• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Cible démographie spécifique de l’utilisateur dans campagne de suivi

    Skills you'll gain: Social Media Management, Social Media Campaigns, Social Media Marketing, Social Media, Target Audience, Social Media Strategy, Target Market, Driving engagement, Campaign Management, Drive Engagement, Advertising Campaigns, Customer Engagement, Marketing Design

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Chi-Square Tests of Hypotheses About Frequency Tables

    Skills you'll gain: Statistical Hypothesis Testing, Quantitative Research, Statistical Software, Correlation Analysis, Statistical Analysis, Data Analysis, Probability & Statistics, Analysis, Statistical Methods, Statistical Inference, Statistics, Psychology, Regression Analysis, Research

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Using AI & ChatGPT for Content: Strategy & SEO

    Skills you'll gain: Content Strategy, Search Engine Optimization, Content Optimization, Content Development and Management, Content Creation, Keyword Research, Digital Content, Digital Publishing, Social Media Content, Target Audience, ChatGPT, Video Production, Prompt Engineering, Operational Efficiency

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze and Visualize Business Data with Power BI

    Skills you'll gain: Data Visualization, Data Presentation, Management Reporting, Business Intelligence Software, Business Reporting, Business Analytics, Time Series Analysis and Forecasting, Analysis, Data Manipulation

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Creating Derived Tables Using LookML

    Skills you'll gain: Looker (Software), Database Development, Database Design, Data Modeling, SQL, Test Tools, Data Visualization Software, Data Analysis

    Beginner · Project · Less Than 2 Hours

  • C

    Coursera

    Mural para principiantes

    Skills you'll gain: Collaborative Software, Data Sharing, Organizational Skills, Collaboration, User Accounts, Telecommuting, Teamwork, Graphic Design, Team Collaboration, Productivity, Content Marketing, Business Communication, Marketing Communications

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    كيفية استعمال سيرفي مونكي للشركات الصغيرة

    Skills you'll gain: User Feedback, Customer Insights, Customer experience improvement, Analysis, Social Media, Business, Account Management, Marketing Communications

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    J

    John Wiley & Sons

    Future Health: Digital Health and Healthcare Innovation

    Skills you'll gain: Health Technology, Precision Medicine, Telehealth, Health Systems, Health Informatics, Digital Transformation, Data-Driven Decision-Making, Health Care, Bioinformatics, Data Science, Innovation, Medical Telemetry, Big Data, Medical Equipment and Technology, Medical Devices, Health Policy, Health Care Administration, Health Education, Home Health Care, General Medicine

    Beginner · Course · 3 - 6 Months

  • C

    Coursera

    Design infographics with Prezi

    Skills you'll gain: Infographics, Presentations, Data Visualization, Document Management, Business Communication

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    El arte de innovar: Emprendimiento en Educación

    Skills you'll gain: Agile Methodology, User Centered Design, Education Software and Technology, Education and Training, Entrepreneurship, Emerging Technologies, Market Research, Solution Design, Innovation, Market Analysis, Entrepreneurial Finance, Law, Regulation, and Compliance, Intellectual Property, Business Modeling, Scalability, Fundraising and Crowdsourcing, Growth Strategies

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Online Data Migration to BigQuery using Striim

    Skills you'll gain: MySQL, Google Cloud Platform, Data Migration, Database Management, SQL, Data Store, Big Data, Extract, Transform, Load, Data Pipelines, Data Management, Cloud Deployment

    Beginner · Project · Less Than 2 Hours

  • Status: Preview
    Preview
    I

    IESE Business School

    Dominando el arte de escalar y convencer a los inversores

    Skills you'll gain: Entrepreneurship, Business Valuation, Sales Presentations, Entrepreneurial Finance, Fundraising, Innovation, Presentations, Financial Management, Oral Expression, Competitive Analysis, Market Opportunities, Business Planning, Business Strategy, Financial Analysis, Strategic Partnership, Investments, Market Analysis, Strategic Thinking, Vocabulary, Negotiation

    Beginner · Course · 1 - 3 Months

1…453454455…500

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok