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Customer Insights Courses

Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.

Popular Customer Insights Courses and Certifications


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    Board Infinity

    Build Your Marketing Insights Google Analytics Foundations

    Skills you'll gain: Google Analytics, Data Storytelling, Data Presentation, Data Literacy, Marketing Analytics, Web Analytics, Data Validation, Dashboard Creation, Data-Driven Marketing, Conversion Funnel Analysis, Data-Driven Decision-Making, Predictive Analytics, Verification And Validation, Information Privacy, Data Collection

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Marketing Planning, Audience Insights, and KPI Measurement

    Skills you'll gain: Key Performance Indicators (KPIs), Marketing Planning, Sprint Retrospectives, Campaign Planning, Marketing Strategies, Campaign Management, Strategic Marketing, Performance Measurement, Data-Driven Marketing, Marketing Strategy and Techniques, Cross-Channel Marketing, Performance Metric, Performance Analysis, Persona Development, Market Research, Market Analysis, Business Analysis, Analytical Skills, Data Visualization, Data Analysis

    Beginner · Course · 1 - 3 Months

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    Board Infinity

    Automate Financial Insights with AI Tools & Dashboards

    Skills you'll gain: Dashboard, Dashboard Creation, Real Time Data, Power BI, Extract, Transform, Load, Tableau Software, Financial Data, Financial Forecasting, Data Pipelines, Interactive Data Visualization, LLM Application, Microsoft Power Platform, Business Intelligence, Cloud Deployment, Business Intelligence Software, Key Performance Indicators (KPIs), Large Language Modeling, Governance, Automation, Data Integration

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Microsoft

    Unlock Business Insights with Microsoft Excel and Power BI

    Skills you'll gain: Excel Formulas, Data Storytelling, Microsoft Excel, Dashboard Creation, Dashboard, Pivot Tables And Charts, Power BI, Data-Driven Decision-Making, Microsoft Copilot, Spreadsheet Software, Extract, Transform, Load, Data Presentation, Data Visualization Software, Generative AI, Data Visualization, Data Analysis, Business Intelligence, Data Collection, Interactive Data Visualization, Business Metrics

    4.5
    Rating, 4.5 out of 5 stars
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    814 reviews

    Beginner · Specialization · 3 - 6 Months

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    Alex Genadinik

    Customer Experience: How To Delight Customers

    Skills you'll gain: Customer experience improvement, Customer Service, Customer Retention, Customer experience strategy (CX), Client Services, Customer Complaint Resolution, Customer Relationship Building, Customer Engagement, Brand Loyalty, Experience Design, Process Analysis, Process Improvement, Continuous Improvement Process

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    Optimize Social Media with Data-Driven Insights

    Skills you'll gain: Content Performance Analysis, Content Scheduling, Marketing Analytics, Social Media Analytics, Social Media Management, Analytics, Social Media Marketing, Social Media Content, Driving engagement, Web Analytics, Social Media Campaigns, Calendar Management, Scheduling, Social Media Strategy, Campaign Management, Performance Analysis, Data-Driven Marketing, Descriptive Analytics, Trend Analysis, Campaign Planning

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    SkillUp

    Generative AI: Transform Your Customer Support Career

    Skills you'll gain: Prompt Engineering, Generative AI Agents, Standard Operating Procedure, Generative AI, Customer Support, Client Support, Product Support, Procedure Development, AI Personalization, Customer Analysis, Personalized Service, Responsible AI, AI Integrations, Customer experience improvement, Customer Insights, Automation, Ethical Standards And Conduct

    4.9
    Rating, 4.9 out of 5 stars
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    50 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
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    Coursera

    Create a Customer Satisfaction Survey in Qualtrics

    Skills you'll gain: Customer Insights, Customer Analysis, User Feedback, Customer experience strategy (CX), Customer experience improvement, Customer Service, Market Research, Branding, Advertising, Public Relations

    4.7
    Rating, 4.7 out of 5 stars
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    14 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
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    EDUCBA

    Splunk Analytics & Visualization: From Data to Insights

    Skills you'll gain: Splunk, Lightweight Directory Access Protocols, System Monitoring, Scripting, Dashboard, Data Maintenance, Dashboard Creation, Plot (Graphics), Business Intelligence, Scatter Plots, Pivot Tables And Charts, Servers, Data-Driven Decision-Making, Interactive Data Visualization, Software Installation, Role-Based Access Control (RBAC), Dataflow, Unstructured Data, Data Visualization Software, Data Visualization

    Beginner · Specialization · 3 - 6 Months

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    Coursera

    Data Storytelling: Create Insights with Power BI & Tableau

    Skills you'll gain: Data Storytelling, Dashboard, Dashboard Creation, Data Presentation, Power BI, Data Literacy, Strategic Decision-Making, Interactive Data Visualization, Tableau Software, Storytelling, Data-Driven Decision-Making, Executive Presence, Data Strategy, Business Intelligence, User Feedback, Data Visualization, Data Visualization Software, Analytics, Customer Insights, Data Structures

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    CVS Health

    Preparing for Your Retail Customer Service Role

    Skills you'll gain: Call Center Experience, Greeting Customers, Customer Complaint Resolution, De-escalation Techniques, Conflict Management, Customer Inquiries, Customer Service, Customer Relationship Building, Interviewing Skills, Customer Support, Inbound Calls, Outbound Calls, Problem Solving, Keyword Research, Verbal Communication Skills, Communication

    4.4
    Rating, 4.4 out of 5 stars
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    17 reviews

    Beginner · Course · 1 - 4 Weeks

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    LearnQuest

    Core Sales Techniques and Customer Engagement

    Skills you'll gain: Closing (Sales), Overcoming Objections, Consultative Selling, Consultative Approaches, Sales, Solution Selling, Selling Techniques, Sales Presentations, General Sales Practices, Sales Strategy, Sales Process, Communication, Presentations, Regional Sales, Sales Prospecting, Negotiation, Prospecting and Qualification, Driving engagement, Customer Engagement, Customer Relationship Management (CRM) Software

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular customer insights courses

  • Build Your Marketing Insights Google Analytics Foundations: Board Infinity
  • Marketing Planning, Audience Insights, and KPI Measurement: Coursera
  • Automate Financial Insights with AI Tools & Dashboards: Board Infinity
  • Unlock Business Insights with Microsoft Excel and Power BI: Microsoft
  • Customer Experience: How To Delight Customers: Alex Genadinik
  • Optimize Social Media with Data-Driven Insights: Coursera
  • Generative AI: Transform Your Customer Support Career: SkillUp
  • Create a Customer Satisfaction Survey in Qualtrics: Coursera
  • Splunk Analytics & Visualization: From Data to Insights: EDUCBA
  • Data Storytelling: Create Insights with Power BI & Tableau: Coursera

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