• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Performance Marketing

Performance Marketing Courses

Performance marketing courses can help you learn digital advertising strategies, conversion rate optimization, search engine marketing, and social media advertising. You can build skills in data analysis, audience targeting, and crafting compelling ad copy. Many courses introduce tools like Google Ads, Facebook Ads Manager, and analytics platforms to help you track campaign performance and optimize your marketing efforts.

Popular Performance Marketing Courses and Certifications


  • C

    Coursera

    SQL at Scale: Querying, Transforming, and Governing

    Skills you'll gain: Security Architecture Review, Root Cause Analysis, Data Quality, Data Management, Azure Synapse Analytics, Data Validation, Data Integrity, Data Pipelines, Performance Tuning, Data Security, SQL, Database Development, System Monitoring, Extract, Transform, Load, Data Maintenance, Time Series Analysis and Forecasting, Data Governance, Query Languages, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Automation

    Advanced · Specialization · 3 - 6 Months

  • E

    EDUCBA

    Employee Evaluation and Appraisal Techniques

    Skills you'll gain: Performance Appraisal, Performance Review, Performance Management, Performance Measurement, Employee Performance Management, Performance Analysis, Supervision, Human Resources Management and Planning, Human Resources Information System (HRIS), Human Resources

    Mixed · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Logistics Management and Supply Chain Strategies

    Skills you'll gain: Transportation, Supply Chain, and Logistics, Logistics Management, Logistics, Supply Chain Systems, Supply Chain, Reverse Logistics, Warehousing, Supply Chain Management, Inventory and Warehousing, Transportation Management, Warehouse Management, Warehouse Operations, Transportation Operations, Performance Measurement, Inventory Management System, Operational Performance Management, Operational Excellence, Business Technologies, Inventory Control, Inventory Control Systems

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Unearth Needs Fast

    Skills you'll gain: Oral Comprehension, Active Listening, Consultative Selling, B2B Sales, Customer Insights, Price Negotiation, Auditing, Customer Relationship Management, Sales Enablement, Customer Relationship Management (CRM) Software, Verbal Communication Skills, Needs Assessment, Communication Strategies, Analysis

    Intermediate · Course · 1 - 4 Weeks

  • R

    Rice University

    Business Finance and Data Analysis Fundamentals

    Skills you'll gain: Capital Budgeting, Financial Statements, Cash Flows, Probability & Statistics, Accounting, Bookkeeping, Finance, Financial Statement Analysis, Microsoft Excel, Descriptive Statistics, Box Plots, Fiscal Management, Statistical Methods, Probability Distribution, Financial Accounting, Income Statement, Statistical Visualization, Data Visualization, Financial Analysis, Data Analysis

    ★ 4.8 (3K) · Beginner · Specialization · 3 - 6 Months

  • A

    Automatic Data Processing, Inc. (ADP)

    Employee Engagement & Retention Leadership

    Skills you'll gain: Team Building, Trustworthiness, Team Performance Management, Team Management, Teamwork, Productivity, Visionary, Peer Review, Team Motivation, Recognizing Others, Team Collaboration, Collaboration, Team Oriented, Employee Engagement, Rapport Building, Value Propositions, Team Leadership, People Development, Employee Performance Management, Employee Retention

    ★ 4.7 (20) · Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Manage Confluence Users

    Skills you'll gain: User Accounts, Identity and Access Management, Auditing, Data Security, Group Policy, Data Access, Audit Planning, System Configuration, Security Awareness, Document Management, Collaborative Software, System Monitoring, Marketing

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Infraestructura de IA: tipos de implementación

    Skills you'll gain: Google Cloud Platform, Cloud Infrastructure, Cloud Deployment, Infrastructure As A Service (IaaS), Kubernetes, Model Deployment, Virtual Machines, Containerization, Network Performance Management, Distributed Computing, Model Training, Performance Tuning, Model Optimization, System Configuration, Network Administration, Capacity Management, Computer Hardware

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Plan & Debrief Deals

    Skills you'll gain: Negotiation, Price Negotiation, Contract Negotiation, B2B Sales, Enterprise Sales, Sales Strategy, Sales, Business Planning, Upselling, Business Analysis, Planning, Value Propositions, Performance Review, Performance Analysis

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Generate Smart Reports

    Skills you'll gain: Management Reporting, Performance Reporting, Report Writing, Milestones (Project Management), Project Performance, Agile Methodology, User Feedback, Performance Metric, Key Performance Indicators (KPIs), Concision, Data-Driven Decision-Making, Data Visualization, Stakeholder Management, Real Time Data, Stakeholder Communications, Risk Management, Decision Making

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    AI 基礎架構:部署類型

    Skills you'll gain: Google Cloud Platform, Cloud Infrastructure, Cloud Deployment, Kubernetes, Model Deployment, Infrastructure As A Service (IaaS), Cloud-Native Computing, Application Deployment, Network Performance Management, Infrastructure Architecture, Model Optimization, Performance Tuning, Containerization, Network Planning And Design, Distributed Computing, Network Infrastructure

    Intermediate · Course · 1 - 3 Months

  • U

    University of California, Irvine

    Introduction to Business

    Skills you'll gain: Search Engine Marketing, Business Strategy, Cash Control, Digital Brand Strategy, Keyword Research, Digital Marketing, Financial Accounting, Organizational Leadership, Online Advertising, Financial Reporting, Search Engine Optimization, Business Planning, Accountability, Business Management, Forecasting, Leadership and Management, Cash Flow Forecasting, Working Capital, Strategic Planning, Storytelling

    ★ 4.7 (829) · Beginner · Specialization · 1 - 3 Months

1…868788…641

In summary, here are 10 of our most popular performance marketing courses

  • SQL at Scale: Querying, Transforming, and Governing: Coursera
  • Employee Evaluation and Appraisal Techniques: EDUCBA
  • Logistics Management and Supply Chain Strategies: EDUCBA
  • Unearth Needs Fast: Coursera
  • Business Finance and Data Analysis Fundamentals: Rice University
  • Employee Engagement & Retention Leadership: Automatic Data Processing, Inc. (ADP)
  • Manage Confluence Users: Coursera
  • Infraestructura de IA: tipos de implementación: Google Cloud
  • Plan & Debrief Deals: Coursera
  • Generate Smart Reports: Coursera

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok