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Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.


Popular Digital Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Operations Analytics

    Skills you'll gain: Descriptive Analytics, Business Analytics, Operations Research, Analytics, Predictive Analytics, Operational Analysis, Business Operations, Data Analysis, Operations Management, Data-Driven Decision-Making, Demand Planning, Forecasting, Simulation and Simulation Software, Business Modeling, Inventory and Warehousing, Process Optimization, Risk Analysis, Supply Chain Planning, Decision Making, Strategic Decision-Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.1K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Meta

    Python Data Analytics

    Skills you'll gain: Pandas (Python Package), Data Analysis, Exploratory Data Analysis, Data Modeling, Data Manipulation, Jupyter, Matplotlib, Data Visualization, Programming Principles, Data Cleansing, Data Visualization Software, Python Programming, Scripting, Scripting Languages

    4.3
    Rating, 4.3 out of 5 stars
    ·
    235 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Macquarie University

    Cyber Security: Digital Forensics

    Skills you'll gain: Criminal Investigation and Forensics, Investigation, File Systems, Mobile Security, Cybersecurity, Data Security, Threat Detection, Data Integrity, Graphical Tools, Digital Communications, Malware Protection, File Management, Computer Security Incident Management, Incident Response, Mobile Development Tools, Data Storage, Real Time Data, Disaster Recovery, Network Analysis, Regulation and Legal Compliance

    4.4
    Rating, 4.4 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    Social Media and Digital Marketing Fundamentals

    Skills you'll gain: Digital Media Strategy, Social Media Marketing, Content Marketing, Digital Marketing, Marketing, Social Media Content, Social Media, Content Creation, Marketing Strategies, Digital Content, Social Media Strategy, Integrated Marketing Communications, Consumer Behaviour, Digital Transformation, Content Strategy, Scheduling, Target Audience, Customer Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    391 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    M

    Meta

    Meta Marketing Analytics

    Skills you'll gain: Data Storytelling, Business Metrics, Key Performance Indicators (KPIs), Marketing Analytics, Bayesian Statistics, Data Visualization, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, Target Audience, Marketing Strategies, Data Cleansing, Pandas (Python Package), Data Modeling, Data Analysis, Data Visualization Software, A/B Testing, Data Collection, Marketing, Interviewing Skills

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.2K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Incident Response and Digital Forensics

    Skills you'll gain: Incident Response, Computer Security Incident Management, Intrusion Detection and Prevention, Threat Detection, Cyber Threat Hunting, Incident Management, Cybersecurity, Security Management, Security Information and Event Management (SIEM), Data Integrity, Technical Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.9K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Digital Transformation with Google Cloud

    Skills you'll gain: Digital Transformation, Cloud Services, Cloud Infrastructure, Infrastructure As A Service (IaaS), Cloud Computing, Public Cloud, Business Transformation, Technology Strategies, Google Cloud Platform, Software As A Service, Platform As A Service (PaaS), Hybrid Cloud Computing, Cloud Security, Multi-Cloud

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.6K reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Custom Reports in Google Analytics

    Skills you'll gain: Google Analytics, Ad Hoc Reporting, Management Reporting, Performance Reporting, Web Analytics, Marketing, Web Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    168 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University at Buffalo

    Digital Manufacturing & Design Technology

    Skills you'll gain: Model Based Systems Engineering, Peer Review, Systems Engineering, Product Lifecycle Management, Intrusion Detection and Prevention, Security Controls, Performance Measurement, Collaborative Software, Control Systems, Anomaly Detection, Machine Controls, Incident Response, Digital Transformation, Vulnerability Assessments, Software Development Life Cycle, Cybersecurity, Manufacturing Operations, Supply Chain Management, Data Sharing, Manufacturing Processes

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Digital Product Management

    Skills you'll gain: Usability Testing, Agile Product Development, New Product Development, Continuous Delivery, Agile Software Development, User Story, Product Management, Agile Methodology, Product Testing, Agile Project Management, Team Performance Management, Team Management, Design Thinking, Team Building, Team Leadership, Product Improvement, Customer Analysis, Innovation, Analytics, Business Analytics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Digital Marketing Specialists

    Skills you'll gain: Generative AI, Marketing Analytics, Data Ethics, Brand Strategy, Content Creation, Content Marketing, Brand Marketing, Responsible AI, Brand Management, Prompt Engineering, Analytics, AI Personalization, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    43 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Digital Transformation for Agile Organizations

    Skills you'll gain: Digital Transformation, Operational Efficiency, Technology Strategies, Business Modeling, Business Technologies, Organizational Change, Innovation, Agile Methodology, Leadership, Business Strategies, Market Dynamics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    33 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular digital analytics courses

  • Operations Analytics: University of Pennsylvania
  • Python Data Analytics: Meta
  • Cyber Security: Digital Forensics: Macquarie University
  • Social Media and Digital Marketing Fundamentals: Digital Marketing Institute
  • Meta Marketing Analytics: Meta
  • Incident Response and Digital Forensics: IBM
  • Digital Transformation with Google Cloud: Google Cloud
  • Custom Reports in Google Analytics: Coursera
  • Digital Manufacturing & Design Technology: University at Buffalo
  • Digital Product Management: University of Virginia

Skills you can learn in Business Essentials

Analytics (37)
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Business Analytics (27)
Language (26)
Microsoft Excel (26)
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Decision-making (16)
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