very good course which is help you to more understanding of marketing strategy.

Great course, supplemented the knowledge I have gained throughout my A-Levels.

Only two short videos. You basically have to do the research yourself

The course does not offer any in-depth information about the topics and all the readings are very average. You can easily google all the course topics from the syllabus and get a better understanding!

Marketing is a very interesting and important topic, but this course contradicts it self, the professor communication is terrible and reading everything, the speech is not fluent and it's hard to pay attention with so bad communication, it's a shame this course comes from the University of London, you guys really should change that

Why couldn't you hire a native English speaker? English is my second language, and I had to decipher your 3 minute long video for about 40 minutes because of the poor narration. I understand that everyone is equal, including those who are fluent, and fit best for the role of SPEAKer.

Very fast course but there was no participation needed, pretty straight foward and boring course. Need to add more content.

The course is designed to provide learners with a deep understanding of the marketing environment, both macro and micro, and to equip them with the skills necessary to design and implement effective marketing strategies. The emphasis on research and application of key models and concepts is a great way to reinforce learning and ensure that students are able to gain a practical understanding of marketing strategy. Overall, I would highly recommend this course to anyone looking to gain a solid foundation in marketing strategy and to develop the skills necessary to succeed in a competitive business environment.

This is just unwatchable.

I cannot understand the accent of the teacher. He speaks in a very strong african accent and its very difficult to understand.

Grateful for an Incredible Learning Experience! I’m excited to share that I have successfully completed the Business and Marketing Strategies course by the University of London on Coursera! A heartfelt thank you to Coursera and the University of London for this enriching opportunity. I’m especially grateful to Prof. Alan Pilkington, Dr. Alan Bradshaw, Dominic Appiah, and Mariya Eranova for their insightful lectures and guidance throughout the course. Their expertise has provided me with valuable strategic and marketing knowledge that I look forward to applying in my journey ahead. Excited for more learning and growth!

J' exprimer ma profonde appréciation pour le cours de Principes de base de la stratégie marketing dispensé par university of london. Ce cours a été une expérience extrêmement enrichissante et bénéfique. L'approche pédagogique a été exceptionnelle. Sa capacité à rendre les concepts complexes accessibles et intéressants a grandement facilité mon apprentissage. Les explications claires et les exemples concrets ont permis de mieux comprendre les sujets abordés. J'ai particulièrement apprécié : L'organisation du cours : Les séances étaient bien structurées, permettant une progression logique et cohérente des contenus.

Ha sido un excelente curso. He podido aprender muchas cosas que estoy segura de que me va ha servir para mi carrera profesional. Estoy muy contenta

The content and the topics listed in the course are easy to understand and provide the fundamental information to the learners.

I will add more videos to give more real examples but in genegeneral it isal is a great course. Thanks

the material is very good and easy to understand and the material can be repeated periodically

As a busy working environment, courses can easy to adapt, appreciated 👍.

Tbh a lot of this cover in year one of a Business managment degree

Very nice and interesting interactive way of learning !

Good to know all the basics of Marketing strategies.