at hand. The course materials are highly valuable and the communication is clear. I am glad and appreciate that I am a part of this class!

By Jishnu K

Oct 17, 2020

I am really thankful to them and provided the right kind of explanation to the each and every topic according to different understandings and implications in all areas of strategic management and business strategy

By Riccardo M

Jul 25, 2019

I'm getting ready for my MBA and I really found this course very well done.

I'm pretty sure I'll be benefiting from the content I've learned here and I can't wait to see the next courses.

Keep it up and thank you!