• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Competitive Strategy

Competitive Strategy Courses

Competitive strategy courses can help you learn market positioning, competitive analysis, value proposition development, and strategic planning. You can build skills in identifying industry trends, assessing competitor strengths and weaknesses, and crafting effective business strategies. Many courses introduce tools like SWOT analysis, Porter’s Five Forces, and business model canvases, that support evaluating market dynamics and shaping strategic decisions.

Popular Competitive Strategy Courses and Certifications


  • J

    Johns Hopkins University

    Managing AI Projects: From Strategy to Delivery

    Skills you'll gain: Responsible AI, Stakeholder Engagement, Stakeholder Management, Team Performance Management, Project Management, Technical Management, Project Risk Management, Human Capital, Data Ethics, Workforce Management, Risk Mitigation, Stakeholder Communications, Project Management Life Cycle, Agile Methodology, Risk Analysis, Artificial Intelligence, Team Management, Team Building, Scalability, Diversity Training

    ★ 4.5 (49) · Intermediate · Course · 1 - 4 Weeks

  • M

    Madecraft

    How to Create a Successful Digital Marketing Strategy

    Skills you'll gain: Value Propositions, Marketing Strategies, Digital Marketing, Target Audience, Marketing Effectiveness, Strategic Marketing, Digital Marketing Campaigns, Digital Media Strategy, Marketing Budgets, Content Marketing, Search Engine Marketing, Email Marketing, Search Engine Optimization, Marketing Analytics, Journey Mapping, Lead Generation, Key Performance Indicators (KPIs), Marketing Communications, Return On Investment, A/B Testing

    Beginner · Course · 1 - 3 Months

  • E

    EDUCBA

    Master Marketing Strategy: Analyze, Design & Evaluate

    Skills you'll gain: Marketing Budgets, Marketing Effectiveness, Brand Marketing, Marketing Strategies, Marketing Design, Strategic Marketing, Marketing Planning, Brand Management, Campaign Management, Branding, Marketing Management, Campaign Planning, Brand Strategy, Market Analysis, Marketing, Brand Awareness, Marketing Strategy and Techniques, Marketing Analytics, Customer experience improvement, Brand Loyalty

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Marketing Project Management and Strategy Fundamentals

    Beginner · Course · 1 - 3 Months

  • D

    Dell

    Dell Technologies Establishing Your Sales Strategy

    Skills you'll gain: Sales Process, Prospecting and Qualification, Sales Pipelines, Technical Sales, Rapport Building, Sales, Sales Development, Customer Relationship Building, Sales Strategy, Selling Techniques, Consultative Selling, Data Centers, Information Technology, Relationship Building, Customer Relationship Management, Telecommunications, Big Data, Communication, Digital Transformation, Artificial Intelligence and Machine Learning (AI/ML)

    Beginner · Course · 1 - 4 Weeks

  • B

    Brightline Initiative

    Bridging the Gap between Strategy Design and Delivery

    Skills you'll gain: Strategic Leadership, Organizational Strategy, Program Implementation, Plan Execution, Solution Delivery, Strategic Thinking, Organizational Effectiveness, Gap Analysis, Initiative and Leadership, Strategic Planning, Leadership and Management, Business Strategy, Leadership, Leadership Studies, Organizational Change, Organizational Development, Operational Analysis, Case Studies, Change Management

    ★ 4.8 (796) · Intermediate · Course · 1 - 3 Months

  • J

    John Wiley & Sons

    Product Marketing and Go-to-Market Strategy

    Skills you'll gain: Product Marketing, Go To Market Strategy, Value Propositions, Product Planning, Product Strategy, Product Management, Strategic Marketing, Storytelling, Marketing Planning, Commercialization, Product Promotion, Growth Strategies, Market Share, Branding, Brand Strategy, User Feedback, Persuasive Communication, Customer experience improvement, Strategic Partnership, Customer Analysis

    Beginner · Course · 1 - 3 Months

  • B

    Board Infinity

    Brand Management with AI: Strategy to Execution

    Skills you'll gain: Brand Strategy, Brand Management, Branding, Storytelling, Brand Awareness, AI Personalization, Dashboard Creation, Personalized Campaigns, Brand Loyalty, Predictive Analytics, Digital Brand Strategy, Strategic Marketing, Cross-Channel Marketing, Brand Marketing, AI powered creativity, Dashboard, Data Ethics, Responsible AI, Content Performance Analysis, Marketing

    Beginner · Specialization · 1 - 3 Months

  • U

    University of Maryland, College Park

    Cybersecurity: Overlooked Threats to Your Strategy

    Skills you'll gain: Cybersecurity, Cyber Security Strategy, Cyber Security Policies, Cyber Attacks, Cyber Risk, Security Awareness, Information Systems Security, Human Factors (Security), Computer Security, Malware Protection, Public Safety and National Security, Infrastructure Security, Data Security, Law, Regulation, and Compliance, Risk Management

    Beginner · Course · 1 - 3 Months

  • G

    Goldman Sachs

    Innovation Strategy with Goldman Sachs 10,000 Women

    Skills you'll gain: Market Research, New Product Development, Product Development, Entrepreneurship, Product Planning, Innovation, Focus Group, Ideation, Business Development, Product Testing, Logistics

    ★ 4.7 (84) · Mixed · Course · 1 - 4 Weeks

  • P

    Packt

    IT for Business: Digital Transformation Strategy

    Skills you'll gain: Technology Strategies, IT Management, Operational Efficiency, IT Service Management, Contract Management, Information Technology, Risk Management Framework, Business Transformation, Digital Transformation, Risk Analysis, Risk Management, Governance, Service Management, Business Strategy, Compliance Management, Service Design, Strategic Planning

    Intermediate · Course · 1 - 3 Months

  • S

    Starweaver

    Hotel Digital Marketing and Social Media Strategy

    Skills you'll gain: Social Media Analytics, Content Creation, Social Media Marketing, Hospitality Management, Social Media, Hospitality, Social Media Management, Social Media Content, Digital Marketing Campaigns, Guest Relations, Digital Marketing Tools, Hotels and Accommodations, Marketing, Social Media Strategy, Digital Marketing, Storytelling, Instagram, Web Analytics and SEO, Search Engine Optimization, User Feedback

    ★ 3.8 (23) · Intermediate · Course · 1 - 4 Weeks

1…232425…399

In summary, here are 10 of our most popular competitive strategy courses

  • Managing AI Projects: From Strategy to Delivery: Johns Hopkins University
  • How to Create a Successful Digital Marketing Strategy: Madecraft
  • Master Marketing Strategy: Analyze, Design & Evaluate: EDUCBA
  • Marketing Project Management and Strategy Fundamentals: Coursera
  • Dell Technologies Establishing Your Sales Strategy: Dell
  • Bridging the Gap between Strategy Design and Delivery: Brightline Initiative
  • Product Marketing and Go-to-Market Strategy: John Wiley & Sons
  • Brand Management with AI: Strategy to Execution: Board Infinity
  • Cybersecurity: Overlooked Threats to Your Strategy: University of Maryland, College Park
  • Innovation Strategy with Goldman Sachs 10,000 Women : Goldman Sachs

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok