Back to AI for Business: Generation & Prediction
Coursera

AI for Business: Generation & Prediction

Artificial Intelligence (AI) is not a new technology, it has been in development for decades. Today, however, AI is in the spotlight as it reshapes the way businesses operate, innovate, and engage with customers. Generative AI stands at the forefront of this transformation. This course demonstrates the foundations and practices of using Generative AI in Business settings. This course provides a brief history of AI and moves quickly into how you can use Generative AI to improve your ways of working. We’ll cover content creation as well as using AI in financial forecasting. Finally, we will also touch on the ethical implications of AI as we seek to evaluate the trajectory of AI in our business environment. Upon completing this course, learners will have a foundational understanding of AI, analyze which AI framework is useful for them, and synthesize this knowledge into their daily work. This program is designed for anyone who is interested in examining the origins of AI and how it can be effectively used by businesspeople. Learners should ideally possess the following prerequisite skills: basic critical thinking; open-mindedness; and an active learning mindset.

Status: Generative AI
Status: Artificial Intelligence
BeginnerCourse3 hours

Featured reviews

Reviewed Apr 28, 2025

Informative and gives a broad understanding of the fundamentals of AI in a business setting

Reviewed Aug 21, 2024

An excellent course teaching AI essentials for beginners.

Reviewed Aug 14, 2024

easy to understand and easy to implement. moreover, it is very useful in practical

Reviewed Aug 9, 2026

it went so good with mixed concepts of ml techniques generative and agentic ai, enjoyed it

Reviewed Nov 16, 2024

I managed to get a clear understanding of the basics of AI. Excellent course.

Reviewed Jun 6, 2024

very well explained with detailed and informative points along with interactive questions in each and every sessions

Reviewed Jul 21, 2024

Some of the quiz answers malfunctioned and provided the incorrect answer as the solution