• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • A B Testing

A/B Testing Courses

A/B testing courses can help you learn experimental design, statistical analysis, and user behavior insights. You can build skills in hypothesis formulation, result interpretation, and optimizing conversion rates. Many courses introduce tools like Google Optimize, Optimizely, and Adobe Target, which facilitate the implementation of tests and analysis of outcomes, allowing you to apply your skills in real-world marketing and product development scenarios.


Popular A/B Testing Courses and Certifications


  • C

    Coursera

    Building a Business Presence With Facebook Marketing

    Skills you'll gain: Facebook, Drive Engagement, Online Advertising, Advertising, Social Media Marketing, Social Media, Marketing, Customer Engagement, Social Media Management, Business Marketing, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.3K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Generative AI for Penetration Testing: Red Team

    Skills you'll gain: Penetration Testing, Metasploit, Vulnerability Scanning, Exploitation techniques, Open Web Application Security Project (OWASP), Vulnerability Assessments, Cyber Security Assessment, Cyber Threat Intelligence, Generative AI, Security Testing, Prompt Engineering, Application Security, Automation

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Data Science Decisions in Time:Sequential Hypothesis Testing

    Skills you'll gain: Bioinformatics, Image Analysis, Bayesian Statistics, Data Science, Data-Driven Decision-Making, Analytics, Machine Learning Methods, Statistical Hypothesis Testing, Biomedical Engineering, A/B Testing, Computer Vision, Algorithms, Statistical Inference, Magnetic Resonance Imaging, Program Development, Probability Distribution, Medical Imaging

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Test, Learn, Evolve: Usability Testing in Figma

    Skills you'll gain: Usability Testing, Usability, Figma (Design Software), User Experience Design, User Centered Design, UI/UX Research, User Research, Prototyping, Test Planning

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Advanced Automation Frameworks and Testing with TestNG

    Skills you'll gain: Selenium (Software), Test Automation, Test Tools, Test Data, Test Case, Unit Testing, Software Testing, Test Execution Engine, Regression Testing, Integration Testing, Java, Performance Testing, Automation

    Intermediate · Course · 3 - 6 Months

  • P

    Packt

    Web Application Security Testing with Google Hacking

    Skills you'll gain: Security Testing, Vulnerability Scanning, Secure Coding, Data Security, Application Security, Cyber Security Assessment, Vulnerability Assessments, Web Applications, Web Servers, Information Privacy, SQL

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    N

    Northeastern University

    User Experience Design and Testing Part 2

    Skills you'll gain: User Experience Design, User Centered Design, Figma (Design Software), Design Thinking, User Interface (UI) Design, Usability Testing, Prototyping, Wireframing, Software Testing, Information Architecture, No-Code Development, Quality Assurance

    Build toward a degree

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    API Testing Using Rest Assured Test Automation Tool

    Skills you'll gain: JSON, Test Automation, Application Programming Interface (API), Restful API, Unit Testing, Software Testing, Test Case, Integration Testing, Functional Testing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    309 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    N

    Northeastern University

    User Experience Design and Testing Part 1

    Skills you'll gain: UI/UX Strategy, Usability, Design Strategies, Storyboarding

    Build toward a degree

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    Gatling Fundamentals for Stress Testing APIs - Scala

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    Master JMeter on Live Apps for Performance Testing

    Skills you'll gain: Performance Testing, Test Tools, Software Testing, Test Data, Data Validation, Scripting, Application Performance Management, Distributed Computing, Software Installation, Servers

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 3 - 6 Months

  • C

    Coursera

    Create a Lead Generation Messenger Chatbot using Chatfuel

    Skills you'll gain: Lead Generation, Email Automation, No-Code Development, Google Sheets, Application Deployment, Real Time Data, Customer Communications Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    324 reviews

    Beginner · Guided Project · Less Than 2 Hours

Searches related to a/b testing

bayesian statistics: excel to python a/b testing
1…181920…834

In summary, here are 10 of our most popular a/b testing courses

  • Building a Business Presence With Facebook Marketing: Coursera
  • Generative AI for Penetration Testing: Red Team: LearnQuest
  • Data Science Decisions in Time:Sequential Hypothesis Testing: Johns Hopkins University
  • Test, Learn, Evolve: Usability Testing in Figma: Coursera
  • Advanced Automation Frameworks and Testing with TestNG: Packt
  • Web Application Security Testing with Google Hacking: Packt
  • User Experience Design and Testing Part 2: Northeastern University
  • API Testing Using Rest Assured Test Automation Tool: Coursera
  • User Experience Design and Testing Part 1: Northeastern University
  • Gatling Fundamentals for Stress Testing APIs - Scala: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok