• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    U

    Universiteit Leiden

    Anatomy of the Abdomen and Pelvis; a journey from basis to clinic.

    Skills you'll gain: Anatomy, Medical Imaging, Pathology, Patient Evaluation, Diagnostic Radiology, General Surgery, Physiology, Clinical Assessment, Visualization (Computer Graphics), Medical Terminology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    457 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad de los Andes

    Tesoros de la Física y sus Descubridores I

    Skills you'll gain: electromagnetics, Energy and Utilities, Physics, Mechanics, European History, Ancient History, Scientific Methods, World History, General Science and Research, Experimentation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    858 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of North Carolina at Chapel Hill

    Reasoning Across the Disciplines

    Skills you'll gain: Chemistry, Social Sciences, Legal Research, Case Law, World History, Liberal Arts, Psychology, Case Studies, Research

    4.4
    Rating, 4.4 out of 5 stars
    ·
    72 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidade Estadual de Campinas

    Cosmetologia: Prática de Manipulação de Cosméticos

    Skills you'll gain: Pharmaceuticals, Preventative Care, Pharmacology, Chemistry, Laboratory Testing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    207 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Lausanne

    Unethical Decision Making in Organizations

    Skills you'll gain: Business Ethics, Decision Making, Organizational Leadership, Strategic Decision-Making, Social Sciences, Organizational Strategy, Business Management, Research, Sociology, Psychology, Case Studies, Mindfulness

    4.8
    Rating, 4.8 out of 5 stars
    ·
    428 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    New Tech Ventures

    Skills you'll gain: Design Thinking, Global Marketing, Entrepreneurship, Business Modeling, Innovation, Team Building, Storytelling, Market Research, Team Management, Oral Expression, Entrepreneurial Finance, New Product Development, Business Strategies, Project Design, Team Leadership, Fundraising and Crowdsourcing, Financial Planning, Customer Engagement, Business Ethics, Competitive Analysis

    Build toward a degree

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Análise de Dados Quantitativos

    Skills you'll gain: Quantitative Research, Marketing Analytics, Market Analysis, Market Research, Exploratory Data Analysis, Strategic Marketing, Forecasting, Strategic Decision-Making, Data Analysis, Predictive Modeling, Customer Analysis, Statistical Modeling, Statistical Analysis, Correlation Analysis, Regression Analysis, Unsupervised Learning, Variance Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    23 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Marketing Mix Fundamentals

    Skills you'll gain: Marketing, Marketing Channel, Marketing Communications, Product Management, Promotional Strategies, Marketing Strategies, Brand Management, Advertising, Media Planning, Product Lifecycle Management, Digital Media Strategy, Retail Store Operations, Conflict Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Genome Assembly Programming Challenge

    Skills you'll gain: Bioinformatics, Epidemiology, Graph Theory, Infectious Diseases, Program Development, Molecular Biology, Computational Thinking, Algorithms, Software Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    347 reviews

    Advanced · Course · 1 - 4 Weeks

  • C

    Coursera

    Copywriting with ChatGPT: Produce Compelling Copy That Sells

    Skills you'll gain: Copywriting, User Research, Target Audience, Prompt Engineering, ChatGPT, Writing and Editing, Marketing Materials, Product Knowledge, Value Propositions, Marketing Communications

    4.6
    Rating, 4.6 out of 5 stars
    ·
    74 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universidade Estadual de Campinas

    Cosmetologia em prol do envelhecimento com saúde e beleza

    Skills you'll gain: Patient Evaluation, Product Testing, Personal Care, Laboratory Research, Biology, Pharmacology, Chemistry, Health Care Procedure and Regulation, Physiology, Safety Standards, Biochemistry, Clinical Assessment

    4.8
    Rating, 4.8 out of 5 stars
    ·
    236 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Program Design & Evaluation for Health Systems Strengthening

    Skills you'll gain: Health Policy, Health Systems, Public Health, Health Information Management, Research Design, Systems Analysis, Scalability, Technical Communication, Data Quality

    4.7
    Rating, 4.7 out of 5 stars
    ·
    38 reviews

    Intermediate · Course · 1 - 4 Weeks

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research & business intelligence mastery
market research methods and data analysis certificate
market research and analysis for tech industries
market research: analyze, apply & evaluate
market research: analyze, forecast & apply
market research essentials for marketing management
1…116117118…338

In summary, here are 10 of our most popular market research courses

  • Anatomy of the Abdomen and Pelvis; a journey from basis to clinic. : Universiteit Leiden
  • Tesoros de la Física y sus Descubridores I: Universidad de los Andes
  • Reasoning Across the Disciplines: The University of North Carolina at Chapel Hill
  • Cosmetologia: Prática de Manipulação de Cosméticos: Universidade Estadual de Campinas
  • Unethical Decision Making in Organizations: University of Lausanne
  • New Tech Ventures: Illinois Tech
  • Análise de Dados Quantitativos: Fundação Instituto de Administração
  • Marketing Mix Fundamentals: IE Business School
  • Genome Assembly Programming Challenge: University of California San Diego
  • Copywriting with ChatGPT: Produce Compelling Copy That Sells: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok