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Learner Reviews & Feedback for Innovating with the Business Model Canvas by University of Virginia

212 ratings
67 reviews

About the Course

Have you ever gotten really excited about reading or writing a business plan? You might have started out excited, but I’m going to bet you didn’t stay that way. Let’s be honest- business plans are boring and mostly ignored. The beauty of the one-page Business Model Canvas is that it drives meaningful focus. It helps us organize our ideas and have better discussions by forcing specificity and bringing linkages between key business drivers to the foreground. Innovation requires one hand being very focused on a fundamental need or problem while the other hand quickly tests different solutions. For this, the Business Model Canvas is very innovation friendly: It's a lot easier to tweak the model and try things with something that's sitting on a single page In this course, developed at the Darden School of Business at the University of Virginia and taught by top-ranked faculty, you’ll learn key tools from the worlds of design thinking and Lean Startup to approach the Canvas with thoughtfulness, focus, and above all a test-driven approach to business model innovation....

Top reviews

Jul 28, 2019

An excellent short yet effective course that definitely adds constructive value to all startups and large enterprises those want scientific methods to run an effective & sustainable business strategy.

Nov 18, 2019

Amazing stuff!\n\nIt is actually organized in 2 weeks but opens up so many interesting subjects to dig deeper and understand which can help taking your business to the next level.\n\nThanks Alex!

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26 - 50 of 68 Reviews for Innovating with the Business Model Canvas

By Marcos M S

May 23, 2020

Excelente curso, aprendi bastante e adquirir conhecimento!

By Syed Z H R

Jul 8, 2021

Course was informative on how to do business in a way.


Oct 11, 2020

thank you for helping me about business model canvas

By Dr K G P

Jun 10, 2020

This course really very Informative for Business

By Zoltan M

Apr 5, 2020

Very good structured, useful for a daily work.

By Wamunyima K

Apr 12, 2021

Great course to improve your business skills.

By Alexei S

Aug 7, 2021

Great course! Charismatic and to the point

By Maaz M

Jun 21, 2020

Helps to identify good business ideas

By Raja A V G 2 B

Nov 28, 2020

Amazing Course! helped me a lot!

By Aaron M

Apr 11, 2021

It has been an eye opener to me

By Lim K B J

Mar 17, 2020

Very good practical course!

By Laurent C

Jun 24, 2018

À vert praticable course.

By Gilan M

Feb 26, 2021

was a good experiences

By Thiago S d M

May 18, 2020

Incredible content

By Syazwana M

Jan 31, 2021

Very informative!

By Ali M Z

Oct 28, 2020

Very Good Course

By Cristina G R

Jul 31, 2018

Great examples!

By Jacinta M M A

Aug 25, 2020

Muy bueno!

By Talha H

Jun 24, 2020

Thank you!


Dec 18, 2020



Oct 31, 2020


By 豆生源

Oct 9, 2020


By Ridho E

Oct 5, 2020


By Chhavi K

Jun 3, 2020


By Danny K

Jan 27, 2020

I learned so much from this course and got the benefits of its contents and materials. However to some extent, I still don't understand the relation of the business scope into the business model. And in comparison to my understanding on the Business Model Canvas book, I have a different interpretation. I guess that's how Alex has improvised and improved the BMC into a more actionable items. I do really appreciate, and it expanded my knowledge.