In this 2-hour long project-based course, you will learn how to create a google ads search campaign with the strategic foundations of campaign creation, design ad group structure and keyword with relevant targeting options, design compelling ads.
Create a Google Ads Search Campaign
Create a Google Ads Search Campaign
Instructor: Angelo Paolillo
Access provided by PALC Dev
62,626 already enrolled
Learn, practice, and apply job-ready skills with expert guidance
4.6
(717 reviews)
Beginner level
No prior experience required
2 hours
Learn at your own pace
Hands-on learning
What you'll learn
Understand the fundamentals strategic principles of online search marketing campaigns
Create a structured Google Ads Search Campaign
Design targeting options, compelling ads and keyword matching options
Skills you'll practice
Details to know
Shareable certificate
Add to your LinkedIn profile
Taught in English
No downloads or installation required
Only available on desktop
See how employees at top companies are mastering in-demand skills
Learn, practice, and apply job-ready skills in less than 2 hours
- Receive training from industry experts
- Gain hands-on experience solving real-world job tasks
- Build confidence using the latest tools and technologies
About this Guided Project
Learn step-by-step
In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:
Intro and account creation
Set up your goals and campaign type
Choose your main targeting options.
4. Define bidding and budget
Create adgroups and keywords
Design compelling ads
Pause and activate ad groups, personalize keyword match types
Set up conversion tracking
6 project images
Instructor
Instructor ratings
4.6 (75 ratings)Offered by
How you'll learn
Skill-based, hands-on learning
Practice new skills by completing job-related tasks.
Expert guidance
Follow along with pre-recorded videos from experts using a unique side-by-side interface.
No downloads or installation required
Access the tools and resources you need in a pre-configured cloud workspace.
Available only on desktop
This Guided Project is designed for laptops or desktop computers with a reliable Internet connection, not mobile devices.
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Learner reviews
4.6
717 reviews
- 5 stars
73.22%
- 4 stars
17.99%
- 3 stars
4.32%
- 2 stars
0.83%
- 1 star
3.62%
Showing 3 of 717
PA
5
Reviewed on Mar 1, 2023
I had so much fun learning this course. Thank you so much, Mr. Angelo Paolillo!
HU
5
Reviewed on Sep 25, 2023
It's really awesome & helpful to build up skill. thanks Coursera to give me opportunity to learn.
TY
5
Reviewed on Nov 21, 2021
The Best way to learn about Google Ads Campaign. It's clear and efficient.
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