Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

University of Colorado System
Skills you'll gain: Data Manipulation, Bioinformatics, Informatics, Data Processing, Clinical Informatics, Data Science, Health Informatics, Clinical Data Management, Classification Algorithms, Analytics, Patient Evaluation, Model Evaluation, Machine Learning Algorithms, Data Validation, Performance Testing
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Facebook, Online Advertising, Social Media Marketing, Digital Advertising, Target Audience, Web Analytics, Test Tools
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Plotly, Model Evaluation, NumPy, Plot (Graphics), Dashboard, Statistics, Pandas (Python Package), Data Analysis, Statistical Analysis, Regression Analysis, Data Manipulation, Python Programming, Analytics, Probability & Statistics, Statistical Methods, Applied Machine Learning, Probability, Data Science, Statistical Modeling, Performance Tuning
Intermediate · Specialization · 3 - 6 Months

American Psychological Association
Skills you'll gain: Data Visualization, Descriptive Statistics, Plot (Graphics), Data Literacy, Graphing, Statistical Hypothesis Testing, Probability & Statistics, Statistical Inference, Quantitative Research, Statistics, Statistical Analysis, Sample Size Determination, Data Analysis, Sampling (Statistics), Exploratory Data Analysis, Scatter Plots, Correlation Analysis, Psychology, Research Design, Scientific Methods
Beginner · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Penetration Testing, MITRE ATT&CK Framework, Open Web Application Security Project (OWASP), Cyber Security Assessment, Metasploit, Public Key Infrastructure, Exploit development, Exploitation techniques, Threat Modeling, Cybersecurity, Distributed Denial-Of-Service (DDoS) Attacks, Cryptography, Cyber Threat Hunting, Mobile Security, Cyber Operations, Security Testing, Brute-force attacks, Vulnerability Scanning, Network Security, Operating Systems
Intermediate · Specialization · 3 - 6 Months
Rice University
Skills you'll gain: Critical Thinking, Oral Comprehension, Vocabulary, Active Listening, Literacy, Analytical Skills, Verbal Communication Skills, English Language, Learning Strategies, Peer Review, Grammar, Organizational Skills, Communication
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Entrepreneurship, Market Opportunities, Market Analysis, Innovation, Design Thinking, Go To Market Strategy, Product Strategy, Customer Engagement, Product Development, Strategic Thinking, Business Modeling
Intermediate · Course · 1 - 3 Months

Arizona State University
Skills you'll gain: Experimentation, Statistical Analysis, Statistical Methods, Variance Analysis, Data Analysis, Sample Size Determination, Statistical Modeling
Intermediate · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Fundraising, Campaign Management, Direct Marketing, Customer Relationship Building, Target Audience, Email Marketing, Telemarketing, Lead Generation, Event Management, Data-Driven Decision-Making, Communication Strategies
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Pipelines, Data Cleansing, Data Governance, Data Transformation, Cloud Security, Data Visualization, Extract, Transform, Load, Data Integration, Data Processing, Data Management, Data Migration, Data Collection, Cloud Computing, Cloud Storage, Data Analysis, SQL
Beginner · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Business Writing, Negotiation, Time Management, Project Management, Leadership and Management, Problem Solving, Entrepreneurship, Finance, Organizational Skills, Business Solutions, Professional Development, Solution Delivery, Prioritization, Business, Communication, Analysis, Critical Thinking, Presentations
Mixed · Course · 1 - 3 Months

Dartmouth College
Skills you'll gain: Storytelling, Oral Expression, Writing, Liberal Arts, Editing, Ethical Standards And Conduct, Research, Social Justice, World History, Culture, Cultural Diversity, Social Studies, Political Sciences, Advocacy, Public History
Beginner · Specialization · 3 - 6 Months