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  • Performance Marketing

Performance Marketing Courses

Performance marketing courses can help you learn digital advertising strategies, conversion rate optimization, search engine marketing, and social media advertising. You can build skills in data analysis, audience targeting, and crafting compelling ad copy. Many courses introduce tools like Google Ads, Facebook Ads Manager, and analytics platforms to help you track campaign performance and optimize your marketing efforts.

Popular Performance Marketing Courses and Certifications


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    Microsoft

    Data Manipulation and Transactions in SQL Server

    Skills you'll gain: Transaction Processing, Database Management, Microsoft SQL Servers, SQL, Data Manipulation, Relational Databases, Database Theory, Data Integrity, Data Access, Generative AI, AI Integrations, Performance Tuning

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Build & Analyze Your Data Lakehouse

    Skills you'll gain: Data Lakes, Data Warehousing, Apache Hive, Data Pipelines, Analysis, Automation

    Advanced · Course · 1 - 4 Weeks

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    Coursera

    Setup Python Geo Stack

    Skills you'll gain: Verification And Validation, Spatial Data Analysis, Virtual Environment, Geospatial Information and Technology, Development Environment, Geographic Information Systems, Software Installation, Debugging, Package and Software Management, Software Versioning, Dependency Analysis, Pandas (Python Package), Environment, Scripting, Python Programming, Environmental Regulations, Cross-Channel Marketing

    Beginner · Course · 1 - 4 Weeks

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    Madecraft

    Demystifying Company Culture

    Skills you'll gain: Employee Engagement, Culture Transformation, Employee Surveys, Employee Retention, Survey Creation, Organizational Development, Performance Management, Human Resource Strategy, Initiative and Leadership, Talent Management, Change Management, Leadership Development, Workforce Planning, Human Resources, People Management, Stakeholder Communications, Team Building, Key Performance Indicators (KPIs), Constructive Feedback, Culture

    Beginner · Course · 1 - 3 Months

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    University of Illinois Urbana-Champaign

    M&A Finance: Valuation and Deal Design

    Skills you'll gain: Corporate Strategy, Financial Management, Cost Benefit Analysis, Performance Analysis, Risk Management, Capital Markets, Risk Analysis, Bidding

    4.7
    Rating, 4.7 out of 5 stars
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    1.5K reviews

    Intermediate · Specialization · 3 - 6 Months

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    Microsoft

    Microsoft Secure & Scalable API Development with .NET

    Skills you'll gain: Scalability, Role-Based Access Control (RBAC), Authentications, Load Balancing, Microsoft Copilot, C# (Programming Language), ASP.NET, Secure Coding, Data Security, Performance Tuning, Encryption, Back-End Web Development, .NET Framework, API Design, Restful API, Application Security, Application Development, Multi-Factor Authentication, Process Optimization, Debugging

    Beginner · Specialization · 3 - 6 Months

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    Coursera

    Remove Process Bottlenecks

    Skills you'll gain: Process Mapping, Business Workflow Analysis, Workflow Management, Process Analysis, Business Process Reengineering, Process Improvement, Process Management, Process Optimization, Team Performance Management, Business Process Automation, Performance Measurement, Performance Metric, Automation, Key Performance Indicators (KPIs), Business Metrics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Coursera

    Human Resources Management and GenAI

    Skills you'll gain: Employee Retention, Talent Pipelining, Succession Planning, Workplace inclusivity, Human Resources Management and Planning, Performance Appraisal, Human Resource Strategy, Prompt Engineering, Mediation, Human Resources, Responsible AI, AI Enablement, Employee Performance Management, Human Resources Information System (HRIS), HR Tech, Payroll, Performance Review, Management Training And Development, Generative AI, Artificial Intelligence and Machine Learning (AI/ML)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    394 reviews

    Beginner · Specialization · 3 - 6 Months

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    Madecraft

    New Manager Readiness

    Skills you'll gain: Conflict Management, Delegation Skills, Team Performance Management, Employee Engagement, Team Leadership, Performance Management, People Management, Management Training And Development, Leadership and Management, Team Management, Leadership, Organizational Leadership, Leadership Development, Relationship Management, Team Building, Talent Management, Mentorship, Coaching, Decision Making, Communication

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    IE Business School

    Channel Management and Retailing

    Skills you'll gain: Retail Management, Marketing Channel, Merchandising, Conflict Management, Retail Store Operations, Market Opportunities, Supply Chain, E-Commerce, Market Dynamics, Vendor Relationship Management, Cross-Channel Marketing, Growth Strategies, Supply Chain Planning, Web Presence, Promotional Strategies, Company, Product, and Service Knowledge, Digital Transformation

    4.5
    Rating, 4.5 out of 5 stars
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    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Build Interactive Sales Dashboards in Excel

    Skills you'll gain: Dashboard, Dashboard Creation, Performance Analysis, Microsoft Excel, Trend Analysis, Forecasting, Performance Metric, Business Reporting, Data Visualization, Predictive Modeling, Excel Macros, Statistical Analysis, Excel Formulas, Business Modeling, Analysis, Probability & Statistics, Business Analysis

    Mixed · Course · 1 - 3 Months

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    Coursera

    Excel for Data Analysis

    Skills you'll gain: Data-Driven Decision-Making, Microsoft Excel, Data Storytelling, Data Visualization, Excel Formulas, Data Analysis, Statistical Reporting, Data Presentation, Customer Analysis, Spreadsheet Software, Case Studies, Descriptive Analytics, Research Reports, Statistical Analysis, Performance Analysis, Descriptive Statistics, Google Sheets

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular performance marketing courses

  • Data Manipulation and Transactions in SQL Server: Microsoft
  • Build & Analyze Your Data Lakehouse: Coursera
  • Setup Python Geo Stack: Coursera
  • Demystifying Company Culture: Madecraft
  • M&A Finance: Valuation and Deal Design: University of Illinois Urbana-Champaign
  • Microsoft Secure & Scalable API Development with .NET: Microsoft
  • Remove Process Bottlenecks: Coursera
  • Human Resources Management and GenAI: Coursera
  • New Manager Readiness: Madecraft
  • Channel Management and Retailing : IE Business School

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