How to Add User to Google Analytics

Key takeaways

• You can add multiple users and define their permission levels to control access to your Google Analytics account by selecting Admin, choosing the ACCOUNT, PROPERTY, or VIEW columns, and clicking Access management, then searching for specific users by email address.

• To add a user in Google Analytics, select the user, assign permissions, and then select Save to finalize the action.

• You can also use the same process you use to add a new user to Google Analytics to remove a user by finding the user and selecting  REMOVE.

By selecting Admin and clicking Account Access Management, you can manage user permissions at any time and add or remove users as people join or leave your team.  Continue reading to learn how to add, edit, and remove users in your Google Analytics account. 

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Why add another user to Google Analytics

With Google Analytics, you can add users to your account and control their level of access by granting permissions to use certain features, such as whether a user has access to editing features or simply viewing privileges. You can add as many users to your Google Analytics account as you need and dictate the permissions of each user individually. If you no longer wish to grant certain users access to your account, you can also remove users. 

How to add a user to Google Analytics

As long as you have the Administrator role, you can add an unlimited number of users to your Google Analytics account with the following steps:

1. Sign in to Google Analytics.

To add a user to your account, begin by signing in to Google Analytics and selecting Admin. Click Account Access Management.

Click on the blue Plus symbol and select Add users.

2. Add users by email.

Next, you can enter the email address of the new user’s Google account. By selecting Notify new users by email, they will receive a message informing them they have been added. 

3. Determine user permissions.

All that’s left now is to select which permissions to grant the new user. Then click Add, and you will officially add the user to your Google Analytics account.

Managing user access

After adding a new user, you can edit their level of access at any point. After signing in to Google Analytics, select Admin then navigate to account, property, or view based on which access level you wish to edit for the user, then select Access management. To find a specific user, use the search bar to enter their email. Select their name, then you can add or remove permissions. To finalize any changes, click Save.

Read more: Google Analytics Certification: Benefits and How to Get It

How to delete a user

In the event that someone leaves your team or you wish to no longer grant a certain user access to your Google Analytics account, you can remove them entirely. After signing in to Google Analytics, select Admin and find the correct account. Then, select Access management in the corresponding ACCOUNT, PROPERTY, or VIEW column. By using the search bar, you can find the user you’re looking for and click the check box for all users you wish to delete, then click REMOVE.

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